rong> Many product developers go through a difficult experience where they realize that their work isn&#8217;t as good as they thought it was. This experience can be humbling, but it&#8217;s also an opportunity to learn and grow. It&#8217;s important for developers to be open to feedback, to take risks, and to be willing to try new things, even if it means making mistakes along the way.</li>\n</ul>\n\n\n\n<div class=\"wp-block-embed__wrapper\">\n\n</div>\n\n\n\n<h3 class=\"eplus-wrapper\" id=\"h-mentioned-in-the-show\"><img src=\"https://s.w.org/images/core/emoji/14.0.0/72x72/1f517.png\" alt=\"🔗\" class=\"wp-smiley\" /> Mentioned in the show:</h3>\n\n\n\n<ul>\n<li><a href=\"https://www.stickermule.com/\">Sticker Mule</a></li>\n\n\n\n<li><a href=\"https://www.canva.com/\">Canva</a></li>\n\n\n\n<li><a href=\"https://www.kickstarter.com/\">Kickstarter</a></li>\n\n\n\n<li><a href=\"https://unsplash.com/\">Unsplash</a></li>\n\n\n\n<li><a href=\"https://www.stockunlimited.com/\">Stock Unlimited</a></li>\n</ul>\n\n\n\n<h3 class=\"eplus-wrapper\" id=\"h-you-can-follow-post-status-and-our-guests-on-twitter\"><img src=\"https://s.w.org/images/core/emoji/14.0.0/72x72/1f426.png\" alt=\"🐦\" class=\"wp-smiley\" /> You can follow Post Status and our guests on Twitter:</h3>\n\n\n\n<ul class=\"eplus-wrapper\">\n<li><a href=\"http://twitter.com/coreymaass\">Corey Maass</a></li>\n\n\n\n<li><a href=\"https://twitter.com/corymiller303\">Cory Miller</a> (CEO, <a href=\"https://twitter.com/post_status\">Post Status</a>)</li>\n\n\n\n<li><a href=\"https://twitter.com/lemonadecode\">Olivia Bisset</a> (Intern, <a href=\"https://twitter.com/post_status\">Post Status</a>)</li>\n</ul>\n\n\n\n<p class=\"eplus-wrapper has-background\">The <strong>Post Status Draft</strong> podcast is geared toward WordPress professionals, with interviews, news, and deep analysis. <img src=\"https://s.w.org/images/core/emoji/14.0.0/72x72/1f4dd.png\" alt=\"📝\" class=\"wp-smiley\" /><br /><br /><a href=\"https://poststatus.com/category/post-status-podcasts/\" target=\"_blank\" rel=\"noreferrer noopener\">Browse our archives</a>, and don’t forget to subscribe via <a href=\"https://itunes.apple.com/us/podcast/post-status-draft-wordpress/id976403008\" target=\"_blank\" rel=\"noreferrer noopener\">iTunes</a>, <a href=\"https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS8ySkU5c2M4UA\" target=\"_blank\" rel=\"noreferrer noopener\">Google Podcasts</a>, <a href=\"https://www.youtube.com/c/PostStatus\" target=\"_blank\" rel=\"noreferrer noopener\">YouTube</a>, <a href=\"http://www.stitcher.com/podcast/krogsgard/post-status-draft-wordpress-podcast\" target=\"_blank\" rel=\"noreferrer noopener\">Stitcher</a>, <a href=\"https://wordpress-post-status-draft-podcast.simplecast.com/\" target=\"_blank\" rel=\"noreferrer noopener\">Simplecast</a>, or <a href=\"https://feeds.simplecast.com/2JE9sc8P\">RSS</a>. <img src=\"https://s.w.org/images/core/emoji/14.0.0/72x72/1f3a7.png\" alt=\"🎧\" class=\"wp-smiley\" /></p>\n\n\n\n<h2 class=\"eplus-wrapper\" id=\"h-transcript\">Transcript</h2>\n\n\n\n<h2>Session 5 Corey &amp; Cory Launch a WordPress Product Live</h2>\n\n\n\n<p><strong>Corey:</strong> [00:00:00] Session five, and I&#8217;m opening the comments on the YouTubes pop out. Hello? </p>\n\n\n\n<p>Yeah, I should do this too. Okay. Oh, shouldn&#8217;t&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> the recorded bit, we&#8217;ll do it live.  </p>\n\n\n\n<p><strong>Corey:</strong> Is there any other way? I mean,  </p>\n\n\n\n<p>there&#8217;s no&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> one, no other way, but to do it live, at least for Corey and Corey  </p>\n\n\n\n<p><strong>Corey:</strong> Otherwise, there&#8217;s too much to think about. Exactly.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Who wants, who wants, uh, [00:01:00] Perfection. All right. So, hey everybody. This is, uh, Corey and Corey launching a WordPress product in public and session five. And, you know, life happens. And so I&#8217;m actually at a hospital. Uh, my brother, uh, got into the hospital earlier this week and just checking on him.  </p>\n\n\n\n<p>He&#8217;s all good, by the way. Um, anyway, so session five.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Um, how was the jello? These are the things that matter. That&#8217;s true.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> I have not asked. He&#8217;s not been able to eat, but, um, people are pretty awesome. Yeah. Here taking care of them. Good. Glad to hear it. Um, so first things first, we get our first feedback.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Yep, yep.  </p>\n\n\n\n<p>So after all of our discussion around, uh, The most important thing being feedback. How do we collect feedback? I built [00:02:00] into the plugin, um, with your guidance, you know, the most direct way, like I went, we could have just linked to a contact form, but I was like, we want this to be frictionless. So there&#8217;s a button right next to every.  </p>\n\n\n\n<p>Big call to action that says, um, you know, give us feedback or something. Um, and so, and it worked, a little, a little relieved because I, I wound up doing some crazy email routing to get it all, um, signed up because, you know, one of the things with a new product is you don&#8217;t want to just like, you don&#8217;t want to pr optimize prematurely.  </p>\n\n\n\n<p>You don&#8217;t want to pay, start paying for services. And so we are, um, using a number of email forwards from my registrar to a Gmail account to each of us using aliases and various Gmail accounts. So it&#8217;s a little more complicated. But that way [00:03:00] we&#8217;re not spending 16 bucks a month on Google Workspace, you know, before we&#8217;ve.  </p>\n\n\n\n<p>Received an email. So, um, but yeah, the, the first email was positive or encouraging, I should say. Um,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> yeah. And basically, do you, do you know him? Do you know&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> who it is? I, I don&#8217;t think so.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> I don&#8217;t either. So that&#8217;s, that&#8217;s even better because it&#8217;s somebody that we, um, so I&#8217;ll, I&#8217;ll read it if you, if you want me to, Corey?  </p>\n\n\n\n<p>Yeah. Yeah. So I, I don&#8217;t know his name and it looks like his last name, but we&#8217;ll keep that anonymous. Uh, nice start. I would love it if you could work on more fe than featured images. Good affirmation. Wanna be able to do it with just an image on a page. And he gave us a link. Um, this kinda&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> seems link, the link, just so you know, all of the emails will include, i, I auto appended the site, u r url.  </p>\n\n\n\n<p>[00:04:00] Gotcha. So we have, um, you know, so we can go and do a little sneaky research.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Yeah. Uh, looks like in New Hampshire, by the way, aren&#8217;t&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> you in New Hampshire? I am. That&#8217;s why I&#8217;m, uh, or at least the site that it came from. Site that came from,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> yeah. Yeah. Uh, so what sticks out to me is, um, I mean, it&#8217;s one person, but it validates our second step, which is somewhere that can be used outside of the featured image.  </p>\n\n\n\n<p>Um, right. And last week we were talking about like, is there an area in the right sidebar somewhere that is, you know, you can drag it there, it&#8217;s still a step like crop it, but like then you can pull it into a Gutenberg block kind of thing. Is what, do you have any thoughts on that? Like, and I&#8217;m trying to remember a conversation from last week too.  </p>\n\n\n\n<p>I know you&#8217;re always tinkering too, so.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Right. I, unfortunately I haven&#8217;t been this week. Um, [00:05:00] yeah. I&#8217;ve been work, like you say, life gets in the way and work is part of life, and so, yep. Uh, for those who don&#8217;t know, I, uh, consult on the side or freelance on the side and, and these are the clients I&#8217;m always talking about.  </p>\n\n\n\n<p>And so, you know, uh, we have a new design that needs to be implemented this week, so unfortunately side projects get put on, get paused. Yep. Um,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> gotta have something, pay the bills and, um, no, no. I, I just curious cause you always kinda surprise me with something. I happen to mention a circle crop and you&#8217;re like, by the way, I did it.  </p>\n\n\n\n<p>I&#8217;m like, okay, . Um, cool. What, uh, I&#8217;m gonna, I haven&#8217;t looked recently, but how many downloads are we or installs are we up to?&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Oh, good question.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> I&#8217;m gonna do that right now.  </p>\n\n\n\n<p>When I put Crop express, by the way, into the wordpress.org plugins thing. Mm-hmm. , there&#8217;s 1, [00:06:00] 2, 4, 4 things above ours, which is, I&#8217;ll have to follow up with that.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Okay. So, so we still have fewer than 10,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> which, you know, that lags, doesn&#8217;t it? Like they have these, some metrics or something on what displays and so it could be theoretically more, I think.  </p>\n\n\n\n<p><strong>Corey:</strong> Yep. And am I logged in? No. Um, and I wanna say that they took away the deeper analytics. Cuz, cuz I also, you know, since we&#8217;re talking about this, I have a strong suspicion that people are also kicking the tires. Um, so I suspect that people are, you know, installing, trying it, you know, to kind of follow along in our journey and experiencing that.  </p>\n\n\n\n<p>You know, it is a limited plugin so far, and so we&#8217;re probably uninstalling it. Um, [00:07:00] so for me, like I talked about last week, this is, this is, you know, once you&#8217;re in public, this is a bit of a, um, urgency to start, like filling in those gaps. And I, I kind of personally, I like that like, there&#8217;s, there&#8217;s a lot of talk in the startup world about an entrepreneurship world in general of like, you know, if you&#8217;re not embarrassed by your first version that you released, then you&#8217;ve released too late.  </p>\n\n\n\n<p>And I, I thankfully got over that fear of releasing years ago. But it, you know, I, I think the next step is usually this, which is the, like, okay, I&#8217;m in public, I&#8217;ve told a few people about it. Yes, I&#8217;m starting to collect feedback, but I&#8217;m also, you. I can look at the product and go, oh shoot, it&#8217;s missing this.  </p>\n\n\n\n<p>Oh, I forgot about that. You know, so this is where, this is where we, we scramble as long as, uh, I, I can ,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> which is great. Like this is a good stage for, this isn&#8217;t our fa main [00:08:00] focus, but, um, I know, I know you probably have internal pressure for yourself. It&#8217;s like, I wanna get this going.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Yeah. I mean the, the sooner we get these extra features in, the sooner we make our first million, you know, and then I don&#8217;t have to worry about client work anymore.  </p>\n\n\n\n<p>So, I mean, that&#8217;s exactly, that&#8217;s, that&#8217;s the race. The other thing that, you know, I struggle with is a bit of an adult, A D H D. And, uh, when I have a project, you know, talking or, or a little voice in my head that&#8217;s telling me this is what I wanna be working on, I have a real hard time. Doing what I&#8217;m supposed to.  </p>\n\n\n\n<p>So I&#8217;m being a good boy this week. But that&#8217;s definitely, I think part of my, if you can call it success, but at least part of my track record of launching so many things, is that for better or worse, I tend to be pretty self-indulgent and will often, you know, nights and weekends crank on something, even if it&#8217;s [00:09:00] not what I should be working on or what, yeah.  </p>\n\n\n\n<p>Uh, the people around me are happy for me to be working on, but, you know, if if it&#8217;s yelling at me loud enough, then, then I, it&#8217;s hard to resist.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Yeah. It&#8217;s, uh, it&#8217;s hard because you can go, you can go off , just lose yourself because it&#8217;s fun, you know? But yeah. You&#8217;re talking about like 10 years for me is, is this Blitz Creek everything at it, you know.  </p>\n\n\n\n<p>This is a great pace. Like the pressure or like if we can get it, we can get it. We&#8217;re good. Kind of moving forward. But I do feel those tendencies of like, uh, you slacked me and we&#8217;re like, we got our first feedback and I was like, heck yeah. . And it&#8217;s a great one is an affirmation. Mm-hmm. . Um, so here&#8217;s what I had on my to to-do list and I&#8217;ll give you an update.  </p>\n\n\n\n<p>Um, I had Laney Page, talked to content journey, and Robbie, I did one of three. [00:10:00] I talked to Lindsay about content journey and getting their, how they source images was really fascinating. Um, I think there&#8217;s something here to that. Mm-hmm. What I wanted to talk to her more is like the more abstract thought of on page somebody land, you know, finds your post from organic traffic, whatever, and ad get on page and What&#8217;s that?  </p>\n\n\n\n<p>We had that more abstract meta conversation about the role of an image. And, uh, she gave me a lot of good feedback about how they source it. Um, they do custom stock photography, so for clients, so they&#8217;ll arrange for a photographer and they&#8217;ll do some, they do mood boards and stuff like that of like, these are the shots we want.  </p>\n\n\n\n<p>So they use a lot of those images in their posts. Um, but they&#8217;re probably, I think, using a tool like Canva. But I think still there&#8217;s a lot of validity here for crop Exactly. For the [00:11:00] theme this mm-hmm. , that perspective really illuminated for me was these themes have designs and ratios, you know, um, I&#8217;m trying&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Oh, sorry.  </p>\n\n\n\n<p>The, I&#8217;m trying to, I I received a little bit of validation. I just, I, let me interrupt you for a sec. The, the other feedback that I&#8217;m getting or, or experiential feedback or whatever is the same thing in that, uh, essentially there is, it&#8217;s almost like a style guide or you mentioned a mood board, but where there will be somebody who makes decisions about the types of images or the way images are presented.  </p>\n\n\n\n<p>So we, you had me add circles. Uh, I had a client suddenly request, uh, rounded squares [00:12:00] or round, really rounded corner squares. Um, see, that&#8217;s&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> cool because that&#8217;s a, that&#8217;s a differe. Nope, that&#8217;s interesting.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Sorry. And so, and no. Exactly, and that&#8217;s what I mean is like, you know what, we are a little bit at the mercy of what JavaScript can do and, uh, all that kind of stuff.  </p>\n\n\n\n<p>But I, I love the idea of, um, Somebody, again, making decisions about, you know, what essentially what is allowed, what, how images are allowed to be presented on a website. Um, and so I think that&#8217;s, again, going back to like I, who manage sites for clients or somebody who develops themes. And, and so within a given theme, you know, the, the op the theme was designed for images to be 16, nine, but every author photo is meant to be a square with rounded [00:13:00] corners or whatever it is.  </p>\n\n\n\n<p>Um, and so being able to lock in those, you know, we, we say here&#8217;s all the options and somebody goes in and configures all those options so that then when in your day-to-day, um, you&#8217;re, it&#8217;s a no. Editing images is, takes no brain space.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> But this the, you just. Um, I uncovered something that&#8217;s really interesting to me is like, I never thought about that.  </p>\n\n\n\n<p>Rounded corners. Mm-hmm. , like think about you kinda get a line to images, but that&#8217;s a, that little thing apart from the technical, you know, how how to do it Sure. Is. Like that&#8217;s a cool way for something to stand out and I think could be like in that pro category, uh, the pay category of stuff is like, yep.  </p>\n\n\n\n<p>The standout thing that we had kind of got into this higher conversation about us, like how to stand out. Uh, so that&#8217;s, that&#8217;s pretty cool. [00:14:00]&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Yeah, I think creative was, I think, I think we can, we can have some fun with it too. Um, potentially combined with other services or whatever. But like there&#8217;s, um, a little util we talk about, talked about utility apps.  </p>\n\n\n\n<p>There&#8217;s a little utility app that I bookmarked and go back to from time to time, which is, uh, how I created my avatar that I use everywhere. You know, you upload an image, it, I think it&#8217;ll remove the, it must remove the background for you. Like there are a lot of little single page apps that&#8217;ll do that.  </p>\n\n\n\n<p>But then it gives you, I don&#8217;t know, 40 different options of different backgrounds with sparkles or a star or circles. So it&#8217;s professional but fun. And then down below you can, they have backgrounds. So it&#8217;s you on a beach and you in front of the Eiffel Tower and yada yada. So, you know, we can. Relying on feedback and or when Corey&#8217;s a D H D kicks in [00:15:00] and wants to goof around.  </p>\n\n\n\n<p>Or if I find some new, you know, piece of code that&#8217;ll let us do this stuff. Like, I don&#8217;t, I don&#8217;t want to go too crazy with this, you know, cuz it&#8217;s, we could get goofy and end up building features that nobody wants. Right. Um, but there&#8217;s definitely some opportunity for some of these little differentiators, um, to take images, uh, within WordPress to places they haven&#8217;t been before.  </p>\n\n\n\n<p><strong>cory:</strong> So, unless you have another pressing topic we should talk about, I&#8217;d like to explore that for a second. Not to say we should do it, but explore it. Sure. So that just kind of got me in a whole different, um, thought space of Okay. The round the corners thing is there and, and without technical understanding of this Sure.  </p>\n\n\n\n<p>Could you have an image and have a pull quote in front of it? You know, or something like those ways of making an image, not just, I pulled [00:16:00] that from iStock photo or Unsplash or whatever, you know? Yep. Which is interesting because like your client came to you with the rounded corners. Yep. So it&#8217;s like, how could we dress up and make those images per our conversation?  </p>\n\n\n\n<p>Like wait more. Interesting. Well, the avatar thing that&#8217;s really compelling, because maybe the tool is there&#8217;s a crop express area in the menu and you can go in and like, sure, it helps you do your featured image and eventually we&#8217;ll figure this crop where we crop it, you know? But like maybe there&#8217;s, um, that tool that, again, without technical, but I go, is that something we could do with JavaScript as a remove background or can we put some filters on mm-hmm.  </p>\n\n\n\n<p>to, or can we lay things like a slide. That&#8217;s cool options right there. That&#8217;s&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> about, and, and, and what I thought you were gonna say is user images, author images, yes.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Make like in [00:17:00] with it, you get this kick butt, like, avatar,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> right. Because we&#8217;ve got, I mean, WordPress is tied to Avatar for better or worse. And there are lots of plugins for adding user images.  </p>\n\n\n\n<p>If, you know, if in a traditional blog you have a little author byline and you wanna a little photo of them, if you don&#8217;t wanna use Gravita, there&#8217;s plugins that&#8217;ll intercept that request and, and use a WordPress image. Um, again, another place where, down the road, anywhere that somebody is interacting with images on WordPress, we wanna, you know, be there.  </p>\n\n\n\n<p><strong>cory:</strong> Um, this is where Corey, I think we&#8217;re getting onto something. A bigger use case. Yep. But, um, you&#8217;ve been to Sticker Mule,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> but this is the background remover that I use generally.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Oh, is it? Okay. This is your utility? Yes, I have one. [00:18:00] It&#8217;s almost kinda like, oh, let&#8217;s take all these things and say, can we do them technically&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> upscale?  </p>\n\n\n\n<p>Read your print. Yeah. So if you Google sticker Mule background remove, um, it&#8217;s, it&#8217;s usually their background remover that I use cuz I, I love, I love Sticker Mule, I use them for swag. And so this is where, um, and, and there&#8217;s is free, like other people wanna limit the size or whatever, but these guys put it online so that with the idea that you would then go use whatever d background remover or image to print stickers.  </p>\n\n\n\n<p>So yeah. Yeah, we can start getting into that. And the, the funny thing here is I&#8217;ve been curious if this, if we&#8217;d start to have this kind of conversation, um, because the, I think I mentioned a few weeks ago, like I was messing around with another product [00:19:00] in parallel, um, based on, uh, the, the service I built takes screenshots.  </p>\n\n\n\n<p>And so it&#8217;s an API that takes screenshots, but using that a p i, it&#8217;ll, you know, people traditionally are like, oh, a screenshot of my homepage. And it&#8217;s like, okay, but you can, uh, manipulating H T M L with, and CSS is easy, relatively speaking. And then, and so you can kind of generate an image, uh, in a browser and then take a snap.  </p>\n\n\n\n<p>Right. So one of the things that I started to build as a WordPress plugin is, um, for each post, if you go to a URL off of that post, you will see the featured image with the post title and post date. And then it takes a snapshot of that or a screenshot of that. And then that&#8217;s your social image. Yeah.  </p>\n\n\n\n<p>Right. Oh&#8217;s and so, and so. It, it [00:20:00] does, I&#8217;m pretty sure it does require a third party, which is why I built this, had to build this separate a p i. Um, but you know, that&#8217;s something that I&#8217;ve already started looking at and there&#8217;s definitely ways that we could combine those things and it, and, you know, it should be a pro.  </p>\n\n\n\n<p>Definitely we&#8217;re talking about getting into pro stuff, but, um, you know, there&#8217;s, yeah, it&#8217;s lots of other areas where tentacles could creep out involving images and WordPress.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> So I&#8217;m starting both these avatars and social images with the, in the screenshots that you talked about. Yeah. Because that&#8217;s so, you know, our premise a couple weeks ago was make ch creative chores fun or easier.  </p>\n\n\n\n<p>Mm-hmm. , this is even like  </p>\n\n\n\n<p>spruce up your stuff. Like when you talk about avatar, it&#8217;s like, wow, I went and there&#8217;s a thought behind the avatar. Cuz the final [00:21:00] thing is not just a quick image and somehow slammed in there. It&#8217;s like, no, they did a circle or run, whatever these tools we could do, it&#8217;s like treatment of images, you know?  </p>\n\n\n\n<p>Right. So that&#8217;s a&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> level. Yeah. And, and again, I think, you know, the, to me the, I keep coming back to this. The real value add is, The Wizbang, um, not the actual creative part, but, but locking down the creative part. So, uh, you know, I ha again, I have a website, it&#8217;s a, um, or a client website. It&#8217;s a magazine. So every, uh, article that gets submitted has a user, cuz that&#8217;s the author.  </p>\n\n\n\n<p>And so we&#8217;re up to a couple a dozen or, you know, and, and technically more. Um, but every, each one has to upload, we need to get an image from the author and then we upload it and it&#8217;s, they&#8217;re never quite [00:22:00] consistent and stuff like that. And so it&#8217;s, if we, we went in initially and decided, okay, avatar images are, even if it&#8217;s not connected necessarily to like the user profile or whatever.  </p>\n\n\n\n<p>Cuz I keep ta I like your idea of a top level menu item that&#8217;s like, here&#8217;s. Even if it&#8217;s just bookmarks that link to deeper points within WordPress. But it&#8217;s like, here, here you can manage all of your author avatars and you know, initially when you set up the site, you&#8217;d say, okay, we want them all to be square and we want them all to have, you know, rounded corners.  </p>\n\n\n\n<p>And you set that and you forget it. And so then every time a new author comes in, you know, you just say, upload image, crop it. And, and these decisions are made rather than, oh, we have a new author. I have to go back to Canva and move sliders around and try to remember, you know, what is our norm. Um, it&#8217;s&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> right there.[00:23:00]&nbsp;  </p>\n\n\n\n<p>Yeah. It&#8217;s, it&#8217;s where you need it, where you&#8217;re doing the work. It&#8217;s not another platform. Yeah. Well like you&#8217;re saying, that concept is like left hand menu thing could be like that sticker mill tools. , here&#8217;s all your tools. Like, they&#8217;re not gonna need avatar every time, but they know, oh, I go back here. Go back to the utility.  </p>\n\n\n\n<p>Yep. That spruces my images up,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> you know? Yeah. I like that idea of the, the menu because it&#8217;s, I, I kind of got stuck on when you were talking about it last week. I&#8217;m like, I like it from a branding perspective, you know, but what, and, and we could, and I, I don&#8217;t have a problem with having sort of an abstract utility app built in, but I, I was like, there&#8217;s something missing.  </p>\n\n\n\n<p>And I think it&#8217;s that, like you, there&#8217;s a sub menu that says avatar, featured image, general image, or a crop to your heart&#8217;s content, you know? But,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> so here&#8217;s, here&#8217;s a question to that. [00:24:00] Um, there&#8217;s JavaScript tools and things that are available that do things. What are some of the things that, like in the libraries or out there, maybe that could connect some dots and go.  </p>\n\n\n\n<p>Is this something that could be an easy lift and maybe the utility is more pro, but I&#8217;m really li I really like that. Like when we kind of make, become the indispensable utility for sping up your images or whatever fancy thing we&#8217;re gonna call it in there. But then I just go, there&#8217;s so much locked in jQuery, JavaScript, different libraries that are probably easy reasons.  </p>\n\n\n\n<p>Like, is this remove a background feature? You know, I&#8217;m just giving. Mm-hmm. suggest like thoughts here. But if there&#8217;s some of that, it&#8217;s like, why not put that there anytime. I think the principal here could be, anytime we save them from having to go offsite site, that&#8217;s gotta be a plus one. Like that removed background thing.  </p>\n\n\n\n<p>I know the iPhone does it, [00:25:00] stuff like that. But, um, the, some of these ticker meal tools, like you, you have that book marked to do that, you know? Mm-hmm. . That&#8217;s cool. Could we. Can we pull some of those things into that library? And then I guess the question is, what are some of those low hanging fruit fruits for that?  </p>\n\n\n\n<p><strong>Corey:</strong> Yep, yep. I&#8217;m looking at, um, image manipulation plugins, WordPress image editor plugins, because I, you know, it&#8217;s, it, there&#8217;s, there&#8217;s features, there&#8217;s benefits, there&#8217;s ways that they come together and we can, we can offer, we can keep adding features. Eventually we will suss out whether people are using them or not.  </p>\n\n\n\n<p>Either we will build them because we get feedback or we will build them, and eventually we&#8217;ll start looking at analytics and determine that. Mm-hmm. , nobody is using the [00:26:00] watermarking tool or whatever we end. Attic, but I, Ooh. But I wanna&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> watermarking, . That&#8217;s another one I&#8217;m writing down, man. Seriously.  </p>\n\n\n\n<p>Because you got all these photographers, different people, and they&#8217;re like, they wanna put their art up, but they want some sense of protection. That&#8217;s, that opens up another set of things like a whole other y uh, you know, an avatar group we can go toward, like, with just that watermark thing. Mm-hmm. . So I&#8217;m writing that down too,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> but I, what I wanna make sure the, the, the concentric circle that I wanna, or, or the middle that I wanna make sure we end up in it with.  </p>\n\n\n\n<p>Um, this is like, I&#8217;m looking at plugins where you, it&#8217;s Canva or it&#8217;s whatever image editor you like, it&#8217;s Instagram. But it&#8217;s abstract. And, [00:27:00] and I see ways that these other plugins are not, maybe not integrated the way that we are talking about integrating. Cuz that to me is the real value. Like I&#8217;d rather have fewer, this is, this is me based on my experience, right?  </p>\n\n\n\n<p>Obviously this will be determined by feedback, but I would rather have fewer features but be where it actually matters than I&#8217;m looking again at these other tools that are, I think the same, similar thing where like they&#8217;ve implemented libraries or they&#8217;ve, they&#8217;ve built a utility app and they&#8217;ve, you know, shoehorned it into WordPress, uh, like this, I don&#8217;t mean these to be derogatory phrases, um, but it&#8217;s, they are, they are potentially powerful photo editors, but they&#8217;re not where you need them to be.  </p>\n\n\n\n<p>Right? Yeah. If you, if you have to click. Into media in order to get the editor in [00:28:00] order to upload an image to then go to a post, to me, you&#8217;ve missed an opportunity cuz it&#8217;s the, I want to click on featured image or I want to click on an image block and that&#8217;s where this, you know, whatever features need to be.  </p>\n\n\n\n<p>Um, and, and that&#8217;s, and I think sussing out all those use cases to then go, okay, yes, they need watermarks or they need filters, or they need rounded corners or whatever. That&#8217;s when we start, you know, chasing all those feature lists basically. Yep.  </p>\n\n\n\n<p>All I hear is that I need to get off my butt and hurry up. And not at all, get this stuff implemented, . Not at&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> all. But I, I continue to be excited as we do. Uh, really this whole product is just a dis a safari between Corey and Corey and I, I, I wrote down here. We&#8217;re building the case, you know, for it. [00:29:00] And, um, got our first feedback,  </p>\n\n\n\n<p>there&#8217;s a point where we&#8217;re gonna have to say, okay, we think we&#8217;re onto something. And I guess the two ways I think about this one is just put it in a pro version and get somebody to buy. That&#8217;s validation. Second is, hey, does all this resonate? If, so here&#8217;s a, like a, it&#8217;s not a Kickstarter, but a Kickstarter thing of like, buy a hundred dollars, you know, we need 10 grand, let&#8217;s say, to chase these features that we&#8217;re gonna do that we&#8217;ve heard and come in, we&#8217;ll give you some special thing by being one of the first.  </p>\n\n\n\n<p>Yep. So that&#8217;s another option, but I&#8217;m just throwing stuff out like. That&#8217;s a good idea because I feel like we&#8217;re starting to really build a case and we&#8217;re gonna need to make some actual decisions here pretty soon of going, we think this is it, but level of effort for [00:30:00] two hobby workers here doing this, it&#8217;s gonna require capital to go get, get the developer plus more time, you know, to, to chase some of these&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> mm-hmm.  </p>\n\n\n\n<p>Yep. So, yeah, there&#8217;s definitely a, I There&#8217;ll&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> be a catalytic moment. I&#8217;m sorry, there&#8217;ll be a CATA for sure. Moment. You know, we keep coming back soon and&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> we&#8217;re soon there&#8217;s, there&#8217;s op we&#8217;re, we&#8217;re coming at it from opposite ends. Mm-hmm. . Um, we have, I think in the, in some of our discussions, we&#8217;ve established a baseline of functionality that&#8217;s on my plate and then we&#8217;re having really good high level conversations that are.  </p>\n\n\n\n<p>It&#8217;s, you know, you&#8217;re building a house, you know, you need a basement or a a, a cement slab. That&#8217;s Corey&#8217;s job right now. But it&#8217;s, and, and it&#8217;s not without its interesting challenges or [00:31:00] fun points of creativity, but you and I are, at the end of the day, each opening a beer proverbially and standing back and going, okay, so do we wanna build a widows walk?  </p>\n\n\n\n<p>Do we want, uh, a hot tub? Do we want, um, you know, uh, a fireman&#8217;s pole? And s and right now is the time to have all those conversations. Cuz we&#8217;re like, oh, well, uh, I live in New Hampshire hot tub, you can only use about three months of the year. Not that people don&#8217;t have them, but you know, oh, we use&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> ours. , I use ours, I should say.  </p>\n\n\n\n<p>I&#8217;m like, okay, it&#8217;s five degrees, but ,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> it&#8217;s hot out there. .&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Yeah. That maybe warrants some of this, cuz I think we&#8217;re building a case enough where I ki kind of go, okay man, it but it almost si to me and I wanna get your opinions on this. Here&#8217;s free. It&#8217;s got us enough to like really get to talking. Some [00:32:00] people are kind of using it and then going like some of these things.  </p>\n\n\n\n<p>I&#8217;m like, yeah. Then we just take down there. There&#8217;s a general thought or direction here. It&#8217;s like anything where you have to go offsite. Let&#8217;s think about that. Let&#8217;s think about watermark, social engine, screenshots, avatars, that&#8217;s all like paid features. Yeah, those are paid things.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Yeah. But I like your idea of,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> that&#8217;s why, by the way, I&#8217;m glad you got that other domain, ,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> too many domains.  </p>\n\n\n\n<p>I in I, that one I own actually brought me up to 20, which is way down. I used to have. You know, a hundred or something. But we need to&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> buy domain support group separate from this, cuz I&#8217;m with you. Um, but the, the domain you did get, I go, that&#8217;s probably where it seems like right now, today as we&#8217;ve talked about these options, that&#8217;s where we&#8217;re, we&#8217;re probably gonna land.  </p>\n\n\n\n<p>Yeah. Um, [00:33:00] so, uh, sorry, so what are your thoughts on like, I&#8217;ve, I&#8217;m feeling excited. I don&#8217;t wanna get it, but, you know, beyond our skis here, but I go man, one of these, you start with one domino, the second into a pro feature set. Um, we still don&#8217;t have a ton of users, which is what we need. Right. Well, I need&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> to finish thoughts on that again.  </p>\n\n\n\n<p>I need to finish the slab. I need to finish the baseline version that is, Because the other thing I wanna be careful of, and, and we&#8217;re gonna have to, as usual 10, 10 thoughts, thought threads at once here. But I am glad that we are talking about these other directions because I want, what we can&#8217;t do is [00:34:00] have a plugin that is, um,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> what are you looking at  </p>\n\n\n\n<p>Uh, if you heard somebody yelling, that&#8217;s my dad, ,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> um, what we, what we can&#8217;t have is a free version that is useless. Yeah. Right. Okay. Is, or, or that, that hint set, you know, features but doesn&#8217;t actually deliver. And so I kind of have a feeling. , what we had originally talked about was like pro features that are specifically for, uh, agencies, stuff like that.  </p>\n\n\n\n<p>But I have a feeling that even the non-technical or non-agency user is going to need like half of the pro features and great, we, it would be great if we could sell it to them, but if it, if it&#8217;s useless without those features, you know, we, [00:35:00] we see, we see too much churn. Yeah. And so if, if we can even make a pro version that&#8217;s cheap, that just adds a little bit of icing, but then we can use all of this as a segue into these other bigger solving, these other bigger problems than we start to build an empire.  </p>\n\n\n\n<p>Um, which is very, uh, exciting. You know, if we. We start to get into, if there&#8217;s an uh, you know, WordPress and plugins and their add-ons, if there&#8217;s an avatar add-on, if there&#8217;s a social media image add-on mm-hmm. different from the core pro, which is only, you know, 10 bucks to add, you know, color pickers or something, you know, that, that feels better to me than trying to sell or trying to get people to use a free version that only works for us.  </p>\n\n\n\n<p>Very small percentage. Yeah. And then [00:36:00] expect everybody to pay a hundred bucks. They&#8217;re just not gonna, yeah. Thank,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> thanks for anchor this. It needs to be a step, we need to work back on to the slab. So when you said that it came little kind of clear to me is like, maybe it&#8217;s just that area, you know, below the featured image.  </p>\n\n\n\n<p>Uh, I don&#8217;t know if that&#8217;s where it should go in the ui, but it seems like that one thing could flesh out. And maybe there&#8217;s even, like, maybe that&#8217;s where custom dimensions comes into. Mm-hmm. Here it is, all your cropping. You don&#8217;t have to go somewhere else, you don&#8217;t have to upgrade, but like, it&#8217;s the free mvp.  </p>\n\n\n\n<p>It&#8217;s the, uh, not mvp. It&#8217;s the value prop is just want to get the right sized images, you know, done easily without having to find all these different workflows. It&#8217;s right here sitting for you as a utility right there [00:37:00] in right sidebar, post and page. What do you think?&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Yeah, I see that like it&#8217;s, uh, basically going in a, going in a different dimension.  </p>\n\n\n\n<p>It&#8217;s, it&#8217;s all of the features, but only in limited places as opposed to some of the features everywhere. All of the features everywhere. Yeah. So, yeah, we can, we can, we can look at that kind of configuration. I think it, to me, that&#8217;s. , the way I often design product is by building, as we&#8217;ve talked about. And so I think that that&#8217;s the sort of thing that&#8217;s going to become self pretty self apparent as I&#8217;m building.  </p>\n\n\n\n<p>And then you and I can either have one of these calls or can talk in Slack as I&#8217;m going. Okay, so we&#8217;ve, we&#8217;ve covered our bases. We have that cement slab. What is, what does this first floor look like? Do I build three stories of one room or do I build one story of three rooms? Mm-hmm. . Mm-hmm. . And so we can [00:38:00] decide whether we want to kind of go up or go out.  </p>\n\n\n\n<p>Um, so, you know, so what feels good and what, how much feedback we have&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> at the time. Absolutely. And what clarity I see now up for your feedback is we have some case for. A bigger utility that goes, dives deeper into like the avatar. So there&#8217;s the screenshot thing. You blew my mind for a second. But you go into social images, you go into water marketing.  </p>\n\n\n\n<p>So we&#8217;ve got a case building here for pro and then you anchored us back to free full. A full featured free, I think is what I take from this. And that makes me think that free tool needs to be inside bar and it needs to have custom dimensions. Mm-hmm. . Because then why would you want to go anywhere else?  </p>\n\n\n\n<p>Like, cuz somebody could conceivably say, well it&#8217;s letting me crop and get the crop, you know, images, but I want them to a little different. Then they&#8217;re still having to go out. But if we just think only featured free, I [00:39:00] go, that&#8217;s it To me. I go put it in the sidebar. Custom dimensions we&#8217;re good, but again, I&#8217;m, I&#8217;m positing this, I just  </p>\n\n\n\n<p><strong>Corey:</strong> custom dimensions. I think that&#8217;s where. Okay. Because I think it&#8217;s necessary. I think that that&#8217;s the, you know, you we&#8217;re, without it, we&#8217;re talking about, I don&#8217;t know, a car without gas or something. Mm-hmm. . It just doesn&#8217;t, it just doesn&#8217;t do enough. We can&#8217;t, I can&#8217;t imagine that the vast majority of websites only use Square or 16.9 and subsequently we&#8217;re gonna cover our bases.  </p>\n\n\n\n<p>I think it&#8217;s, um, cuz we also, I think, want to hint at that additional value prop of agencies of locking down your website, even from yourself. So the settings page. [00:40:00] Yeah. If you want to allow certain sizes or aspect ratios that are not 16, nine or square, you have to click, click, click to go over to the settings page.  </p>\n\n\n\n<p>Now you set it once and you forget it. But it&#8217;s over there. Whereas day to day you&#8217;re going in and you&#8217;re going, well, my website is actually 16 1.6 that&#8217;s already configured, and then day-to-day, I&#8217;m just plugging in in images.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> So it seems like, like I&#8217;m trying to remember back to like the Photoshop CRO tool.  </p>\n\n\n\n<p>You get the little window over here that&#8217;s, you can type in pixels wide, pixels tall. Then you have an aspect ratio that could be tweaked potentially. Yeah. Like to me, man, if that&#8217;s like maybe the, there&#8217;s the preset, click it go. Just try to get &#8217;em fast. The crop. Then there&#8217;s, in that window, when it pulls up, there&#8217;s, maybe it&#8217;s an advanced tab or something, but it&#8217;s [00:41:00] conceptual.  </p>\n\n\n\n<p>I&#8217;m just kind of talking, but it&#8217;s like those little, that little Photoshop box. If you want to go custom, here you go. And then you can click crop and it&#8217;s done. Yep. Okay. If that&#8217;s it. What, what do you think the level ever for that is? Because I don&#8217;t wanna say Corey, could you do that for us? But I just wanna say, what do you think?  </p>\n\n\n\n<p>That level of effort, because man, right, with that is, okay, beachhead product is crop the pro then become, this is a path into pro. You do this, by the way, so here&#8217;s the panacea for those of you that needs this over here, it&#8217;s called mm-hmm. , our domain. Um, so what&#8217;s level, level of&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> effort you think for that?  </p>\n\n\n\n<p>Uh, it&#8217;s, it&#8217;s honestly, I ha it&#8217;s built already. I had to rip it out, um, to submit the free version because we had talked about, I love working with developers, , um, you know, keeping it very simple. Yeah. Just getting a proof of concept out the door. So, uh, [00:42:00] you know, cuz that, that&#8217;s, to me, even thinking about the 0 0 1 version, we, I knew we would need custom.  </p>\n\n\n\n<p>Configuration. So, um, so putting in a simple settings page and allowing, uh, some basic, you know, one or two presets essentially gets us there. Um,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> okay. So, so if I capture this right though, so they would activate plugin and set those in the plugin settings tab and then have &#8217;em available when that rat sidebar thing comes up, or did I get that wrong?  </p>\n\n\n\n<p><strong>Corey:</strong> No, that, I mean, that was how I imagined it initially. Okay. Uh, but I, as we&#8217;ve talked about, or I talked about I two or three sessions ago, I also think that we need an option to bypass. Um, like we don&#8217;t want to truly [00:43:00] 100% Absolutely. Lock somebody out of uploading an image that&#8217;s some goofy size and shape, like that&#8217;s just root.  </p>\n\n\n\n<p>It&#8217;s your, it&#8217;s their website. So, in. So in my mind, the flow that we&#8217;ve proposed is setting up a new site or you have a site, you install the plugin, you&#8217;d go and say, this site uses or will use 16 1.6 aspect ratio images save. And then when I, whenever I try to upload a featured image, it&#8217;ll, it&#8217;s an option.  </p>\n\n\n\n<p>It&#8217;ll default to that. But there will also, which right now we&#8217;re lacking. But there is so an advanced button that says, do whatever the hell you want. Or just, yeah, blunt. Upload a 10,000 pixel image. Even though we don&#8217;t recommend that you do that. So the&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> reason why I&#8217;m asking some of these in depth, cuz if I get the workflow in my head and I know how it goes, I, that&#8217;s where I&#8217;d like to, here&#8217;s your workflow, here it is, you know, [00:44:00] and we&#8217;re gonna do our best in the product side to make it really easy and safe.  </p>\n\n\n\n<p>But that&#8217;s really helpful cuz I&#8217;d go. Hey, it&#8217;s here in the settings page, but you can also, when you&#8217;re popping it up, crop it to what you think. Right? But if they&#8217;re like me, I go, I don&#8217;t know how far this is. I don&#8217;t, you know, I don&#8217;t know how wide single post templates are typically, I guess like 400, 500.  </p>\n\n\n\n<p>But, so that&#8217;s really, really awesome cuz there&#8217;s like, if you&#8217;re the agency, you&#8217;re gonna set it in the plugin. It&#8217;s there for &#8217;em. If you&#8217;re the independent professional using it, trying to publish content, you might use this at some point, but you got this flexibility. That&#8217;s, that&#8217;s&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> brilliant. And I think, uh, we will do two things.  </p>\n\n\n\n<p>We will have, and this is similar to a lot of other plugins that have this pattern, and I think it&#8217;s, I think it&#8217;s a winner, is you have a settings page. So [00:45:00] you&#8217;ve gone non-developers, but you also allow those settings to be. Hmm. Locked in by defining constants in your WP config file. So it&#8217;s the kind of thing where, uh, you know, um, WP Migrate DB Pro, um, or a c F or there&#8217;s a bunch of other plugins that do this, where you&#8217;ve, uh, you can go in and fiddle with things, or Corey the developer, sets up a new site, drops in a couple of the same constants on all of the sites, and so there&#8217;s no messing with a settings page.  </p>\n\n\n\n<p>Things are just defined. Um, and so we can do a, uh, we can normalize it that way too. So&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> I&#8217;m gonna follow up with Kathy&#8217;s aunt over at Cadence to talk this through, but there, we&#8217;ve, we&#8217;ve hit it because the free tool will say, [00:46:00] this is what I heard. I&#8217;m a web development design firm, agency developer, whatever else.  </p>\n\n\n\n<p>Um, I create, go to all this pain to create this great site for someone and then they end up probably bettering because the images is a wild, wild west in their workflow is like, we&#8217;re gonna use cadence or whatever theme framework, Hey, go here. This is gonna protect your beautiful project you just delivered to the client.  </p>\n\n\n\n<p>That&#8217;s killer man. Yeah. And just making it like it&#8217;s a free tool, you know? And by the way, at some point there&#8217;s gonna be this other thing. So like we get &#8217;em here, use this on all your client sites. So that&#8217;s the u free utility version. Help people. That&#8217;s our, I think that&#8217;s our angle into building the user base for this is, Hey everybody, raise your hand if you had a client.  </p>\n\n\n\n<p>Who takes your beautiful project and screws it up with images. [00:47:00] Yep. Okay. This crop express helps put some little guardrails, like bowling, put the guardrails out so it doesn&#8217;t bounce into the gutter. Yep. I think we&#8217;ve just like stumbled into really compelling to this process. Um, way to go, like we&#8217;re being opinionated, you know, you telling me like themes said, I was like going back to my theme days going, yeah, you&#8217;re right.  </p>\n\n\n\n<p>They designed us with specific things to make sure it lights up like the demo site does, but then in the tool, in the software itself, , it&#8217;s all over the place. It breaks, it makes it&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> look ugly and, and here&#8217;s a little like silly little thing, but low lift may be valuable is I&#8217;m picturing content journey who are writers.  </p>\n\n\n\n<p>And content people, but who are, maybe some of them at [00:48:00] least are not going to be artistic or not going to be comfortable in Photoshop or what have you. Right. So they will, they might be sourcing images. I&#8217;m trying to, I&#8217;m thinking on my feet here, so obviously I&#8217;m stumbling a little, but like my clients too, they go and they source images and I have taught them that we use, we need an image that within that image, whatever size shape it is, there needs to be a 16 nine and there needs to be a square cuz the one of the sites specifically uses that.  </p>\n\n\n\n<p>Right. But they&#8217;ve had to learn that and I&#8217;ve had to teach that to them. And so imagine this, again, silly little thing, but I, I kind of am in love with this idea at the moment. I love where you&#8217;re going. Is uh, it, once you hit settings or once you set those things, it auto generates a style [00:49:00] guide, documentation or what have you.  </p>\n\n\n\n<p>You know, and, and I think this can keep going, but like, again, the quick and easy is I install Crop Express. I set it, I, the developer set it so that the, the website allows this and, you know, 16, nine and square both need to be 10,000 or, or 2000 or less, which is the plug-in will or take advantage of, but it generates some sort of documentation or reference material that I can then hand the client and say, you know, not so, so it doesn&#8217;t rely on them to have to learn or have to figure this stuff out.  </p>\n\n\n\n<p>They have. A thing upfront that says, okay, here&#8217;s what you need when you go to Unsplash affiliate link. When you go to Stock Unlimited affiliate link, you know, these are the, this is what you need to be looking for, this is how you download it, et cetera, et cetera. [00:50:00]&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> I love it because you&#8217;re teaching in the software, you&#8217;re guiding in not just programmatically, but like, that&#8217;s content heaven right there, because conceptually settings page when they&#8217;re doing, or there&#8217;s a, some kind of quick, you know, setup and it&#8217;s like, that&#8217;s our lead magnet two.  </p>\n\n\n\n<p>It&#8217;s like, hey, here&#8217;s the five best places. Uh, here&#8217;s some th like the thoughts we&#8217;ve done on how to like source an image. We, you and I could probably rough some of that out and like, you want it, you know, and journalism is like, you don&#8217;t want the person looking off the page. , you know, so like there&#8217;s some tips we could put in there and that could become guidance and lead magnet&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> and like, yep.  </p>\n\n\n\n<p>And we let, let developers white label it so they put their own logo. And so Corey gets paid to set up a website. I set up a website, install a theme, install crop express, plug in [00:51:00] the hardcode, what I know will, will work and, and match a best practice. Click a button that then downloads the documentation that I need, that I can then hand the client so that, you know, it makes my life easier.  </p>\n\n\n\n<p>I don&#8217;t have to teach them anything. Ooh. And, and maybe that is powerful. Maybe, maybe I, it lets me put my logo in there instead of crop express. So I&#8217;m now handing Corey branded material to the client who I just built a website for.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> I just think I need to go, I put another name on my list, which is I need to talk to Kimberly at ballet.  </p>\n\n\n\n<p>Because all these companies that do agencies that do maintenance and stuff, you&#8217;re like, Hey, make this better. You know? Like, this will make it better. They&#8217;re, they&#8217;ll actually size images correctly. You can do the things you&#8217;re talking about cuz you&#8217;re thinking about the white label, which normally in the past I put into pro.  </p>\n\n\n\n<p>It&#8217;s like, well, that&#8217;s when you get into pro. But I love it here because it&#8217;s like [00:52:00] when you go to a developer, you can just do this and it&#8217;s gonna be better. And they go, heck yeah, because I don&#8217;t have to do all the work and the, I&#8217;m gonna get the benefit from that for my client. Now we&#8217;re, now we&#8217;re here, now we&#8217;re hitting huge case study for free and Pro.  </p>\n\n\n\n<p>Mm-hmm. . Yep. That&#8217;s, that&#8217;s brilliant man. So, okay, so the, what I got is right sidebar custom dimensions. And maybe a third for downstream is like, do we do this white labeling thing? But I&#8217;ll put the third, uh, that&#8217;ll be fourth. I&#8217;ll put the third is, and this will be on me. Uh, I&#8217;ll need some help from you.  </p>\n\n\n\n<p>But it is like collecting these, here&#8217;s your five sources. Mm-hmm. , you know, here&#8217;s, you can find and source good, good stuff. And I could turn into, lead back to our blog on the site [00:53:00] that at some point goes, we&#8217;re gonna talk about open ai, this source. Like, hey, that&#8217;s a webinar you and I can do. Just playing around with stuff.  </p>\n\n\n\n<p>I&#8217;ve been talking to Ag Mors about this, like, maybe we spend a webinar, we&#8217;re like talking about how to cool, create cool images for your blog post using Dolly, or whatever it is. Mm-hmm. great content. Get the people attracted that we need. Tell &#8217;em we&#8217;re trying to make their life better. Like, that&#8217;s the, that&#8217;s the, that&#8217;s the game right there.  </p>\n\n\n\n<p>Like, yeah. Okay, let me, let me record this right side dimensions, some of the EDU guidance content that&#8217;s me. And then downstream, I think is what label, unless  </p>\n\n\n\n<p><strong>Corey:</strong> I mean just, you know, there&#8217;s, there&#8217;s complicated ways to do it and easy ways to do it. And so we can start with the easy way of no branding or what have you. And here&#8217;s content. Yeah. [00:54:00] Um, I worked with valet a few years ago and one of the things that they were working hard on was the conceptual.  </p>\n\n\n\n<p>Literature and illustration of the value they provided every month. Um, and came up with, I have t-shirts that have the design on them, but, um, the illustrated, you know, here&#8217;s what we do for you every month, because that is something that agencies who who run retainers have to, you wanna stay top of mind.  </p>\n\n\n\n<p>You don&#8217;t want just invoices to roll in without a client going, wait, what did, what did you do in the last 30 days? Or what did you do in the last year? Um, Chris Lema had a great blog post about this years ago, um, that I took away from, uh, for my conbon plugin was send, you know, between purchasing and renewal, I [00:55:00] automated 12 emails.  </p>\n\n\n\n<p>That of generic content, valuable, but generic content, evergreen, I should say, content. So at month eight it would say, okay, you are eight months into using your CONBON plugin. By now you are an expert. Here are some advanced tips, or whatever it was. Um, and so, you know, if we can give agencies content to hand to their clients, it&#8217;s obviously not necessarily month over month, but that kind of content.  </p>\n\n\n\n<p>You know, I&#8217;m teaching you, I&#8217;m helping you use your website to its fullest, all that kind of stuff. I, you know, again, I, I think it, it will resonate with some people. Yep.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Uh, championing the cause, helping people, guiding them, walking with them. It&#8217;s good stuff.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> But all that to say, I think, yeah, Kim at Valet would is a great person.  </p>\n\n\n\n<p>I know that they were working on that. I mean, it was years ago now, but, [00:56:00] um, you know, see where she&#8217;s at and, and see that it resonates with her or doesn&#8217;t, but. Okay.  </p>\n\n\n\n<p><strong>cory:</strong> I think Kathy, uh, I&#8217;ll try to ping Kathy this week. If I can get to it today. I&#8217;ll ping her to get the conversation. I&#8217;ve got other things to talk about or talk with her anyway and talk about this cuz if we can like get on a tr get on somebody&#8217;s that&#8217;s, that&#8217;s a Cadillac moment potentially. Plus being able to, sorry, go ahead.  </p>\n\n\n\n<p>Just being able to say this is how the theme will look best and this tool&#8217;s gonna help you with that. Huge. Yeah. And&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> I, I would love to make sure that that&#8217;s true. Because as I&#8217;ve discussed a little bit, I, I primarily use a page builder, which lets anybody upload anything anywhere on the page. Different from what [00:57:00] I conventionally thought of with themes, which was I buy a realtor theme that is already preconfigured for a realtor.  </p>\n\n\n\n<p>So when I click install theme it autoinject fake content with fake realtor pages and fake listings and all that, you know. Does that where between the block editor and the block editor being used for full site editing and page builders and these big theme frameworks or, you know, uh, just shy of a page builder type theme.  </p>\n\n\n\n<p>I want to make sure that that&#8217;s the use case we&#8217;re talking about is still true. Mm-hmm. . In which case, it&#8217;s not like I, you know, we could make a module for Elementor or Beaver Builder, and then it&#8217;s on the [00:58:00] shoulders of the person setting up the website to install those modules and then set those, you know, we want, we wanna allow 16, nine images or whatever it is, which I think is a different use case than my neighbor who&#8217;s a realtor.  </p>\n\n\n\n<p>Mm-hmm. , who installs a plugin and it&#8217;s the, or ex installs a theme. And the theme is preconfigured with our, to work with our plugin to, to say, you know, I have already built all these layouts that are, that encourage that, that only really work best with 16 not, does that make sense? Like, oh yeah.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Yeah. It&#8217;s so.  </p>\n\n\n\n<p>So thinking ahead&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> to them, talk your, your theme people and make sure that this assumption is correct.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Yeah, we&#8217;ll just get on the, see where that alignment is. But my hunch is like, I think it&#8217;s Ben over at Cadence, but as they&#8217;re, whoever designs [00:59:00] their themes, actually, I think it&#8217;s Sailor now, but whoever design their themes, like if you could wish that they would fill it with images that really glorify your theme, what would that be?  </p>\n\n\n\n<p>That&#8217;s the question, right? You know,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> and or, and or we&#8217;re talking about, you know, if, if you are, because if a theme gives total freedom like a page builder, where, where does it make sense to lock down images? Because Corey comes into a blank slate. It&#8217;s up to me to decide. Okay. You know, or, or I had a client who, um, it&#8217;s a, um, Asian American themed website.  </p>\n\n\n\n<p>And so they originally wanted images that were, um, slightly vertical based on the Japanese mats that people sleep on. Apparently, they are a standard aspect ratio, and so [01:00:00] I don&#8217;t think anybody has ever looked at the website and, and got the reference. But, you know, they wanted, so it&#8217;s, again, it is like, you know, four instead of a four, three aspect ratio, it&#8217;s four, 3.7, but that would&#8217;ve been decided by the designer and or me, not the theme creator.  </p>\n\n\n\n<p>Mm-hmm. . So anyway, I&#8217;m just, I&#8217;m, and I, I have no idea what the theme landscape looks like these days.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> It&#8217;s something I can, I can add some of our agency owners too. It&#8217;s like, What, what tools are they doing to build websites and things like that? I still take it, especially on the boutique level, they&#8217;re using some framework like a Cadence Generat press, an AOR or Beaver builder to, to build that.  </p>\n\n\n\n<p>So if we can, I love this cuz it&#8217;s just, we&#8217;re just talking about the workflow, which you&#8217;ve done right? You specifically have done so you know that and that&#8217;s, [01:01:00] yeah, that&#8217;s good stuff. Okay, so plan is get, get to the full feature set for free  </p>\n\n\n\n<p>and I&#8217;ll talk to these people and then we&#8217;ve, we&#8217;re building this really cool case for being that utility. Oh, everything&#8217;s here. Then we can start talking about where that, like tools here, but there&#8217;s, does it need to be integrated here? Like when you say social images, does it need to be somewhere, again, not technically speaking here, but conceptually is like, Yost has social images that needs to tie into here.  </p>\n\n\n\n<p>Um, man, we&#8217;re, I think we&#8217;re onto something. I really do. And it&#8217;s not just blind optimism and because we&#8217;re having fun doing this. I think we&#8217;re getting, we&#8217;re really building this case.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Well, and I, the other thing, I think the good plan that has evolved, yes. And, and I think we are building, [01:02:00] people talk about authority and this is how you build authority.  </p>\n\n\n\n<p>Like you, you get an idea for a product or a problem you want to solve, and then you start splashing around at it, you know? Yeah. I hadn&#8217;t thought about image cropping really, because I am comfortable in Photoshop and Yep. And then I, after a while I got lazy and so started using, you know, a different program or found a website that did it and it was good enough, but I was never.  </p>\n\n\n\n<p>Thinking deeply about cropping images other than I needed to, I need, I need this done, this task done, and now it&#8217;s done. And then I quick upload it and off we go. Whereas now we are, we are becoming the experts, uh, on cropping images, manipulating images, WordPresses relationship with images, themes, images, plugins, da da da da da da da.  </p>\n\n\n\n<p>Um, and that&#8217;s where, down the road, [01:03:00] you know, I, I, I have, I have a lot of fun with this, this part of the process. And down the road we become, you know, the image expert guys, the crop expert guys. The, it&#8217;s all of our marketing content. Go ahead.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Oh, no, no, no, no. You&#8217;re, yeah, I was, yes, you&#8217;re on the thing. Uh, the next thing I was gonna say, you&#8217;re leading straight into it.  </p>\n\n\n\n<p>Do, um, do you mind if we talk publicly about the domain? No, of course not. Okay. So, You&#8217;re leading into this . I was trying to be like not, not as excited. So I could&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> finish, wait, hold this statement. Should we It is, it is th uh, 1 0 5. Should we save the discussion till next week?  </p>\n\n\n\n<p>Yes, you can say no .&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Okay. I wanna say no because I think it&#8217;s just real quick. It&#8217;s just a thought that we&#8217;ll come back to. Mm-hmm. for sure. For direction. We built this case and everything, so I go, crop Express is the free [01:04:00] plugin, but the domain is the brand. Mm. So like if you think about business and marketing wise, we got this one thing, but we&#8217;re making this case for, and how would you say the domain It&#8217;s&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> unfortunately, so it&#8217;s image img.express.  </p>\n\n\n\n<p>Okay.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> So to me, it seems like we just got this clear path, like we&#8217;re building this case and I go, it needs to be crop express by. I m g Express because we just placed this discovered, backed into, here&#8217;s the free utility. There&#8217;s a bigger case here, but it&#8217;s by this brand Corey and Corey, the I m G Express guys.  </p>\n\n\n\n<p>Yep. You know, so I kind of tend to think like when we&#8217;re ready doesn&#8217;t have to happen. Now is like, because all roads we want to lead to, we did this just to get your attention to a beachhead and then, but we&#8217;re the [01:05:00] IMG guys, right? From a branding business&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> perspective, we are, we are all things image.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Yep.  </p>\n\n\n\n<p>Because we&#8217;ve got these use guys. We know we&#8217;ve got some, some, some, we got something here. Um, that is a, could be packaged together and sold for a good price that could sustain and support this business. So that, that&#8217;s the only thing I wanted to say. We don&#8217;t have to finalize that, but I just go man, that that&#8217;s clarity.  </p>\n\n\n\n<p>Of like, it&#8217;s the Im g guys, and by the way, we&#8217;re known like, this is a great utility. Everybody should use it. We do it free because you, you need it, people need it. This is gonna make the web better. When you get to the advanced stuff and you really want to go next level, look what we&#8217;re doing here. And that&#8217;s where you come into the community as Im g community, as professionals doing this work.  </p>\n\n\n\n<p><strong>Corey:</strong> Yeah. I mean, the obvious, uh, parallel that comes to mind is like sayed at doing WP [01:06:00] Beginner. Mm-hmm. Where WP G beginner, uh, I don&#8217;t, I, it runs ads. I suppose I&#8217;m, I&#8217;m sure there&#8217;s some way that it makes money, but for the most part it&#8217;s just a phenomenal resource.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Yeah. It&#8217;s hub free content. It&#8217;s the Osmo Automotive Hub for everything they.  </p>\n\n\n\n<p><strong>Corey:</strong> Right. And obviously they, they use it to promote their products and stuff like that, but I end up on their website all the time learning things. I scroll to the bottom where they usually have a code, version, um, to solve whatever little problem I&#8217;m trying to, to solve. But, um, you know, to me we&#8217;re, we&#8217;re kind of following that same path.  </p>\n\n\n\n<p>If we get people using Crop Express often and and using that for, um, as a reference for other things, then yeah, you know, we can, we can kind of go in any direction really. So, I&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> already put another domain thought about this and I didn&#8217;t wanna do it [01:07:00] publicly just yet cuz we don&#8217;t have the domain secured for it, but I was like, and, and I&#8217;ll totally buy that one.  </p>\n\n\n\n<p>But, um, I was like, you think about IMG and stuff. But yes. Sorry, back to I got, I got squirreled, sorry. But back to this. You&#8217;re fine. , we&#8217;re, we&#8217;re building the case. We&#8217;re creating this resource. You and I are passionate about this kind of stuff. We&#8217;ve got extensive experience, even if we weren&#8217;t the person, we&#8217;ve, we&#8217;ve done these things and it feels very natural to be like, that&#8217;s the brand.  </p>\n\n\n\n<p>This is our, and I wouldn&#8217;t have had that clarity two months ago, by the way.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Right, right. It&#8217;s, yeah. You know, we are waiting deeper and deeper into the pr and it&#8217;s, it&#8217;s also where you start to, you know, the edges become less amorphous. Mm-hmm. You know, the , uh, uh, but you also start to see the rise in . Yeah.  </p>\n\n\n\n<p>But it&#8217;s, you know, you, [01:08:00] you&#8217;re stepping foot in, into, you know, all new territory. And I mean, we&#8217;re gonna keep having these conversations, uh, and especially. Upfront because we&#8217;re not getting a lot of feedback. We are doing our own exploration, which also involves like, you know, there&#8217;s, there&#8217;s lots of writing and whatnot about we are, we are having biased conversations, right?  </p>\n\n\n\n<p>We are going, you are, you are going to content journey with a solution looking for a problem if we&#8217;re honest mm-hmm. . Mm-hmm. . Um, we&#8217;re not, we are open to them saying what we really need is X, Y, Z. But you know, that&#8217;s where we&#8217;re at. Because right now all we can do is make assumptions.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> I did try just so you know, to not do problem first and ask somebody, oh sure.  </p>\n\n\n\n<p>How do you do it? And that was a gold mine, just like this guy mentioned. He&#8217;s like, okay. That&#8217;s validating of, we&#8217;re not trying to just say, I&#8217;ve got a hammer. Where&#8217;s your nail? Um, [01:09:00] that&#8217;s good stuff, man. It&#8217;s, it&#8217;s been fun walking with you and this is a good, like, I think we needed each other to kind of, Get to this part.  </p>\n\n\n\n<p>And it just feels better than, honestly, better than any product I&#8217;ve done because we&#8217;re, we had less pressure. We thought it served our need and we started exploring how it is, and it, it just feels like we&#8217;re on the right path. Yeah, for sure. This could be something, man.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> And it&#8217;s, and I, I&#8217;m really selfishly, I&#8217;m excited to see where we end up in a year, maybe nowhere, who knows, but to then come back and visit these conversations cuz these are always the, you know, what is it, you know, you did.  </p>\n\n\n\n<p>You make a, you make a plan, and then halfway through executing the plan, you&#8217;re like, why did we decide&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> to do this? See, I thought that was the only one. Like, yeah, nobody comes over. [01:10:00] Most people, I should say, don&#8217;t have the fully crystallized, baked out plan. So much of product is expiration like this, right?  </p>\n\n\n\n<p>I think the people, honestly, I&#8217;m side baring and squiring on this, but like the people that kind of think they got the perfect thing, I go one, you might be a genius. Cool. Congratulations. Number two, you&#8217;re probably pretty rare the rest of us trying&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> to figure it out. Yep, yep. And I mean, and time March is on, like I was, somebody asked on Twitter, uh, I don&#8217;t remember what happened to your first product or something.  </p>\n\n\n\n<p>Um, and, and I was like, I, I got up to, through, through the discussion, I was like, I got up to thousands of users but could never figure out how to monetize and. And the person I was talking with was like, I, that, that&#8217;s how, how, how is that possible? Mm-hmm. . And it&#8217;s like, well it was email-based. It was a product, so [01:11:00] you couldn&#8217;t really run ads, which was his good suggestion.  </p>\n\n\n\n<p>Um, it was a product for people who had no money, , so you don&#8217;t wanna sell to people who have no money. Um, you know, and, and the technology of sending lots of emails was expensive and all this stuff. So it was like, there were all these things at the time, whereas, I could build it better now for much cheaper and could probably figure out how to monetize based on new patterns that have emerged and stuff like that.  </p>\n\n\n\n<p>So there&#8217;s, you know, there&#8217;s, there&#8217;s all of those dimensions. Like even if you&#8217;re a genius, um, you know, and come up with the perfect product, the perfect time, like, you&#8217;ve still gotta keep those, the, you know, there&#8217;s wear and tear. If you build the perfect car and you&#8217;re rolling down the road, good for you.  </p>\n\n\n\n<p>But there&#8217;s, there&#8217;s wear and tear. There&#8217;s also gonna be other people that go, oh, I can build a car like that and start racing you. I mean, all these things that compound [01:12:00] over time. Mm-hmm. . It took me a long time to understand the time aspect of a lot of what we do both in business and even in like programming and stuff like that of um, you know, and to get technical for a minute.  </p>\n\n\n\n<p>Like there&#8217;s, uh, you know, when you click on something that triggers an event within a website, but technically there&#8217;s a number of events, you know, mouse down versus mouse click versus, you know, da da da da da. And all of these things happen in an order, and most, a lot of it&#8217;s, um, fixed now. But there was a time when different browsers would put mouse down before mouse click, you know, or the other way around.  </p>\n\n\n\n<p>It&#8217;s like just this other level of thinking that I was able to abstract and now look at also in the context of building product and building business and whatnot of you&#8217;ve. You&#8217;ve got the people involved, you&#8217;ve got the ideas, you&#8217;ve got all this stuff. But tomorrow the landscape might be different. If somebody else comes [01:13:00] out with a plugin that does or doesn&#8217;t do, or proves or doesn&#8217;t prove everything we&#8217;re talking about, we, we have to adjust all of our thinking, you know?  </p>\n\n\n\n<p>Mm-hmm. , which was honestly half the fun,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> but I like your positive spin on that. . I like it. It&#8217;s cause you know, we&#8217;re doing this in public and you&#8217;re like, yeah, somebody go, okay, cool. Thank you for getting me that way. I&#8217;m gonna go do this. You know? Um, and that&#8217;s the, that&#8217;s part of playing this game. Yeah.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> I mean, and we, as we&#8217;ve talked about, we have the luxury of, we, we are not desperate.  </p>\n\n\n\n<p>We do not need this to succeed tomorrow. Um, and I&#8217;ve, I&#8217;ve definitely, I have been in that seat. I put myself in that seat years ago, um, counted on like, oh, the, my next product has to succeed, or I can&#8217;t pay rent, and I [01:14:00] made no good decisions. Mm-hmm. . And so for me, that&#8217;s, I, I know people who work better under pressure.  </p>\n\n\n\n<p>I do not. And so for me, that&#8217;s, I&#8217;ve, I&#8217;ve worked long and hard to get to a position of luxury entitlement, privilege, uh, knowledge and experience where I can build product or play this game, like you said, under the circumstances that are best for me. Mm-hmm. . And I think that that&#8217;s, that only comes with time and experience.  </p>\n\n\n\n<p>Yeah.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> It&#8217;s good timing for both of us because I&#8217;ve painfully, you know, trodden this path for a long time. You know, like, I don&#8217;t know if I told you the story back buddy, but we can do that next week. But you know, so much of this, it felt like high stakes poker in a sense of, in the past for me, because we were a product company and trying to dial this stuff in, [01:15:00] felt so much like art and not science.  </p>\n\n\n\n<p>Um, I still think it&#8217;s a blend of those two, art and science where Oh, sure. Like if I hadn&#8217;t had you and we&#8217;re doing this, talking this through, I would&#8217;ve went into a different direction that probably wouldn&#8217;t have been right. But because I had you, cuz like for instance, you grounded me back to let&#8217;s, let&#8217;s concentrate on the, the foundation.  </p>\n\n\n\n<p>I was like, ding, ding, thank you for the grounding. Mm-hmm. . And like, then we real quickly got what that should be. You&#8217;ve surprised me and already been doing some of that work and it&#8217;s like that&#8217;s, that&#8217;s where we need to be right&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> now. And I&#8217;ve been desperate to work with somebody for years. You know, I&#8217;ve pretty much always been the solopreneur, solo founder, solo builder.  </p>\n\n\n\n<p>Yeah. And have often had wonderful people around me willing to ha you know, be in to mastermind with me. Um, you [01:16:00] know, but to have somebody who at least right now is 50 50, um, is, is a whole different experience and, you know, and exceedingly valuable. I definitely, yeah. I feel like we&#8217;ve arrived at a lot of things faster than either one of us would have.  </p>\n\n\n\n<p>Had we had I just been over here banging away at Yeah. The plugin that you asked me for and I was thinking about, but was like, well, you know, is this, is this, I&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> think too, sorry, I didn&#8217;t mean to cut you off. No, go, go, go. I, I think too, I want to give you a real gratitude in this is like, because of your experiences, Uh, a lot of developers I&#8217;ve worked with, um, there&#8217;s high idealism and I really love that.  </p>\n\n\n\n<p>I value that. And then, but you&#8217;ve had enough experiences that go, we can&#8217;t do everything. You know, you know enough about the business and marketing side [01:17:00] that, and how things get done, where I&#8217;m not having to be like, I&#8217;ve had those conversations before and this feels really fluid and I compliment you for that.  </p>\n\n\n\n<p>And thank you for being a partner because, you know, oftentimes the way I&#8217;ve experienced is like negative. That&#8217;s why I gave all this caveats when I was like, Hey, I&#8217;m not talking about technical. I don&#8217;t know what the technical, cuz I feel like it&#8217;s been past conversations. Mm-hmm. and I&#8217;m like, I&#8217;m talking conceptually.  </p>\n\n\n\n<p>But you get that, you know. Yeah. You&#8217;re like, yeah, we we&#8217;re not in these 30 seconds deciding to do a two month long feature, . We&#8217;re exploring it, trying to make a good decision that&#8217;s best for us. The product, the user. So thank you for that. And that, that&#8217;s experience, Corey, I mean, seriously, as,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> as a dev, it, it is because I was the grumpy programmer in the corner for, there&#8217;s so many, at least a decade, you know,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> and there&#8217;s so many too.  </p>\n\n\n\n<p>Like I, that experience and I get it [01:18:00] because you all are brilliant and you can do these things like write code, do this stuff. Like, I&#8217;m like, that&#8217;s another thing I haven&#8217;t accessed. And so, yeah. Sorry I cut you off again, but No, it&#8217;s fine. Saying fine, but I just, I&#8217;m thankful for those experiences, . Yeah. I,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> I don&#8217;t know why so many developers are assholes to be blunt about it.  </p>\n\n\n\n<p>Like there&#8217;s, there&#8217;s a, a feeling of power. Great. Uh, uh, where that comes from. I don&#8217;t know. I mean, and I, I know where mine came from, uh, but it&#8217;s unique to my upbringing and situation and mentality and all that stuff. And, you know, so it, I, I can&#8217;t imagine that everybody had the same, uh, experiences I did that arrived at this.  </p>\n\n\n\n<p>Like, I am genius. You all should bow before me just because I learned to code. Um, but thankfully what, what is interesting to me is, uh, therapy and yeah, uh, getting into [01:19:00] product forced me to learn empathy. I had to, you know, I, I read all the, I showed it last week. I have all the books on graphic design and user interface and don&#8217;t make me think and, uh, all those types of, of books and, um, you know, and so I could design a good product.  </p>\n\n\n\n<p>But then the, the product I alluded to a minute ago, from 15 years ago, I had, um, people who, uh, I had grandmothers and very non-technical people, and I had, um, people in, uh, countries where there&#8217;s not much economic, um, structure and whatnot. And, uh, using my pro, that&#8217;s why they were using my product. So basically, instead of mint.com that relied on plugging in all of your banking info.  </p>\n\n\n\n<p>I had people in Nepal who were like, we don&#8217;t have bank [01:20:00] accounts, but I would still like to track my spending. Um, so it was kind of a neat little, you know, but I was like, oh, well just, you know, saying to the grandma or saying to somebody who, you know, totally different, um, cultural context. Like, oh, just click on this and click on this.  </p>\n\n\n\n<p>And they&#8217;re like, you know, or, or people who only have phones. And so I&#8217;m like, well go to the desktop view. And they&#8217;re like, what? What desktop view or whatever it is, you know? And so I had to learn. Empathy and that I wasn&#8217;t always right. ,&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> I think he just hit it. There&#8217;s this level of genius and creativity that so many developers like you have talked to.  </p>\n\n\n\n<p>And I&#8217;m like, I value it. We in the world value it. And then there&#8217;s this other side, and I think so many of the developers I know had to go through some crucible to get to like, okay, I need this other side. A genius needs help. You know, like you need a supporting cast. Um, but, and I&#8217;ve seen [01:21:00] enough developers go, you gotta go through this event where you get burned.  </p>\n\n\n\n<p>Hmm. Like, you realize like, maybe my shit isn&#8217;t the best. And you get a little humbled. And, and, and I&#8217;m not saying that lightly either. It&#8217;s, it&#8217;s probably a very tough experience. I&#8217;ve probably had dozens of those in other areas of my life. Right. Sure. But then learning like, okay, geniuses don&#8217;t operate in the silo.  </p>\n\n\n\n<p>They need teams. Yeah. They need people and humans. And then you hit it with the empathy. You pair those two together though, you got something like, I would always kind of say like, I&#8217;m, I, we need a translator because I need you to talk human for a second. Mm-hmm. , because I don&#8217;t understand these things. And I, that was always the role I played.  </p>\n\n\n\n<p>I was like, I don&#8217;t understand it, but if I get it, I can help other people get it. Right. A lot of other people get your work, so,&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> and you can sell it. Yeah.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> Uh, man, thank you for the, for letting us go over. Um, but speaking of therapists, I have mine in six minutes, but, um, and I can [01:22:00] use the bathroom, but dude, I, I&#8217;m, I&#8217;m enjoying this journey with you, my friend.  </p>\n\n\n\n<p><strong>Corey:</strong> Yeah. Right back at you. We&#8217;re gonna have some good luck to your brother.&nbsp;  </p>\n\n\n\n<p><strong>cory:</strong> We&#8217;re gonna have to find some time this year to get together and hang out. Find a hot tub where it&#8217;s warm or you know, not&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> five degrees, two, two quarries, and two Lindsay&#8217;s in a hot tub. There you go. That&#8217;s the, that&#8217;s the other podcast.  </p>\n\n\n\n<p><strong>cory:</strong> That&#8217;s&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> the other podcast thinking the same thing. Just mar marital advice or something.  </p>\n\n\n\n<p><strong>cory:</strong> Mine would be what not to do. There you go.&nbsp;  </p>\n\n\n\n<p><strong>Corey:</strong> Thanks my friend. Good, good luck to your brother and uh, hope everything sorts itself out. Okay. Enjoy some jello.</p>\n<p>This article was published at Post Status — the community for WordPress professionals.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 15 Mar 2023 21:13:25 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:11:\"Cory Miller\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:42;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:86:\"WPTavern: WooCommerce 7.5.0 Introduces 3 New Blocks, Expands Support for Global Styles\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=142738\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:96:\"https://wptavern.com/woocommerce-7-5-0-introduces-3-new-blocks-expands-support-for-global-styles\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2193:\"<p><a href=\"https://developer.woocommerce.com/2023/03/14/woocommerce-7-5-released/\">WooCommerce 7.5.0</a> was released this week with three new blocks for the Product Archive templates. These include a new Store Breadcrumb block, Product Results Count block, and a Catalog Sorting block, all seen in action below.</p>\n\n\n\n<img />image credit: <a href=\"https://developer.woocommerce.com/2023/03/14/woocommerce-7-5-released/\">WooCommerce 7.5.0 Release Post</a>\n\n\n\n<p>These blocks were released as part of an effort to <a href=\"https://github.com/woocommerce/woocommerce-blocks/issues/8059\">&#8220;blockify&#8221; Product Archive templates</a> so that they can more easily be customized with a block experience.</p>\n\n\n\n<p>&#8220;We also want to account for the extensibility within this project by researching the mechanism for extensions to extend the templates and implementing a compatibility layer to keep as many extensions as possible working with blockified templates while giving time for extension developers to update and blockify their extensions,&#8221; WooCommerce engineer Tung Du said.</p>\n\n\n\n<p>This project also includes support for <a href=\"https://github.com/woocommerce/woocommerce-blocks/issues/8062\">a Notices block</a> so merchants can display store notices to customers as well as determine where they appear.</p>\n\n\n\n<p>WooCommerce 7.5.0 has expanded support for Global Styles, so that the Product Button, Product Rating, and Product Price blocks can now be customized more easily in the Site Editor. The Product Rating block now supports padding controls in Global Styles so that store owners can add more spacing around the blocks.</p>\n\n\n\n<p>This release also brings in expanded support for the Style Book, which has been available since the WooCommerce Blocks 9.5.0 release. The Featured Product and Featured Category blocks can now be previewed in the Style Book and have Global Style changes applied.</p>\n\n\n\n<p>WooCommerce 7.5.0 includes two database updates, 278 commits to WooCommerce Core, and rolls in 170 commits from the WooCommerce Blocks plugin.</p>\n\n\n\n<p><a href=\"https://woocommerce.files.wordpress.com/2023/02/screenshot-2023-02-02-at-12.11.33.png\"></a></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 15 Mar 2023 19:49:01 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:43;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:94:\"WPTavern: #67 – Talisha Lewallen on How CertifyWP Is Hoping To Offer WordPress Certification\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:48:\"https://wptavern.com/?post_type=podcast&p=142702\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:108:\"https://wptavern.com/podcast/67-talisha-lewallen-on-how-certifywp-is-hoping-to-offer-wordpress-certification\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:48696:\"Transcript<div>\n<p>[00:00:00] Nathan Wrigley: Welcome to the Jukebox podcast from WP Tavern. My name is Nathan Wrigley.</p>\n\n\n\n<p>Jukebox is a podcast which is dedicated to all things WordPress. The people, the events, the plugins, the blocks, the themes, and in this case, what a WordPress certification might look like.</p>\n\n\n\n<p>If you&#8217;d like to subscribe to the podcast, you can do that by searching for WP Tavern in your podcast, player of choice, or by going to WPTavern.com forward slash feed forward slash podcast. And you can copy that URL into most podcast players.</p>\n\n\n\n<p>If you have a topic that you&#8217;d like us to feature on the podcast, I&#8217;m keen to hear from you, and hopefully get you all your ideas featured on the show.</p>\n\n\n\n<p>Head to WPTavern.com forward slash contact forward slash jukebox, and you use the form there.</p>\n\n\n\n<p>So on the podcast today we have Talisha Lewallen.</p>\n\n\n\n<p>You might have found your way into WordPress intentionally, or perhaps you stumbled across it and decided to explore further. Whichever it was, you&#8217;ve learned things along the way. Some of it might have been through training, but there&#8217;s likely been some self discovery on the way as well.</p>\n\n\n\n<p>Perhaps you&#8217;re a coder, or a designer. In fact, there are dozens of different pathways in the WordPress ecosystem. Given the broad range of knowledge you might possess, how can you prove that you know what you know?</p>\n\n\n\n<p>Many industries provide training programs which, when completed successfully, allow you to assert that you were competent in a given area. You&#8217;d want your lawyer or surgeon to have passed through the appropriate programs of study, so that they&#8217;re equipped to do the work.</p>\n\n\n\n<p>With WordPress being such a dominant force in the world of websites. Would it be a good idea to have a certification for WordPress? Talisha certainly thinks so, and has founded CertifyWP to try to make that happen.</p>\n\n\n\n<p>We approach this subject through the work that she&#8217;s been doing at WPConnects, in which she&#8217;s been trying to provide training to military veterans, so that on the departure from the services they have the prospect of finding work in the WordPress space.</p>\n\n\n\n<p>We talk about whether there&#8217;s a need for certification for WordPress and how such a certification would come about. What levels of training does Talisha see as essential, and how many such layers might there be?</p>\n\n\n\n<p>We discuss whether the WordPress community is ready for a third party to be certifying people&#8217;s abilities, and whether this strays away from the approach that we&#8217;ve had so far in which routes into employment have relied on other, less formal, methods.</p>\n\n\n\n<p>Later in the podcast, we talk about the structure of CertifyWP, and who&#8217;s behind the project. You&#8217;ll hear that it&#8217;s not just Talisha. There&#8217;s quite a few members of the WordPress community who want this project to succeed.</p>\n\n\n\n<p>If you&#8217;re curious about certifications in the WordPress space, this podcast is for you.</p>\n\n\n\n<p>If you&#8217;re interested in finding out more, you can find all the links in the show notes by heading to WPTavern.com forward slash podcast, where you&#8217;ll find all the other episodes as well.</p>\n\n\n\n<p>And so without further delay, I bring you Talisha Lewallen.</p>\n\n\n\n<p>I am joined on the podcast today by Talisha Lewallen, Hello Talisha.</p>\n\n\n\n<p>[00:04:00] Talisha Lewallen: Hi Nathan.</p>\n\n\n\n<p>[00:04:02] Nathan Wrigley: Very nice to meet with you. You&#8217;re welcome on the podcast. Thank you for joining us. Would you mind just introducing yourself and give us some indication of what you do, perhaps who you work for, and how come you are in any way connected with WordPress?</p>\n\n\n\n<p>[00:04:18] Talisha Lewallen: Yes. I am Talisha Lewallen. And I am the owner of WPConnects, which is a company that helps US military veterans or really any veterans, but helps them receive training while they&#8217;re active duty, and then when they&#8217;re separating from the military we provide them with mentors and help them find employment within WordPress.</p>\n\n\n\n<p>And then I&#8217;ve also started this new venture with some very amazing people within the WordPress community called CertifyWP Foundation. And that is where we are creating a couple of WordPress credentials.</p>\n\n\n\n<p>[00:04:51] Nathan Wrigley: So we&#8217;re going to talk about both of those endeavors today, but I think probably the correct road into both of those subjects is if we begin with WPConnects. Now, you mentioned that this is a company that you are the founder of. It&#8217;s got a mission, it&#8217;s connected with the military, but in broad outline really, it&#8217;s a, it&#8217;s an endeavor to connect people who are looking for work and are in need of guidance. Do you just want to tell us how all this started and what really the bedrock, the core philosophy is, and who you are helping and how you are helping?</p>\n\n\n\n<p>[00:05:26] Talisha Lewallen: Yeah. So I worked at Post Status for a little while, and while we were over there, we kept hearing a lot of people state that they really needed some trained WordPress developers and employees. And so that really got us thinking, you know, it&#8217;s one of those twist of fate things, that we ran into a gentleman named Hector who has a similar company to WPConnects.</p>\n\n\n\n<p>And he&#8217;s definitely been a very big mentor to me. So when service members go in and sign up to join the military, a lot of times they&#8217;ve never had an interview, they&#8217;ve never had job experience, they&#8217;re literally just starting their career. Well, when they get out there are transferable skills, but not a lot employers are looking for, if that makes sense. So we want to provide them with, it&#8217;s called transitioning assistance. And we want to provide them with that training and so it helps them transition into the civilian sector a lot easier. There&#8217;s different skills that, you know, we do over here. And then we&#8217;re training them for WordPress front end and backend development.</p>\n\n\n\n<p>And if they wanted to do anything else in WordPress. You know, it&#8217;s really expanding past just developer careers. And so we&#8217;re just really helping them find the right connections, along with mentors who have been where they&#8217;ve been and can help them transition and really just know that experience.</p>\n\n\n\n<p>And so it really just comes from a place of, I have several members in my family that were in the military, and seeing them transition out of the military was kind of hard. I took the general route over here and I went to high school, college and then started my professional career and seeing my family members and friends join the military, and then when they get out and they had these amazing jobs in the military. They had all of this training and then they get out and they can&#8217;t even get a job.</p>\n\n\n\n<p>I heard one of my friends tell me the story of a gentleman who was a military police officer and couldn&#8217;t get a job as a police officer here in the States. And it&#8217;s because he didn&#8217;t have, in that town, you had to have an associate&#8217;s degree. So he didn&#8217;t have the training to become a police officer when that&#8217;s all he did for 10 years in the military, was be a police officer.</p>\n\n\n\n<p>And so it&#8217;s very interesting to see the skills that they have and the jobs that these men and women have had, and then transferring it into civilian life. It&#8217;s just not, or hasn&#8217;t been there. They&#8217;ve just been struggling to find these employment. And so we&#8217;re really just reaching out a hand and saying, let us help you and let us get you introduced to these amazing people inside of WordPress. WordPress has the best community that I have ever been a part of, and so it really just seems like a good fit for them.</p>\n\n\n\n<p>[00:08:04] Nathan Wrigley: Can I ask, do you give them a curriculum which they follow? In other words, have you mapped out, in the same way that a university may do, you know, you&#8217;d attend a university and you would fully expect that they would provide you with the course and they&#8217;re not just making it up on the fly? Or is it more working with them to try and figure out what they need? It might be a mixture of both. I don&#8217;t know.</p>\n\n\n\n<p>[00:08:25] Talisha Lewallen: Yeah, so how we do it, we have three pathways right now. And this is what makes WPConnects very unique, even within the military training field. So there&#8217;s a saying in the military that&#8217;s crawl, walk, run. So you&#8217;re not just going to get something and immediately start running. So our steps for crawl, walk, run are these three pathways.</p>\n\n\n\n<p>The first one is the credentialing assistance program. Active duty and reserve military personnel are able to take a credential and it is funded through the military, so it does not cost them a dime. And they&#8217;re able to take this training. So we currently have the web foundation associate credential. And this is also where CertifyWP comes in.</p>\n\n\n\n<p>So currently we&#8217;re using that WFA course. So once they complete that and they decide to transition out of the military. It could be the next month, whenever their service contract&#8217;s up. It can be two, three years later. Whenever they are transitioning out in the last 180 days of their service contract, they can join what&#8217;s called a Skill Bridge program.</p>\n\n\n\n<p>So we also have a WordPress Skill Bridge program. This program is an instructor-led 12 week course. And it&#8217;s all over the US. We do it over Zoom, and we&#8217;re looking at a few other platforms. But again, it&#8217;s that instructor is there. There is a curriculum, and they are learning how to, mostly that one is backend development, is what they&#8217;re learning currently.</p>\n\n\n\n<p>And then whenever they finish that, we just opened up an apprenticeship program in Texas. And we&#8217;re about to open one in Oklahoma. And so it&#8217;s just this three step process. The apprenticeship program, they have certain skills that they will acquire throughout the year long apprenticeship program. And then they are 100% ready to be employed and be able to do any job that they&#8217;re really wanting to do, because we will give them that individualized skill.</p>\n\n\n\n<p>And through all of that, they have a mentor that they can reach out to, and the mentors reach out to them and just help them with anything they&#8217;re struggling with or have questions about. There&#8217;s different terminology that we use in civilian life than they&#8217;ve used in the military. And so really that person&#8217;s just to be there, to just have a helping hand.</p>\n\n\n\n<p>But yeah, it&#8217;s a little bit of both. We have a pathway, we have curriculum. And we do change our curriculum. We get feedback from other people within WordPress. Nikki with Liquid Web has been the biggest help for our Skill Bridge program. She comes through and interviews and mock interviews just about every person we have in our programs and helps give us feedback so we can help them gain those interview skills. We have them write a resume and then I go through and help them work on their resume, so then they have that resume whenever they get out as well.</p>\n\n\n\n<p>[00:10:59] Nathan Wrigley: I guess if you are in a different industry, there may already have been for a great deal of time, there may have been institutions or pathways like this already set up. You mentioned the example there of the police and that pathway not really working out. But presumably there are other ways that people leaving the military can go and there&#8217;s things that are already concrete. Institutions that they can join. Companies that they can join. Programs that they can go through. But not in the WordPress space.</p>\n\n\n\n<p>And given WordPress&#8217; 43, and counting, percent share of the internet, it&#8217;s a really credible career to go in, but it&#8217;s a difficult thing to, I would imagine, to even understand. If you&#8217;ve never touched the internet before, apart from being a user and a consumer of the web, you may have no skills or whatsoever.</p>\n\n\n\n<p>So I&#8217;m guessing it&#8217;s bridging that gap. Trying to persuade people that actually there&#8217;s a job in here. It&#8217;s an in demand job. Can be well paid and a good career path, and there&#8217;s a nice community behind it all as well.</p>\n\n\n\n<p>[00:11:57] Talisha Lewallen: Right. And you know, we have some people that are literally, I&#8217;ve never touched a computer before. But we also have people that come through the program that have been a part of the satellite operations within the military, or have done tech in the military. But getting that pathway to employment is what they really need. And learning WordPress. There&#8217;s a lot that goes into WordPress that we want our individuals to learn and that will help them grow within whatever job they decide to do. But yeah, so we have two opposite ends of the spectrum usually. We have the ones that have a ton of tech experience, or the ones that have no tech experience.</p>\n\n\n\n<p>[00:12:33] Nathan Wrigley: So that was a really nice introduction into the why really, for the next bit of the podcast, which I think will consume the rest of the show. So we&#8217;re going to talk now, instead of talking about WPConnects, we&#8217;re going to talk about credentialing in the WordPress space. And maybe I&#8217;ll begin this way.</p>\n\n\n\n<p>If I were to attend a university that everybody&#8217;s heard of, let&#8217;s say I&#8217;ve been to, I don&#8217;t know, Harvard or Cambridge or somewhere like that. That credential that you hold, it&#8217;s a real passport. Everybody understands what that means, and you present it to employers and they get, okay. Right, you&#8217;ve been to a university, we know what that university is about. We understand that it&#8217;s been around for a while and, that&#8217;s a credible piece of paper that you are holding. But curiously, in the tech space, there are things like this, but specifically in the WordPress space, there&#8217;s nothing like this.</p>\n\n\n\n<p>There&#8217;s a great big hole there, isn&#8217;t there? So people who wish to be employed, going to an employer, you really are relying on testimonials, the CV, the reputation that you&#8217;ve got from your previous employer, and the letters that they may write on your behalf. But there&#8217;s no bit of paper that you can hold, going in cold, to say, I&#8217;ve done this. Look, there it is. It&#8217;s certifiable. This is what I&#8217;ve achieved.</p>\n\n\n\n<p>[00:13:51] Talisha Lewallen: Yes. And you know, that&#8217;s what we&#8217;re kind of finding out on both ways. Having a credential helps both employers and people looking for employment, especially within the WordPress space, without having that credential. There&#8217;s a lot of people that I would say could very well do certain jobs. But because there&#8217;s not that level of credentialing and there&#8217;s not that standard education.</p>\n\n\n\n<p>What does a WordPress developer mean? What can you do if you say you&#8217;re a WordPress developer? And that&#8217;s what a lot of companies are running into. So it really is almost word of mouth. Sometimes I feel like I should say that it&#8217;s almost word of mouth for you to get hired, because somebody&#8217;s worked with you and knows your level of skill. If you&#8217;re new to the WordPress space, it could possibly be harder to find a job because nobody knows who you are, your work ethic and what your skillset is.</p>\n\n\n\n<p>[00:14:39] Nathan Wrigley: Yeah. So that&#8217;s the premise behind all of this. So I guess I should ask at the beginning, what level are you going in at? Because really in the WordPress space, we could probably come up with 50 curricular that people could follow, probably more. We could have things on the hosting side, speed optimization, SEO, backend WordPress. The sky&#8217;s the limit, but I&#8217;m presuming. That in the scenario that you are dealing with, mainly it&#8217;s getting started?</p>\n\n\n\n<p>[00:15:08] Talisha Lewallen: You know, that&#8217;s the interesting thing. So we, so we have the advisory board. I should say, whenever I first decided this is something I want to do, I really want to make this credential. I reached out to several people, because I kept hearing nos and yeses, and so we put together a team of an advisory board and we had this conversation.</p>\n\n\n\n<p>Because originally I was thinking about one credential, that would have three tiers. So now we&#8217;ve decided on two. We&#8217;re going to have a front end developer credential and the backend developer credential. So each one will have three tiers. So it starts at base level of here&#8217;s how I download a WordPress. This is how I can add admins. This is how I do, you know, very, very basic.</p>\n\n\n\n<p>Then there&#8217;s the next level, and then there&#8217;s the expert level. So to obtain the credential, you must pass, it&#8217;s either one cumulative exam, or you could take it with each course. So you take that exam that has all three tiers of those, and that&#8217;s how you obtain that credential.</p>\n\n\n\n<p>And that&#8217;ll be on the backend credential too. It&#8217;ll have that three tiers again, crawl, walk, run. We&#8217;re not going to expect you to be able to do it if you&#8217;ve never been taught the why behind it. So with that being said, one conversation that I had with a gentleman was, well, you know, it almost turned into some people can take tests, but some people can&#8217;t. That doesn&#8217;t mean that they&#8217;re able to do the job. And I said exactly, and that&#8217;s where we are trying to find a way. It&#8217;s still, still alluding me a little bit, but we are trying to find a way to have a practical part to the exam, in the top two tiers.</p>\n\n\n\n<p>The first tier exam probably will just be question and answer type exam. But in that expert level, I want there to be a practical part of it. To have people show that, yes, I did learn how to master this skill. And yes, I can do this. And so I think that that&#8217;ll help. Also with the credential and why it&#8217;s, I think, beneficial to WordPress is, you know, WordPress changes sometimes.</p>\n\n\n\n<p>We have big changes, we have small changes. So there&#8217;s a certification that you can take. And that can just be a course. Anybody can come up with a course. I could just go to my back room and be like, this is what I think somebody should know for WordPress and create this certification.</p>\n\n\n\n<p>And then I never have to re-certify. I never have to go back in and show that my knowledge has not waned, or that I do still know what I&#8217;m doing, and still have that level, just standard level of education. With a credential, there is an advisory board and a board of directors and you have to re-certify every three years, to show that you are still maintaining that knowledge. So it&#8217;s not 10 years down the road, oh look, I took this and I&#8217;m still here. You&#8217;re able to show that you still maintain that level of credentialing.</p>\n\n\n\n<p>[00:17:53] Nathan Wrigley: That&#8217;s an industry practice that I&#8217;ve seen before, especially in things like networking. And I mean networking in the sense of cables and connecting routers. The organizations often behind that will require you to come back after a given period of time and re-certify yourself. Just because otherwise that credential kind of loses all meaning, because the technology itself has moved on so far in the three, four however many years. That if you claim to know from 10 years ago what&#8217;s required to be known today, there could be a complete mismatch. Okay, that&#8217;s really interesting to know.</p>\n\n\n\n<p>[00:18:25] Talisha Lewallen: There&#8217;s been a lot of thought that went into this credentialing. Along with having, you know, just what I would consider WordPress experts that are being there and really talking about what they feel somebody should know in the WordPress for each level of the credentialing.</p>\n\n\n\n<p>But, let&#8217;s see. I think JavaScript has a credential that you have to re-certify. If you&#8217;re a nurse, here in the US you have to re-certify your knowledge. Car mechanics. You know, so there&#8217;s a lot of credentialing out there in every industry that does have that continuing education piece. Just because things do change, the world changes so much, and it&#8217;s very beneficial.</p>\n\n\n\n<p>[00:18:58] Nathan Wrigley: So given that you are hoping to find people who wish to take these credentials. Is it open to anybody? We know that your background was connecting with people leaving the military. Is the intention of CertifyWP, and of course I should have mentioned the URL. The URL that you&#8217;ll go to, which of course I&#8217;ll put in the the show notes is certifywp.com, as you&#8217;d imagine, it&#8217;s all spelled in the typical way. No, no underscores or anything like that. Is the intention that these certifications will be open to everybody? Or is there a subset of people? What&#8217;s the audience for this?</p>\n\n\n\n<p>[00:19:37] Talisha Lewallen: So the audience for the credential is everybody. CertifywP is for anybody and everybody to take. Our hope would be that companies start looking at their credential and stating that, yes, I want to hire people that have this credential because we know they have this baseline education. So it is open to every single person.</p>\n\n\n\n<p>The baseline, the level one certifications I hope to get into some smaller communities. I live here in Oklahoma and so there&#8217;s a lot of Indian capital technology centers and stuff like that, that I would really like them to start taking these credentials and really trying to help the minority groups get more into WordPress as well.</p>\n\n\n\n<p>But one thing that has confused a lot of people, and I have to say that this is definitely my fault. I expect everybody to be on my brainwave sometimes. The mention of the DoD, the Department of Defense has thrown a lot of people off. And so they think that this is just a credential for the military and that is really the farthest from it.</p>\n\n\n\n<p>And I just have not fully been able to explain that to everybody. But the DoD approving the credential comes in for WPConnects, so that we can train our military. Instead of using that web foundation associate credential, we will use our WordPress credentialing to train them. So they will be trained from the bottom up in WordPress. So that&#8217;s where that has came in. But CertifyWP is open to everybody to take.</p>\n\n\n\n<p>[00:21:03] Nathan Wrigley: Okay, so just to clarify that. There was a hoop that you had to jump through in order to receive money from the government to train people from the military, but the training is ostensibly the same, but there&#8217;s that slightly strange mixed messaging there. Have I parsed that right?</p>\n\n\n\n<p>[00:21:20] Talisha Lewallen: Yes, yeah. And that&#8217;s all it is, is for our military members to be able to take the training where the government pays for it. They have educational grants and stipends in the Army and Air Force, especially here in the US that they don&#8217;t have to take those, they don&#8217;t have to pay for those credentialing. So for us, for them to be able to use those monies, our credential has to be approved through the DoD.</p>\n\n\n\n<p>[00:21:43] Nathan Wrigley: Speaking of money, that&#8217;s an interesting segue for a minute. Is the intention for this then to have a fee bound to it? In other words, if you want to take this credential and receive the training materials and the time of the tutors and all of that, that there&#8217;ll be a fee attached to it? And, if that&#8217;s the case, do you have plans to have scholarships and things like that? Is there any of that afoot even as an idea?</p>\n\n\n\n<p>[00:22:07] Talisha Lewallen: Yes. That&#8217;s, you know, partly why we actually turned CertifyWP into a nonprofit, is so that we can offer those scholarships. For the credential to be, I almost want to be, say accepted into definitely DoD standards. But if we ever get it accredited, either, there has to be certain qualifications that credentialing meets.</p>\n\n\n\n<p>So we&#8217;re trying to set up CertifyWP credentials to meet the qualifications for, one, the DoD, but also if we ever do decide to get it accredited. And one of them is that it has to meet the standard for financial costs. So, I think there&#8217;s even a PHP credential, but the other tech credentials out there, ours will have to match that price.</p>\n\n\n\n<p>But we are going to be able to scholarship people in. That is definitely our hope. Because again, we don&#8217;t want this to be a gatekeeping thing of you have to pay to play. Not everybody can do that. And so we definitely want to work with people and companies on just trying to get this credential out to the community and making it affordable for every person.</p>\n\n\n\n<p>And there are ways to do that. The board hasn&#8217;t fully decided on one and cost has not even been mentioned yet, just other than the fact that we have to have one and it has to meet an industry standard. But yes, definitely trying to find a way to cut costs down for just the regular person is something that we are looking at, because it can be, they can be quite expensive. And I know that that&#8217;s been a talk within, that I&#8217;ve seen in the Post Status Slack channels before. Whenever somebody moved CertifyWP into one of the channels, somebody was like, oh, here we go, gatekeeping. And oh, it&#8217;s going to cost so much and stuff like that.</p>\n\n\n\n<p>And it&#8217;s a very good concern and conversation to have. But our whole intention, and I don&#8217;t want to speak for everybody on the board or advisory board, but isn&#8217;t to keep it away from people. We want everybody to be able to take it. So we are finding ways to really scholarship and bring people in.</p>\n\n\n\n<p>[00:24:01] Nathan Wrigley: So we&#8217;ve talked about the audience, well, one of the audiences or one of the, one of the spokes of the wheel, if you like, for you. But of course there&#8217;s another side to this, and I&#8217;m, imagining that you really are a bridge between the people who want to be certified and the people who subsequently want to receive the wisdom that you&#8217;ve given them, the certification.</p>\n\n\n\n<p>In other words, the employers, the people who are going to be employing the people out the other end. And presumably that&#8217;s going to be a challenge that you&#8217;re going to face as well, is convincing businesses that look the certificate that we&#8217;ve given them the certification that they&#8217;ve gone through and achieved actually means something. And I&#8217;m guessing there&#8217;s going to be quite a lot of your time spent making those people aware that it really is bonafide.</p>\n\n\n\n<p>[00:24:46] Talisha Lewallen: Yes. That&#8217;s where having the DoD backing, and also possibly getting it accredited shows that this is a real credential. There are people out there that do see that this credential is a massive benefit. So with that, for us there&#8217;s different ways to get it DoD approved, I should say.</p>\n\n\n\n<p>And the easiest way is to have community buy-in. So having those companies state that yes, I do see a need for this education level and to have credentialing. So that&#8217;s where on the website we have the endorsement letters. And I know Sophia Desrosiers has been making some phone calls and we have a couple of people that have been reaching out to companies and explaining what we&#8217;re really doing.</p>\n\n\n\n<p>Because we&#8217;re trying to get those endorsement letters because that will help us get it DoD approved. It&#8217;s just showing that there is a need in the community for a credential. Not even our credential. It&#8217;s one of those fun little things, but it&#8217;s just saying that there is a need in the community.</p>\n\n\n\n<p>And I definitely think once we get our credentials up and running and people start seeing what we have in there, and the education. I really think that a lot of companies will come around to it. The ones that I&#8217;ve talked to so far, I talked to one that was a little hesitant and I love that he booked a meeting with me and talked to me about his concerns, and that I was able to, I don&#8217;t want to say that I argued my point, just was able to genuinely share what we are trying to do at CertifyWP, which is just to make a community built and maintain credential.</p>\n\n\n\n<p>And he ended up signing our endorsement letter, and I absolutely loved it. But I loved that space to be able to fully explain what we&#8217;re doing and how we&#8217;re setting up the credential to really benefit not only employers, but the job seeker.</p>\n\n\n\n<p>[00:26:29] Nathan Wrigley: It&#8217;s a virtuous cycle in a way, isn&#8217;t it? In that if you get people on board and you can take them through the whole process and then they are ultimately employed, and the employers are happy that they can hit the ground running at whatever level that may be. That has a sort of feedback loop to it, doesn&#8217;t it?</p>\n\n\n\n<p>After a period of time, the employers will broadcast that message. It will presumably encourage people who are looking for a way to be certified in tech, to hop on board and on it goes. So yeah, that&#8217;s going to quite an important part. So you are reaching out to those people and you&#8217;re hoping to get some more on board to bolster the whole enterprise.</p>\n\n\n\n<p>[00:27:07] Talisha Lewallen: Yeah, we definitely need more endorsement letters from the community. It could be individuals or companies. The companies are what really the DoD is looking for. But just showing the need in the community. And like I said, I&#8217;ve talked to quite a few either hiring managers or companies that have sat here and said, you know, I put out a job description and I need a WordPress developer. And then I pay them the salary and they come in and they can&#8217;t do what we need them to do.</p>\n\n\n\n<p>But on their resume it looked fine. And they were able to say these things, but they didn&#8217;t have the education that they needed. So then it costs the company more money to have to train this person to be able to get them up to this level, to where if we are able to train them and then you&#8217;re able to hire them, and you know they passed this, I hate to say they passed the test, but they&#8217;re able to show that their competency is there. It saves companies time and money on hiring.</p>\n\n\n\n<p>[00:28:00] Nathan Wrigley: Speaking of the test, you mentioned that in some scenarios it may be like a written paper or something like that, but presumably the higher up you go on the ladder of difficulty, the more need there will be for practical implementations. And you said that there was still room to be, you&#8217;re still trying to figure all that out, and work out what that path might be, but I guess that&#8217;d be an interesting subject to pause on for a moment.</p>\n\n\n\n<p>What are your thoughts around that? Testing in some kind of platform that allows you to do code examples on the screen, live. Those kind of things. Just essentially making sure that it&#8217;s legit, it&#8217;s bonafide, and that the people that are doing it are actually doing it. You could be bringing them into test centres. There&#8217;s all sorts of permutations here, isn&#8217;t there?</p>\n\n\n\n<p>[00:28:41] Talisha Lewallen: Exactly. And that&#8217;s where, right now, I&#8217;m looking at LMSs, Learning Management Systems to put the coursework, but also the exam on. And so I&#8217;ve been talking a lot with these companies about what this exam could look like with this practical application. And what I hear a lot, and even this has been suggested in conversations with the advisory board is almost having like a capstone, or a project that they complete after they take the written assessment. In having this practical that they turn in.</p>\n\n\n\n<p>And that is always an option, and we might have to go to that. I&#8217;m leery about that because then we will have to train and hire people to look at these capstone projects if you will. And determine if somebody has passed or failed it. And so then you run into, well maybe I got somebody that graded my capstone or my project harder than person B.</p>\n\n\n\n<p>I really shy away from that type of stuff and I&#8217;d rather have it be computer generated. It&#8217;s unbiased. There&#8217;s just so many ways you can set that up to where there&#8217;s not that fault in there. So definitely the back end and coding one, there will be sides once you get higher up for you to actually code. I&#8217;m not a coder, so I don&#8217;t want to sit here and use terminology that I don&#8217;t understand myself.</p>\n\n\n\n<p>But there is that practical part in there where you&#8217;re actually going to go in there and you&#8217;re going to do it. The front end side&#8217;s going to look, you know, a little bit differently, but still, I&#8217;m not a test taker, but I can perform the task and I can do the job generally.</p>\n\n\n\n<p>But then you have other people, and I always use the example of my sister. I love her to death. She&#8217;s very, very smart. And she could take a test like nobody&#8217;s business, but that doesn&#8217;t always mean that she can do the work that she just tested on. It just means that she can have really good memory recollection. But doing the task is not something that is there all the time.</p>\n\n\n\n<p>And so we really want to hit both sides. As well as companies having the confidence that when they hire somebody with this credential, they know that they passed the practical part and they can do it. And so it&#8217;s really just trying to find out the best, we&#8217;ll say best, most efficient, cost effective way to really have this and what is best for everybody.</p>\n\n\n\n<p>Because what I really don&#8217;t want to get into is somebody sitting there and saying, well, I didn&#8217;t pass the exam because of, you know, X, Y, Z. And it ended up, it could have been human error. Computers have errors too, and we can work with that. But I just want to take the human error side out of it.</p>\n\n\n\n<p>[00:31:07] Nathan Wrigley: I can imagine there&#8217;s going to be a subset of people listening to this podcast who will be thinking there should be no canonical certification in WordPress. We should be open to go wherever we choose. It feels like you would like this to have some sort of backing, if you like. Community backing, if nothing else. Not necessarily official backing. But you&#8217;d like this to become a baseline. Something that anybody can aspire to, and anybody can see within the community that this is something which represents a decent beginning if you like.</p>\n\n\n\n<p>Not really sure I&#8217;ve phrased that question particularly well, but what I&#8217;m trying to say is that there&#8217;s going to be some people who say, why do we need this? What&#8217;s the point when we&#8217;ve been getting along just fine for many, many years? We don&#8217;t want one player dominating the market in accreditation and certifications. So we&#8217;ll just speak to that for a minute.</p>\n\n\n\n<p>[00:32:00] Talisha Lewallen: Yeah. I&#8217;ve had this conversation, it actually might have been on Bob&#8217;s podcast. And through a conversation that I had with somebody else, it got brought up to why CertifyWP. Why should a third party be able to have this credentialing instead of either the hosting companies or Automattic themselves, whichever way you want to look at it.</p>\n\n\n\n<p>Why should this third party be able to do it? And my answer is always, why not? We are able to have this just absolutely community built and maintained. I think it gives us the freedom is what I should say. It gives us the freedom to be able to keep it unbiased as possible, to where it benefits the most people that we can.</p>\n\n\n\n<p>Not everybody&#8217;s going to be happy with it, no matter what we do, and that&#8217;s fine. We&#8217;re here to help the most people that we can. So having it community built and maintained just allows for a little bit more freedom to get the information that we see as a community that people need to learn, and have to be able to do the jobs that we are hiring them for, or that we want them to do.</p>\n\n\n\n<p>And so my example, if you go onto Fiverr, and again, I&#8217;m not dissing anybody that works on Fiverr or does websites. It is a great platform for you to be able to get contract work. But when you look on there and you look at a WordPress developer, I need a WordPress website. There are, I mean, it seems like thousands of people out there that are like, oh, I&#8217;m a WordPress expert.</p>\n\n\n\n<p>And I even saw a couple that were I&#8217;m certified in WordPress. And I&#8217;m like, no you&#8217;re not, because there&#8217;s not one. It&#8217;s one of those that people that are just an average Joe that&#8217;s trying to get their website built is not going to know about the community. That we don&#8217;t already have this certification. That we don&#8217;t already have all of this baseline knowledge. They&#8217;re not going to know.</p>\n\n\n\n<p>And so this credential allows even contractors to hire the right person and know that they have been certified, and that they know what they&#8217;re doing and they know what they&#8217;re going to get out of the product based off of that. So it really, it&#8217;s really just this, I keep going back to community built and maintained, because I want, I really want everybody to know it&#8217;s not us sitting here saying that, oh, we have the master knowledge and we, we know what everybody needs, because we don&#8217;t.</p>\n\n\n\n<p>And that&#8217;s where we are willing to hear your side and your opinion and really build the credential that the community needs and is going to use and finds the most benefit out of. We&#8217;re coming from a very big place of love and light and you know, trying just to help. And you know, that&#8217;s just really where we&#8217;re at at this point.</p>\n\n\n\n<p>[00:34:28] Nathan Wrigley: With that conversation in mind, have you had any collisions with the use of WordPress, because obviously WordPress, the word is a trademark. I noticed that you&#8217;re calling it CertifyWP, so you&#8217;ve, you&#8217;ve sidestep that one, but I wonder if there are any collisions there that need to be avoided.</p>\n\n\n\n<p>[00:34:49] Talisha Lewallen: So, so far, I&#8217;ll say now, we have been in contact with Josepha and Matt Mullenweg has been on some email chains. I have not personally got to speak to Matt about these, but Michelle Frechette, fantastic woman, and saves my life every day, I swear. Michelle, and myself had a meeting with Josepha and we sat down and we explained what we are trying to, and it really, I mean it was a very positive conversation in my opinion.</p>\n\n\n\n<p>And so it was never brought up that, I&#8217;d hate to say that, you know, we get trademark or you know, cease and desist, but it was really, they were just trying to figure out where they wanted their position to be and that they would get back to us.</p>\n\n\n\n<p>And that was around December and, you know, you got to love the holidays and everything else. But so far, no. But we are definitely wanting to also work with everybody with inside WordPress. So we would never want to do anything that Matt or Josepha would think that was not appropriate to the point of wanting us to cease and desist or whatever else.</p>\n\n\n\n<p>And I also know that there&#8217;s another company, I don&#8217;t know if it&#8217;s public knowledge, so I don&#8217;t want to just like throw it out there. But there is another company that is building or hoping to build a top tier credential. So it would be like our credentialing, and then you would be able to take theirs.</p>\n\n\n\n<p>And that would allow participants who had that credential to be hired by these absolutely massive corporations that are in WordPress. There are very large companies that use WordPress and they need a certain type of developer and security knowledge. And so that level of credentialing would take it one step above ours.</p>\n\n\n\n<p>And since that company works with those high level companies, they would be the best fit to be able to create that level of credentialing. I mean, that&#8217;s the fun thing. The credentialing is coming. It&#8217;s been talked about a lot and I&#8217;m excited for the growth. I&#8217;m excited for the next couple of years to see where these credentials really take us as a community. But yeah, no, so far the conversations we&#8217;ve had with, I&#8217;ll say the powers that be, have been very positive.</p>\n\n\n\n<p>[00:36:50] Nathan Wrigley: Okay. It&#8217;s just nice to hear that you&#8217;ve had those conversations because obviously that would be an area of, uh, of concern if you hadn&#8217;t, so at least that, that&#8217;s been put on the table, shall we say. You mentioned community a few times there, and it might be an interesting moment just to wrap this up to talk about the people that are involved and what have you.</p>\n\n\n\n<p>So, Talisha, there&#8217;s obviously you. But you&#8217;ve got a whole bunch of other people on board. Do you just want to give us a bit of a name drop on who&#8217;s involved so far. And I guess an ancillary question to that is, are you still open for other people to join and lead certain areas, and be involved? Is this still a group which is welcoming community members in to help?</p>\n\n\n\n<p>[00:37:30] Talisha Lewallen: Yes. So right now our advisory board and I always say this like, oh, sorry if I forget anybody. I always feel so bad. Because we have added people on in the last little bit. So we have Courtney Robertson, we have Gabriel Cohen of PMC. Jess Frick from Pressable. Michelle Frechette, love her. And we also have Nikki Bulmer. So they&#8217;re both from the Liquid Web brand. And then we have Robbie Adair with OS Training, and we just brought on Zach Stepek, and we brought him on because once we started talking about, okay, we needed the front end and the back end credential. All of us are talking about the front end, and I said, okay, so what do we know about backend?</p>\n\n\n\n<p>What do we know about really coding and what do we know about all of this? And we all just kind of sat there and we&#8217;re like, okay, we need to find somebody else that could be that expert in that field. So whenever we find there is a lack of our knowledge, or that we could find somebody that has a little bit more, we are definitely open to bringing them on.</p>\n\n\n\n<p>It&#8217;s not that we&#8217;re trying to keep it small, but we want to keep the team progressing. And so when you get too many people, sometimes that can be a hindrance to the progression forward, but we also need to have as many people as we need to get the best product possible as well. So we are still open to certain people. If anybody wants to be involved, definitely reach out. If we have the space and need that area of knowledge, definitely want to do that. And then we have our board of directors. And we are trying to keep the board as separate from the advisory board as possible. There are a few people that are crossing over, just because of their expertise and skills whenever we are putting the board together.</p>\n\n\n\n<p>So we have myself, Michelle, Nikki and Jess. But then we also have Rob Howard, and Hans. That is currently our board of directors. We have our first meeting today, actually. I&#8217;m very excited about that. And then we have our next advisory board meeting on Thursday, and we are hoping to get the level, so for the front end credential, the level one course and exam approved by the board and the level two course and exam as well. Very exciting stuff happening this week.</p>\n\n\n\n<p>[00:39:50] Nathan Wrigley: Yeah, it&#8217;s all moving forward, isn&#8217;t it? This is really great. We&#8217;re probably just going to have to round it up in terms of time, but before we do that, if people have been listening to this and they&#8217;d like to find out more, possibly get involved from either direction, whether that&#8217;s from the company side, looking to consume the accreditation, or if somebody would like to be involved in taking the accreditation and wants a little bit more information, where are the best places to go to contact either CertifyWP or just you?</p>\n\n\n\n<p>[00:40:18] Talisha Lewallen: Me, you could find me on Post Status Slack. Or you can always hit the contact forms on either website page. They get emailed to myself to either wpconnects.com or certifywp.com. And we are also in Twitter and we now have Tumblr. We just recently got on Tumblr as well. So any of those ways are perfect ways to get ahold of us. Or my email is always a great way, which is just talisha @ wpconnects.com</p>\n\n\n\n<p>[00:40:46] Nathan Wrigley: As always, I&#8217;ll put the links that you mentioned into the show notes, so if anybody wants to follow those up, just head over to the WP Tavern website, search for this episode and you should be able to find the links there. So it only remains for me to thank you Talisha for coming on the podcast today. I really appreciate it.</p>\n\n\n\n<p>[00:41:02] Talisha Lewallen: Well, I very much appreciate you having me and WPConnects and CertifyWP all in one. I know it&#8217;s a lot of information, but I very much appreciate it.</p>\n\n\n\n<p>[00:41:11] Nathan Wrigley: Thank you very much indeed.</p>\n</div>\n\n\n\n<p>On the podcast today we have <a href=\"https://www.linkedin.com/in/talisha-lewallen-57758b85/\">Talisha Lewallen</a>.</p>\n\n\n\n<p>You might have found your way into WordPress intentionally, or perhaps you stumbled across it and decided to explore further. Whichever it was, you&#8217;ve learned things along the way. Some of it might have been through training, but there’s likely been some self-discovery on the way as well. Perhaps you’re a coder, or a designer. In fact, there are dozens of different pathways in the WordPress ecosystem.</p>\n\n\n\n<p>Given the broad range of knowledge you might possess, how can you prove that you know what you know?</p>\n\n\n\n<p>Many industries provide training programs which, when completed successfully, allow you to assert that you are competent in a given area. You’d want your lawyer and surgeon to have passed through the appropriate program of study, so that they’re equipped to do that work.</p>\n\n\n\n<p>With WordPress being such a dominant force in the world of websites, would it be a good idea to have a certification for WordPress? Talisha certainly thinks so and has founded <a href=\"https://certifywp.com/\">CertifyWP</a> to try to make that happen.</p>\n\n\n\n<p>We approach this subject through the work that she’s been doing at <a href=\"https://wpconnects.com/\">WPConnects</a> in which she’s been trying to provide training to military veterans, so that on their departure from the services, they have the prospect of finding work in the WordPress space.</p>\n\n\n\n<p>We talk about whether there is a need for a certification for WordPress and how such a certification would come about. What levels of training does Talisha see as essential, and how many such layers might there be?</p>\n\n\n\n<p>We discuss whether the WordPress community is ready for a third party to be certifying people’s abilities and whether this strays away from the approach that we’ve had so far, in which routes into employment have relied upon other, less formal, methods.</p>\n\n\n\n<p>Later in the podcast we talk about the structure of CertifyWP and who is behind the project. You’ll hear that it’s not just Talisha, there are quite a few members of the community who want this project to succeed.</p>\n\n\n\n<p>If you’re curious about certifications in the WordPress space, this podcast is for you.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Useful links.</h2>\n\n\n\n<p><a href=\"https://wpconnects.com/\">WPConnects website</a></p>\n\n\n\n<p><a href=\"https://certifywp.com/\">CertifyWP website</a></p>\n\n\n\n<p><a href=\"https://dothewoo.io/wordpress-certification/\">Talisha on the Do the Woo podcast</a></p>\n\n\n\n<p><a href=\"https://twitter.com/wp_connects\">WPConnects Twitter</a></p>\n\n\n\n<p><a href=\"https://www.tumblr.com/wp-connects\">WP Connects Tumblr</a></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 15 Mar 2023 14:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:14:\"Nathan Wrigley\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:44;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:54:\"HeroPress: Everybody is a Node: Connecting and Growing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:56:\"https://heropress.com/?post_type=heropress-essays&p=5400\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:158:\"https://heropress.com/essays/everybody-is-a-node-connecting-and-growing/#utm_source=rss&utm_medium=rss&utm_campaign=everybody-is-a-node-connecting-and-growing\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:21526:\"<img width=\"1024\" height=\"512\" src=\"https://heropress.com/wp-content/uploads/2023/03/031423-min.jpg\" class=\"attachment-large size-large wp-post-image\" alt=\"Pull Quote: Everybody you encounter is an opportunity to learn and grow, and when we commit to growing together, we create ecosystems of mutual joy.\" /><h2 id=\"h-starting-with-a-definition\">Starting with a Definition</h2>\n\n\n\n<p>Google defines the term <em>node </em>as “a point at which lines or pathways intersect.”It’s a connecting point. For the use of <em>node</em> in botany, Google offers a second definition: “the part of a plant stem from which one or more leaves emerge.” It’s a point for growth. Today, I’ll provide a third definition that combines the first two. A <em>node </em>is you, me, and everybody, all on our professional and personal journeys through life.</p>\n\n\n\n<p>I currently work as an independent product designer, which perfectly combines my interests in culture, business, and the internet. One day, I hope to evolve my practice into a consulting business for Black-owned internet companies. </p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>My path to my current position and future goal has been shaped by points of intersection with everyone I’ve encountered along the way. </p>\n</blockquote>\n\n\n\n<p>These experiences helped me grow, helped my leaves flourish and my branches stretch further. My pathway collided with others in my field and adjacent areas, and from these interactions, I made connections with mentors, colleagues, and friends.&nbsp;</p>\n\n\n\n<p>The business term for this is <em>networking.</em> Something we’re all told to do to move forward in our careers. But making connections is more than just a box to tick on the to-do list of life — it’s the fundamental act that makes our lives worth living.&nbsp;</p>\n\n\n\n<p>For me, the journey to a fulfilling life began in an art museum.&nbsp;</p>\n\n\n\n<h2 id=\"h-finding-new-direction\">Finding New Direction</h2>\n\n\n\n<p>In college, I pursued a degree in Art History. I interned at, and was later employed by, the Philadelphia Museum of Art. I practically lived in that building during my employment, and I loved it. Art is a way to connect with people: when we interpret creative works, we interpret the human experience. Art helps us understand one another and understand ourselves. I thoroughly enjoy immersing myself in the art world consisting of brick-and-mortar museums and galleries. But as it turned out, art became a stepping stone towards my next passion &#8211; the internet.</p>\n\n\n\n<p>My brain thrives on projects. I love to create and collaborate, and I’m an idea-engine, always itching to bring my concepts to life. Throughout college, I had aspirations to start a website about art, but struggled to find the best avenue to start. </p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>After graduation when my schedule cleared up, a friend working in software engineering turned me toward WordPress. </p>\n</blockquote>\n\n\n\n<p>It was for non-developers like me and provided the digital access I craved for my latest project. His advice permanently shifted my trajectory. Without this interaction, I never would’ve found the pathway to realizing my passions with WordPress.&nbsp;</p>\n\n\n\n<p>Using WordPress, I developed the arts website I had dreamt of. That site, <em>In-Art</em> was a place to talk about art online &#8211; <em>include, interpret, interact</em>. At that point, WordPress still felt like a hobby — albeit, the hobby that made me feel the most human. I devoted as much time to it as I could, and began seeking out WordPress meetups.</p>\n\n\n\n<p>Little did I know at that very first WordPress Meetup, I’d meet the man who would later become my boss. Dan Olson gave a talk on “The Future of WordPress” at my first Philly WordPress meetup. In hindsight, the title feels like a pun from the universe since WordPress became <em>my </em>future. At this event, I also met Jason McClintock, my mentor and the lead designer at DigitalCube. In fact, he’s the one who suggested Dan hire me!&nbsp;</p>\n\n\n\n<h2 id=\"h-verticals\">Verticals</h2>\n\n\n\n<p>The beauty of networking is two-fold: verticals and horizontals. In the case of Dan and Jason, Jason serves as my vertical. Verticals have the same specialty, like product design, but are at different stages in their journeys, from interns to experts.&nbsp; Your verticals serve as inspirations and guides when you break into the field, since they’ve been there, done that, and lived to tell you how you can do it too.&nbsp;</p>\n\n\n\n<p>Once you’re further along in your professional journey, you take over and become the mentor for other newbies. You bestow upon them all your wisdom, like, “This is the best platform to simplify your process” and “splurge for the large coffee on big project days, your sleepy brain will thank you.”</p>\n\n\n\n<p>But your verticals are also your competition. Competition doesn’t have to be cutthroat, and should never sway you from interacting with them. </p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>The lessons your verticals will teach you are invaluable, and the act of teaching mentees is fulfilling and enlightening. </p>\n</blockquote>\n\n\n\n<p>However, logically, if you only interact with people who do what you do, you won’t be meeting the people who <em>need</em> what you do. Fellow UX designers don’t have a need for UX design, they have a need for UX design <em>jobs</em>. Who offers jobs like that? That’s where Horizontals come into play.&nbsp;</p>\n\n\n\n<h2 id=\"h-horizontals\">Horizontals&nbsp;</h2>\n\n\n\n<p>Horizontals are the people working side by side in the supply chain of a service. Take a website for example — designers collaborate with developers, marketing specialists, content creators, and business owners to create the strongest final product for their future customers. </p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>Unless you’re a multi-talented wizard with no need for sleep and no limit for creativity, it takes <em>every single team member</em> working together to bring excellent large-scale projects into fruition. </p>\n</blockquote>\n\n\n\n<p>For DigitalCube, Dan was one of my horizontals. Dan’s technical expertise combined well with my passion for networking and public speaking. Together, we created a discovery process for new clients, reworked our events marketing strategy, and improved technical support service.&nbsp;</p>\n\n\n\n<p>I’m a people person, and part of what I admire so much about people is how uniquely skilled we are in different ways. Life would be incredibly dull if we all had the same goals, same passions, same drives that make life worth living. Everybody you encounter is an opportunity to learn and grow, and when we commit to growing together, we create ecosystems of mutual joy. There’s an antiquated idea that to be successful, you must work solo. You should be a lone wolf, step on whatever toes necessary to get your foot through the best doors. I wholeheartedly reject that.&nbsp;</p>\n\n\n\n<p>Everyone deserves a piece of the pie, and everyone deserves a spot at the table. The horizontals I surround myself with are believers in the power of side-by-side success, in working together to achieve excellence<em> together</em>. This commitment to communal efforts helped me take the leap to finding success and happiness.&nbsp;</p>\n\n\n\n<h2 id=\"h-how-i-leaped-where-i-landed\">How I Leaped &amp; Where I Landed&nbsp;</h2>\n\n\n\n<p>I dabbled as a digital marking assistant for a few months, but it was a UX bootcamp that really ignited my professional passions. The bootcamp built upon my foundation of WordPress. Before it was even over, I began freelancing by creating elementor websites for others. I started helping entrepreneurs put forth websites that launched their projects and captured their essences through effective, engaging design.&nbsp;</p>\n\n\n\n<p>I spend each day actively seeking new clients, growing my portfolio and my abilities with each new project. The clients I work with inspire me and align with my values, an added freedom that comes with entrepreneurship. I’m also preparing business school applications for some point in the future to learn more about finance and management, with the goals of growing a consulting service that will support Black-owned businesses on the web.&nbsp;</p>\n\n\n\n<p>Contracting is very fulfilling, and it keeps me connected to the spaces that sparked my passion in the first place. </p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>I continue to attend WordPress meetups and WordCamps, volunteering in any way I can, eager to support the community that motivates me. </p>\n</blockquote>\n\n\n\n<p>I relish these meetups: sources of learning and growing where I could nerd out about all the WordPress topics I love with a bunch of fellow nerds. Plus, the free swag at WordCamps<em> never </em>hurts. In 2020, I crafted my first WordPress talk, leaning on my love of public speaking. These efforts forged even more connections between myself and the WordPress community. Now, I&#8217;m happy to lead the Philly WordPress Meetup Group, recruiting interesting speakers for our events to help forge more connections for our members.&nbsp;</p>\n\n\n\n<p>Shoutouts to some WordPress <em>SUPER-</em>nodes who changed the trajectory of my journey:</p>\n\n\n\n<ul>\n<li><a href=\"https://www.linkedin.com/in/emilio-garza-13126490/\">Emilio Garza</a> for telling me to use WordPress for my first website</li>\n\n\n\n<li><a href=\"https://www.linkedin.com/in/dan-t-olson/\">Dan Olson</a>, <a href=\"https://profiles.wordpress.org/hithisisjason/\">Jason McClintock</a>, and <a href=\"https://www.linkedin.com/in/hiromichi-koga-128b2428/?originalSubdomain=jp\">Koga Hiromichi</a> for giving me my first big WordPress gig</li>\n\n\n\n<li><a href=\"https://www.linkedin.com/in/amy-letson-phl/\">Amy Letson</a> and <a href=\"https://profiles.wordpress.org/kcristiano/\">Kevin Cristiano</a> for welcoming me as an organizer for the Philadelphia WordPress Meetup group</li>\n\n\n\n<li><a href=\"https://profiles.wordpress.org/mauteri/\">Mike Auteri</a> and <a href=\"https://profiles.wordpress.org/newyorkerlaura/\">Laura Bryne</a> for welcoming into the Montclair WordPress Community</li>\n\n\n\n<li><a href=\"https://profiles.wordpress.org/isvictorious/\">Victor Ramirez</a> for co-hosting WP @ REC Philly with me</li>\n\n\n\n<li><a href=\"https://allienimmons.com/\">Allie Nimmons</a> and <a href=\"https://meetmichelle.online/\">Michelle Frechette</a> for general awesomeness&nbsp;</li>\n</ul>\n\n\n\n<h2 id=\"h-moral-of-my-story\">Moral of My Story</h2>\n\n\n\n<p>Life is a string of transitions, a catapult of change. Whether you’re a recent graduate with no clear path to finding your peace and realizing your passions, or you’re settled into your career with no clear signs of stalling, life will keep throwing new obstacles and opportunities at you. If you tackle them alone, you’ll enjoy the highs alone, with no one to celebrate your successes. You’ll endure the lows alone too, with no one to offer a helping hand and pull you from your pit of self doubt. You will miss out on critical lessons that set you back in both your professional and personal journeys.</p>\n\n\n\n<p>Each day, I immerse myself in growth-centered communities so we can learn and succeed together. I am who I am because of who I’ve met, from college friends, to coworkers, to clients. Here’s the story so far: I’ve found my place, my peace, and my passions. This is a tale I couldn’t tell without the communities, mentors, and friends I’ve encountered along the way.</p>\n\n\n\n<div class=\"kb-row-layout-wrap kb-row-layout-id_2abfd1-ed alignnone kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n\n<div class=\"wp-block-kadence-column kadence-column_5bfb8b-3c\"><div class=\"kt-inside-inner-col\">\n<h2 id=\"work-environment\" class=\"kt-adv-heading_c792ee-c4 wp-block-kadence-advancedheading\">Rachel&#8217;s Work Environment</h2>\n\n\n\n<p>We asked Rachel for a view into her development life and this is what she sent! </p>\n\n\n\n\n	#hotspot-5415 .hotspots-image-container,\n	#hotspot-5415 .leaflet-container {\n		background: #efefef	}\n\n	#hotspot-5415 .hotspots-placeholder,\n	.featherlight .featherlight-content.lightbox-5415 {\n		background: #ffffff;\n		border: 0 #ffffff solid;\n		color: #000000;\n	}\n\n	#hotspot-5415 .hotspot-title,\n	#hotspot-5415 .bc-product__title a,\n	.featherlight .featherlight-content.lightbox-5415 .hotspot-title,\n	.featherlight .featherlight-content.lightbox-5415 .bc-product__title a {\n		color: #000000;\n	}\n\n			#hotspot-5415 .hotspot-style-1 {\n			stroke-width: 1;\n			fill: #ffffff;\n			fill-opacity: 0;\n			stroke: #ffffff;\n			stroke-opacity: 0;\n		}\n		#hotspot-5415 .hotspot-style-1:hover,\n		#hotspot-5415 .hotspot-style-1:focus,\n		#hotspot-5415 .hotspot-style-1.hotspot-active {\n			fill: #ffffff;\n			fill-opacity: 0.81;\n			outline: none;\n			stroke: #ffffff;\n			stroke-opacity: 0.81;\n		}\n			#hotspot-5415 .hotspot-default {\n			stroke-width: 1;\n			fill: #ffffff;\n			fill-opacity: 0;\n			stroke: #ffffff;\n			stroke-opacity: 0;\n		}\n		#hotspot-5415 .hotspot-default:hover,\n		#hotspot-5415 .hotspot-default:focus,\n		#hotspot-5415 .hotspot-default.hotspot-active {\n			fill: #ffffff;\n			fill-opacity: 0.81;\n			outline: none;\n			stroke: #ffffff;\n			stroke-opacity: 0.81;\n		}\n		#hotspot-5415 .leaflet-tooltip,\n	#hotspot-5415 .leaflet-rrose-content-wrapper {\n		background: #ffffff;\n		border-color: #ffffff;\n		color: #000000;\n	}\n\n	#hotspot-5415 a.leaflet-rrose-close-button {\n		color: #000000;\n	}\n\n	#hotspot-5415 .leaflet-rrose-tip {\n		background: #ffffff;\n	}\n\n	#hotspot-5415 .leaflet-popup-scrolled {\n		border-bottom-color: #000000;\n		border-top-color: #000000;\n	}\n\n	#hotspot-5415 .leaflet-tooltip-top:before {\n		border-top-color: #ffffff;\n	}\n\n	#hotspot-5415 .leaflet-tooltip-bottom:before {\n		border-bottom-color: #ffffff;\n	}\n	#hotspot-5415 .leaflet-tooltip-left:before {\n		border-left-color: #ffffff;\n	}\n	#hotspot-5415 .leaflet-tooltip-right:before {\n		border-right-color: #ffffff;\n	}\n\n\n\n	<div class=\"hotspots-container  layout-lightbox event-click\" id=\"hotspot-5415\">\n		<div class=\"hotspots-interaction\">\n			<div class=\"hotspots-image-container\">\n	<img width=\"2560\" height=\"1920\" src=\"https://heropress.com/wp-content/uploads/2023/03/my-desk-scaled-scrubbed.jpg\" alt=\"Rachel Winchester\" class=\"hotspots-image skip-lazy\" usemap=\"https://heropress.com/feed/#hotspots-image-5415\" />\n</div>		</div>\n		<map name=\"hotspots-image-5415\" class=\"hotspots-map\">\n											<area shape=\"polygon\" coords=\"1171,627,2158,636,2182,654,2125,1277,2103,1294,1697,1251,1721,1271,1753,1281,1786,1292,1771,1410,1404,1360,1469,1245,1519,1249,1523,1227,1171,1199,1149,1186\" href=\"https://heropress.com/feed/#hotspot-hotspot-5415-0\" title=\"HP W2082a 20-inch LED Backlit Monitor\" alt=\"HP W2082a 20-inch LED Backlit Monitor\" target=\"\" class=\"more-info-area\" />\n											<area shape=\"polygon\" coords=\"321,854,1053,829,1088,1257,1212,1477,295,1618,353,1334\" href=\"https://heropress.com/feed/#hotspot-hotspot-5415-1\" title=\"Lenovo Yoga\" alt=\"Lenovo Yoga\" target=\"\" class=\"more-info-area\" />\n											<area shape=\"polygon\" coords=\"292,398,538,382,576,404,592,454,632,486,680,834,304,844,254,506,294,468\" href=\"https://heropress.com/feed/#hotspot-hotspot-5415-2\" title=\"Guitars!\" alt=\"Guitars!\" target=\"\" class=\"more-info-area\" />\n											<area shape=\"polygon\" coords=\"2558,4,2380,928,2422,958,2420,984,2396,970,2355,1104,2374,1262,2554,1304\" href=\"https://heropress.com/feed/#hotspot-hotspot-5415-3\" title=\"Philadelphia!\" alt=\"Philadelphia!\" target=\"\" class=\"more-info-area\" />\n											<area shape=\"polygon\" coords=\"2200,905,2249,905,2292,909,2333,921,2379,933,2401,952,2348,1108,2397,1420,2393,1444,2517,1494,2522,1506,2514,1521,2368,1629,2347,1633,2325,1633,1988,1493,1976,1480,1977,1468,2151,1377,2174,1373,2194,1380,2251,1401,2265,1373,2255,1264,2166,1239,2102,1204,2107,1190,2127,1191,2212,939,2196,923\" href=\"https://heropress.com/feed/#hotspot-hotspot-5415-4\" title=\"AboveTEK Phone Stand\" alt=\"AboveTEK Phone Stand\" target=\"\" class=\"more-info-area\" />\n					</map>\n\n		\n					\n						<div class=\"hotspot-info\" id=\"hotspot-hotspot-5415-0\">\n				\n				<h2 class=\"hotspot-title\">HP W2082a 20-inch LED Backlit Monitor</h2>								<div class=\"hotspot-content\">\n					<p>My monitor used as a second, rather than a mirror.  I only wish it were touchscreen also.</p>\n<p><a href=\"https://support.hp.com/us-en/product/hp-pavilion-20-inch-displays/7274714/model/7846273/manuals\">Link</a></p>\n				</div>\n			</div>\n					\n						<div class=\"hotspot-info\" id=\"hotspot-hotspot-5415-1\">\n				\n				<h2 class=\"hotspot-title\">Lenovo Yoga</h2>								<div class=\"hotspot-content\">\n					<p><span class=\"css-901oao css-16my406 r-poiln3 r-bcqeeo r-qvutc0\">I love my laptop because it\'s touch screen, and it can convert into a tablet. To me, Touch screen navigation is a better experience than using a mouse. But my monitor isn\'t touch screen lol.</span></p>\n<p><a href=\"https://www.lenovo.com/us/en/yoga/\">Link</a></p>\n				</div>\n			</div>\n					\n						<div class=\"hotspot-info\" id=\"hotspot-hotspot-5415-2\">\n				\n				<h2 class=\"hotspot-title\">Guitars!</h2>								<div class=\"hotspot-content\">\n					<div class=\"css-1dbjc4n r-1habvwh r-1wbh5a2\">\n<div class=\"css-1dbjc4n r-k200y r-gu4em3 r-6t5ypu r-1roi411 r-1fuqb1j r-deolkf r-dnmrzs r-1ny4l3l r-ymttw5 r-1f1sjgu r-o7ynqc r-6416eg\">\n<div class=\"css-901oao r-jwli3a r-37j5jr r-a023e6 r-16dba41 r-rjixqe r-bcqeeo r-1udh08x r-bnwqim r-fdjqy7 r-1rozpwm r-qvutc0\" dir=\"auto\">\n<p><span class=\"css-901oao css-16my406 r-poiln3 r-bcqeeo r-qvutc0\">I have two next to my desk. One is an Ibanez semi hollow, and the other is an ESP explorer. </span><span class=\"css-901oao css-16my406 r-poiln3 r-bcqeeo r-qvutc0\">I just play for myself sometimes. </span></p>\n<div class=\"css-1dbjc4n r-1habvwh r-1wbh5a2\">\n<div class=\"css-1dbjc4n r-k200y r-gu4em3 r-6t5ypu r-1roi411 r-1fuqb1j r-deolkf r-dnmrzs r-1ny4l3l r-ymttw5 r-1f1sjgu r-o7ynqc r-6416eg\">\n<div class=\"css-901oao r-jwli3a r-37j5jr r-a023e6 r-16dba41 r-rjixqe r-bcqeeo r-1udh08x r-bnwqim r-fdjqy7 r-1rozpwm r-qvutc0\" dir=\"auto\"><span class=\"css-901oao css-16my406 r-poiln3 r-bcqeeo r-qvutc0\">The Ibanez is great for jazz rock and blues. The ESP is for metal.</span></div>\n</div>\n</div>\n</div>\n</div>\n</div>\n				</div>\n			</div>\n					\n						<div class=\"hotspot-info\" id=\"hotspot-hotspot-5415-3\">\n				\n				<h2 class=\"hotspot-title\">Philadelphia!</h2>								<div class=\"hotspot-content\">\n									</div>\n			</div>\n					\n						<div class=\"hotspot-info\" id=\"hotspot-hotspot-5415-4\">\n				\n				<h2 class=\"hotspot-title\">AboveTEK Phone Stand</h2>								<div class=\"hotspot-content\">\n					<div class=\"css-1dbjc4n r-1habvwh r-1wbh5a2\">\n<div class=\"css-1dbjc4n r-k200y r-gu4em3 r-6t5ypu r-1roi411 r-1fuqb1j r-deolkf r-dnmrzs r-1ny4l3l r-ymttw5 r-1f1sjgu r-o7ynqc r-6416eg\">\n<div class=\"css-901oao r-jwli3a r-37j5jr r-a023e6 r-16dba41 r-rjixqe r-bcqeeo r-1udh08x r-bnwqim r-fdjqy7 r-1rozpwm r-qvutc0\" dir=\"auto\"><span class=\"css-901oao css-16my406 r-poiln3 r-bcqeeo r-qvutc0\">I keep my phone in the stand most of the day so i don\'t use it too often. It becomes apart of my workspace just like the monitor.</span></div>\n</div>\n</div>\n<div dir=\"auto\"></div>\n<div dir=\"auto\">\n<div class=\"css-1dbjc4n r-1habvwh r-1wbh5a2\">\n<div class=\"css-1dbjc4n r-k200y r-gu4em3 r-6t5ypu r-1roi411 r-1fuqb1j r-deolkf r-dnmrzs r-1ny4l3l r-ymttw5 r-1f1sjgu r-o7ynqc r-6416eg\">\n<div class=\"css-901oao r-jwli3a r-37j5jr r-a023e6 r-16dba41 r-rjixqe r-bcqeeo r-1udh08x r-bnwqim r-fdjqy7 r-1rozpwm r-qvutc0\" dir=\"auto\"><span class=\"css-901oao css-16my406 r-poiln3 r-bcqeeo r-qvutc0\">If i keep it in my pocket or laying around somewhere else, I\'ll take it out too often just to check it. But when it\'s docked, I don\'t pick it up as often.</span></div>\n</div>\n<div dir=\"auto\"></div>\n<div dir=\"auto\"><a href=\"https://www.amazon.com/AboveTEK-Business-Aluminum-Professional-Showroom/dp/B07KJLBG8G/ref=sxin_16_ci_mcx_mi_sr_m_il?content-id=amzn1.sym.628beb02-7a42-4f70-8d1a-a780fab5eff1%3Aamzn1.sym.628beb02-7a42-4f70-8d1a-a780fab5eff1&crid=2RQ43EHTZGR0Y&cv_ct_cx=abovetek+phone&keywords=abovetek+phone&pd_rd_i=B07KJLBG8G&pd_rd_r=6e909905-882d-49e3-b5c7-9c753158d3ce&pd_rd_w=PF4tT&pd_rd_wg=Zi305&pf_rd_p=628beb02-7a42-4f70-8d1a-a780fab5eff1&pf_rd_r=BC482B9CJ32Q1J7VR935&qid=1678723787&s=electronics&sbo=RZvfv%2F%2FHxDF%2BO5021pAnSA%3D%3D&sprefix=abovetek+phone%2Celectronics%2C84&sr=1-3-9eb59ba4-cd99-4f87-9222-b322340b23c8\">Link</a></div>\n</div>\n</div>\n				</div>\n			</div>\n			</div>\n\n\n\n\n\n<p class=\"kt-adv-heading_b9c76c-f5 wp-block-kadence-advancedheading has-theme-palette-9-background-color has-background\">HeroPress would like to thank <a href=\"https://wpdrawattention.com/\">Draw Attention</a> for their donation of the plugin to make this interactive image!</p>\n</div></div>\n\n</div></div>\n\n\n\n\n\n\n<p class=\"has-small-font-size\">Header image <a href=\"https://creativecommons.org/share-your-work/public-domain/cc0/\">CCO</a> licensed <a href=\"https://wordpress.org/photos/photo/61862d3612/\">photo</a> by <a href=\"https://wordpress.org/photos/author/newyorkerlaura/\">Laura Byrne</a> from the <a href=\"https://wordpress.org/photos/\">WordPress Photo Directory</a>.</p>\n\n<p>The post <a rel=\"nofollow\" href=\"https://heropress.com/essays/everybody-is-a-node-connecting-and-growing/\">Everybody is a Node: Connecting and Growing</a> appeared first on <a rel=\"nofollow\" href=\"https://heropress.com\">HeroPress</a>.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Wed, 15 Mar 2023 12:00:00 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:17:\"Rachel Winchester\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:45;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:61:\"WPTavern: Gutenberg 15.3 Adds New “Time to Read” Block \";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=142655\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:63:\"https://wptavern.com/gutenberg-15-3-adds-new-time-to-read-block\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:1721:\"<p><a href=\"https://make.wordpress.org/core/2023/03/13/whats-new-in-gutenberg-15-3-13-march/\">Gutenberg 15.3</a> was released this week with a new &#8220;Time to Read&#8221; block that calculates the estimated reading time for the post or page using the same method that appears in the details panel. The block displays this information on the frontend wherever it is inserted. </p>\n\n\n\n<img />\n\n\n\n<p>This is the first iteration of the Time to Read block, so it isn&#8217;t very customizable yet. Although users can add custom CSS to the block, it only includes alignment controls right now. The block needs Typography controls and more options for customizing its appearance to be consistent with other core blocks.</p>\n\n\n\n<p>In 15.3 Duotone filters have been <a href=\"https://github.com/WordPress/gutenberg/pull/48318\">reworked</a> in several ways to make them more portable across themes. Previously, duotone settings were stored as an array of colors. This has been changed so that duotone presets are stored as slugs, making the color swatches available when a user changes themes. </p>\n\n\n\n<p>Another change for Duotone filters in this release is the ability to set them globally inside the Site Editor&#8217;s Styles panel. </p>\n\n\n\n<p>The Site Editor also received several improvements to make the design more clear and consistent, updating the designs for the edit button and the add template modal, and cleaning up the template details popover, among other small changes.</p>\n\n\n\n<p>Check out the <a href=\"https://make.wordpress.org/core/2023/03/13/whats-new-in-gutenberg-15-3-13-march/\">15.3 changelog</a> for the full rundown of all the enhancements, bug fixes, and accessibility and performance improvements.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 14 Mar 2023 21:10:04 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:46;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:68:\"WPTavern: WordPress 6.2 RC 2 Drops Navigation Panel from Site Editor\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://wptavern.com/?p=142699\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:79:\"https://wptavern.com/wordpress-6-2-rc-2-drops-navigation-panel-from-site-editor\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:2828:\"<p><a href=\"https://wordpress.org/news/2023/03/wordpress-6-2-release-candidate-2/\">WordPress 6.2 RC 2</a> was released today on schedule. The new Navigation section in the Site Editor was <a href=\"https://make.wordpress.org/core/2023/03/14/fyi-navigation-section-of-new-site-editor-experienced-removed-for-6-2-rc-2/\">dropped from the upcoming release</a> in a somewhat unusual turn of events this late in the release cycle. The feature will remain in the Gutenberg plugin and will be iterated on for a future core release. Users will still be able to manage their menus within the block settings of the Navigation block. </p>\n\n\n\n<p>The Navigation section was added in Gutenberg 15.1, the last release to be rolled into 6.2, and the one with the least amount of time to be tested.</p>\n\n\n\n<p>&#8220;After being added and as the beta cycle continued, various bugs and refinements started adding up,&#8221; Editor Triage Co-Lead Anne McCarthy said. &#8220;In particular, the top pain points revolved around which menu appears (and how to change it), needing a better description of what this newer section did, and improving the general experience of adding links from that section.&#8221;</p>\n\n\n\n<p>McCarthy published a video showing what has been removed: </p>\n\n\n\n\n\n\n\n<p>The conversation leading to this decision was spread across many PRs, issues, and Slack conversations, so it became difficult to track. McCarthy cited a dozen of the related issues and PR&#8217;s, including page links being buried in the inserter, confusion around which menu is pulled into the panel, and many other loose ends that do not provide a good experience for users.</p>\n\n\n\n<p> &#8220;Even with trying to lock the experience further down, bugs continued to pop up and the experience isn’t polished enough to move forward with,&#8221; she said. &#8220;This led to a decision amongst Core Editor Tech, Core Editor Triage, and the Design lead ahead of WordPress 6.2 RC 2 to remove that was then <a href=\"https://wordpress.slack.com/archives/C04JZ199XPG/p1678728808778249\">shared with the wider release squad</a>.&#8221;</p>\n\n\n\n<p>The <a href=\"https://github.com/WordPress/gutenberg/pull/49043\">PR to remove the feature</a> was merged 13 hours ago and now the navigation panel will only be visible if using the Gutenberg plugin. Anyone who is creating documentation or educational resources for WordPress should be aware that those related to the navigation panel may need to be udpated.</p>\n\n\n\n<p>WordPress 6.2 is now just two weeks away from being released on March 28, 2023. <a href=\"https://make.wordpress.org/test/2023/02/07/help-test-wordpress-6-2/\">Testing</a> and <a href=\"https://translate.wordpress.org/projects/wp/dev\">translation</a> are still needed to ensure the official release will be ready for the world of WordPress users.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 14 Mar 2023 18:58:08 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:13:\"Sarah Gooding\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:47;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:53:\"WordPress.org blog: WordPress 6.2 Release Candidate 2\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:35:\"https://wordpress.org/news/?p=14640\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:69:\"https://wordpress.org/news/2023/03/wordpress-6-2-release-candidate-2/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:4643:\"<p>Here it is: the second release candidate (RC2) for WordPress 6.2 is ready! </p>\n\n\n\n<p>WordPress 6.2 is scheduled for release on March 28, 2023—which is only two weeks away. Now is your perfect opportunity if you haven’t tried it out yet. Your feedback and help filing bug reports are what keep the WordPress experience stable, smooth, and delightful. It’s important work and a great way to contribute to the project.&nbsp;</p>\n\n\n\n<p>Thanks to everyone who tested the Beta and RC releases so far. Since RC1 was released on March 9, there have been about 36 issues resolved in <a href=\"https://core.trac.wordpress.org/query?status=accepted&status=closed&changetime=03%2F07%2F2023..03%2F13%2F2023&milestone=6.2&col=id&col=summary&col=milestone&col=owner&col=type&col=priority&order=id\">Trac</a> and <a href=\"https://github.com/WordPress/gutenberg/commits/wp/6.2\">GitHub</a>.&nbsp;</p>\n\n\n\n<p>Catch up on the featured highlights, and dig into more 6.2 details, in the <a href=\"https://wordpress.org/news/2023/03/wordpress-6-2-release-candidate-1/\">WordPress 6.2 RC1 release announcement</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">How to install RC2 for testing</h2>\n\n\n\n<p><strong>This version of the WordPress software is under development. </strong>Please do not install, run, or test this version of WordPress on production or mission-critical websites. Instead, it is recommended that you test RC2 on a test server and site.&nbsp;</p>\n\n\n\n<p>You can test WordPress 6.2 RC2 in three ways:</p>\n\n\n\n<p><strong>Option 1</strong>: Install and activate the <a href=\"https://wordpress.org/plugins/wordpress-beta-tester/\">WordPress Beta Tester</a> plugin (select the “Bleeding edge” channel and “Beta/RC Only” stream).</p>\n\n\n\n<p><strong>Option 2</strong>: Direct download the <a href=\"https://wordpress.org/wordpress-6.2-RC2.zip\">RC2 version (zip)</a>.</p>\n\n\n\n<p><strong>Option 3</strong>: Use the following WP-CLI command:</p>\n\n\n\n<p><code>wp core update --version=6.2-RC2</code></p>\n\n\n\n<h2 class=\"wp-block-heading\">A shoutout to plugin and theme developers</h2>\n\n\n\n<p>Your products are the reason WordPress does so many more things for more people across the world. As you test your latest versions against RC2, make sure you update the “<em>Tested up to”</em> version in your plugin’s readme file to 6.2. If you find compatibility problems, please post detailed information to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">support forums</a>.</p>\n\n\n\n<p>Check out the <a href=\"https://make.wordpress.org/core/2023/03/09/wordpress-6-2-field-guide/\">WordPress 6.2 Field Guide</a> for more details about the major changes in this release.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Help translate WordPress</h2>\n\n\n\n<p>Do you speak a language other than English? <a href=\"https://translate.wordpress.org/projects/wp/dev\">Help translate WordPress into more than 100 languages.</a>&nbsp;</p>\n\n\n\n<h2 class=\"wp-block-heading\">Join the bug hunt—test, test, test</h2>\n\n\n\n<p>Without your testing support, hitting important product milestones would be a much bigger challenge. It’s also a meaningful way to contribute to the project. If you’re new to testing, or it’s been a while, <a href=\"https://make.wordpress.org/test/2023/02/07/help-test-wordpress-6-2/\">this detailed guide</a> can help you get started.&nbsp;</p>\n\n\n\n<p>If you think you have run into an issue, please report it to the <a href=\"https://wordpress.org/support/forum/alphabeta/\">Alpha/Beta area</a> in the support forums. If you are comfortable writing a reproducible bug report, you can <a href=\"https://core.trac.wordpress.org/newticket\">file one on WordPress Trac</a>. You can also check your issue against a list of <a href=\"https://core.trac.wordpress.org/tickets/major\">known bugs</a>.</p>\n\n\n\n<h2 class=\"wp-block-heading\">Release the haiku</h2>\n\n\n\n<p>Listen, we are close<br />One step to final RC<br />Breathe, and keep going</p>\n\n\n\n<p><em>Thank you to the following contributors for collaborating on this post: <a href=\"https://profiles.wordpress.org/laurlittle/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>laurlittle</a> <a href=\"https://profiles.wordpress.org/marybaum/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>marybaum</a> <a href=\"https://profiles.wordpress.org/audrasjb/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>audrasjb</a> <a href=\"https://profiles.wordpress.org/cbringmann/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>cbringmann</a></em></p>\n\n\n\n<p><em>Haiku by <a href=\"https://profiles.wordpress.org/sereedmedia/\" class=\"mention\"><span class=\"mentions-prefix\">@</span>sereedmedia</a></em></p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 14 Mar 2023 17:59:33 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:16:\"Jonathan Pantani\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}}}i:48;a:6:{s:4:\"data\";s:13:\"\n	\n	\n	\n	\n	\n	\n\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";s:5:\"child\";a:2:{s:0:\"\";a:5:{s:5:\"title\";a:1:{i:0;a:5:{s:4:\"data\";s:46:\"Post Status: WordPress Website Cost to Develop\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"guid\";a:1:{i:0;a:5:{s:4:\"data\";s:30:\"https://poststatus.com/?p=6897\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:4:\"link\";a:1:{i:0;a:5:{s:4:\"data\";s:46:\"https://poststatus.com/wordpress-website-cost/\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:11:\"description\";a:1:{i:0;a:5:{s:4:\"data\";s:27121:\"<p>Every business needs a website. Not only does it tell your customers what you do, but it gives you credibility. WordPress is the best website option, but what will it set you back? The WordPress website cost to develop question isn’t so cut and dry.</p>\n\n\n\n<p>Eventually, you have to talk about cost.</p>\n\n\n\n<p>If you’re a consultant, you’ve been asked how much your services cost. And you have to make some decisions:</p>\n\n\n\n<ul>\n<li>What services am I providing?</li>\n\n\n\n<li>How many hours do I think this will take?</li>\n\n\n\n<li>How much is this worth to the client from a business perspective?</li>\n\n\n\n<li>Does the client have money? How about a business plan?</li>\n\n\n\n<li>Should I charge hourly or by the project?</li>\n\n\n\n<li>Is this a one-off thing, or is there potential for a long-term relationship?</li>\n\n\n\n<li>How busy am I? Do I need this job? Do I want it?</li>\n</ul>\n\n\n\n<p>These questions are important. The answers are critical. Gauging the client is vital. Every interaction with the client helps you learn more about them and the project and affects the cost.</p>\n\n\n\n<p>Cost often also depends on the market and location. For the purpose of this post, we’re assuming we’re talking to an American audience in U.S. dollars.&nbsp;</p>\n\n\n\n<h2 id=\"develop\">How Much Should a Custom WordPress Website Cost to Develop?</h2>\n\n\n\n<p>Brian has built websites or been part of website projects — all on WordPress — ranging in cost from less than $1,000 to more than $100,000 for complete websites.</p>\n\n\n\n<p>So, in short: It always depends.</p>\n\n\n\n<p>This differentiation is why we can’t ballpark it for you. It’s essential to build out an estimate specific to your project.</p>\n\n\n\n<h2 id=\"contents\">Table of Contents</h2>\n\n\n\n<p>WordPress Website Cost to Develop</p>\n\n\n\n<ul>\n<li><a href=\"https://poststatus.com/planet/feed/#develop\">How Much Should a Custom WordPress Website Cost to Develop?</a></li>\n\n\n\n<li>Table of Contents</li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#costs\">Types of Websites and their Costs</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#intodevelopment\">Understanding What Goes into Development</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#cost\">Factors Affecting Website Development Cost</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#businesses\">Considerations for Small Businesses</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#website\">Estimating the Cost to Develop a Website</a>\n<ul>\n<li><a href=\"https://poststatus.com/planet/feed/#timeline\">Estimate Cost and Timeline</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#views\">Pricing Views</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#content\">Pricing Content</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#time\">Pricing Time</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#factors\">Pricing Site Factors</a></li>\n</ul>\n</li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#freelancerdevelopment\">Working with a Freelancer for Website Development</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#agencydevelopment\">Working with an Agency for Website Development</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#rates\">Comparing Freelancer vs. Agency Rates</a></li>\n\n\n\n<li><a href=\"https://poststatus.com/planet/feed/#started\">How to Get Your Website Development Started</a></li>\n</ul>\n\n\n\n<h2 id=\"costs\">Types of Websites and their Costs</h2>\n\n\n\n<p>There are many types of websites, each with its potential costs. Brian ranks sites in complexity like this:</p>\n\n\n\n<ul>\n<li><strong>Simple Blog.</strong> Archives and single post views only. A pretty typical layout.</li>\n\n\n\n<li><strong>Complex Blog.</strong> A bunch of “out of the box” styles for various templates. It requires attention to detail on archives, single posts, and other stuff like post formats.</li>\n\n\n\n<li><strong>Brochure Site.</strong> Fairly standard but custom home page design and page layout. Stock archive/blog setup with little to no customizations.</li>\n\n\n\n<li><strong>Marketing Site</strong>. A mashup between a simple brochure and a complicated blog. It requires more designs, and the home page might be a little more advanced than the simple brochure.</li>\n\n\n\n<li><strong>E-Commerce Site.</strong> It could be a mix of any of the websites above plus all the needs in e-commerce (like cart/account/checkout views and tons of configuration considerations). This type of project is often a huge PM bump as well.</li>\n\n\n\n<li><strong>Small Business Site.</strong> Similar to a marketing site, but often includes a couple of custom content types that require design and code, like events, testimonials, services, etc.</li>\n\n\n\n<li><strong>Large Company Site.</strong> Big business websites are like regular business websites, but more. They often have many custom content types, advanced searching needs, tons of content, and some fancy user permissions needs. And, of course, potentially much more.</li>\n\n\n\n<li><strong>Non-Profit or Advocacy Site.</strong> Non-profit and advocacy sites are the holy grail of wanting everything on a budget. These are difficult to keep in scope because they often have the exact needs of big businesses without the budgets.</li>\n\n\n\n<li><strong>Large Scale Site. </strong>You can take any of these types of websites and then say you need it to handle millions of page views per month without breaking a sweat. A whole new layer of complexity comes into play.</li>\n</ul>\n\n\n\n<p>The hours it takes to build these different websites can vary tremendously. It depends on the consultant’s experience, whether they’ve done similar work before, how many “gotchas” appear in the project, how particular the client is about any given feature, and more.</p>\n\n\n\n<h2 id=\"intodevelopment\">Understanding What Goes into Development</h2>\n\n\n\n<p>Not all websites are created equal, so not all websites will take the same time and work to create. Here are some factors to consider related to the website development process.</p>\n\n\n\n<h3>Static vs. Dynamic Websites</h3>\n\n\n\n<p>Static websites are the easiest types of sites to maintain and build. They’re faster for users because they require little back-end processing, and the server only retrieves the requested files. Static sites make it challenging to execute a site-wide change because they require you to update each HTML file.&nbsp;</p>\n\n\n\n<p>Dynamic sites display different information to each visitor. The visitor’s location, time zone, personal preferences, and habits determine the content. This feature creates a more tailored and interactive experience. Instead of building one page that stays the same, web servers build these personalized pages when users request pages. Dynamic sites build these pages on server-side scripting languages like PHP, Python, or Ruby.</p>\n\n\n\n<p>Depending on which type of site you need, you may have to work with different developers. Some common types of development include:</p>\n\n\n\n<ul>\n<li><strong>Front-End Development.</strong> The practice of producing CSS, HTML, or JavaScript for a website that the user sees and interacts with directly.</li>\n\n\n\n<li><strong>Back-End Development.</strong> Working with server-side software to make sure the site is functioning correctly. Backend development focuses on databases, architecture, and servers.</li>\n\n\n\n<li><strong>Database Development.</strong> The type of development that focuses on design, programming, construction, and implementation of new databases and modifying existing databases.&nbsp;</li>\n</ul>\n\n\n\n<h2 id=\"cost\">Factors Affecting Website Development Cost</h2>\n\n\n\n<p>Each website project is unique, and the factors surrounding each project help determine the website cost to develop.&nbsp;</p>\n\n\n\n<h3>Factors that affect every project:</h3>\n\n\n\n<ul>\n<li><strong>Level of Complexity.</strong> More pages take more time and money to build. Plus, parent and child pages can complicate the process.</li>\n\n\n\n<li><strong>Design Requirements. </strong>Some websites need special features and customization. The more design requirements for a specific project, the more it will cost.</li>\n\n\n\n<li><strong>Platforms and Technologies. </strong>If the project requires the developer to integrate technologies into the website, it adds to the time and cost to build. While many technologies make integrations easy with API keys, not all companies can quickly provide that to their web designer.</li>\n\n\n\n<li><strong>Functionality. </strong>Plugins can be relatively inexpensive, but setting them and ensuring they work well together can take a lot of time.&nbsp;</li>\n\n\n\n<li><strong>Security.</strong> You can add different levels of security to websites. The costs can be a one-time fee or ongoing. For any e-commerce site, continuous security monitoring is crucial.</li>\n\n\n\n<li><strong>Maintenance and Updates.</strong> The developer will need to add new components to sites, and regular maintenance ensures everything functions probably and is consistently updated.</li>\n</ul>\n\n\n\n<h2 id=\"businesses\">Considerations for Small Businesses</h2>\n\n\n\n<p>If you’re a small business owner needing a website, there are some unique factors to consider before you approach a developer.</p>\n\n\n\n<h3>Factors that affect small business projects:</h3>\n\n\n\n<ul>\n<li><strong>Budget. </strong>Knowing the limitations of your budget is crucial. This knowledge will help you choose the best web developer for you while also giving you realistic expectations about the type of website you’ll receive.</li>\n\n\n\n<li><strong>Timeline. </strong>The more complex a website is, the longer it takes to develop. Plus, if you have a lot of old website content that needs to be accounted for, it can add development time.</li>\n\n\n\n<li><strong>Outsourcing.</strong> When you create a website in-house, you have more control of the process and final product. But when you outsource, you don’t have to worry about paying full-time salary and benefits to the developer or tying up team members with the project.</li>\n</ul>\n\n\n\n<h2 id=\"website\">Estimating the Cost to Develop a Website</h2>\n\n\n\n<p>An estimate takes time. Whether that time is in a paid discovery or a sunk cost the consultant takes on themselves is a different matter. Either way, estimates are expensive because they’re time-consuming. And if a consultant spends a week on an estimate or proposal, they’ll put that cost into the proposal somewhere.</p>\n\n\n\n<h3 id=\"timeline\">Estimate Cost and Timeline&nbsp;</h3>\n\n\n\n<p>There are some broad brush typical price ranges we can establish for you. Let’s start by segmenting based on who you’re working with. Basically, working with a freelancer will generally be cheaper than working with an agency. Agencies have more overhead, padding built in, concern about cash flow, and generally just tend to be a bit more expensive.</p>\n\n\n\n<p>If you work with an agency, the risk of them falling off the map is generally lower, but they move slower too. And you’ll often have to deal with changing contacts as the project progresses (from sales to design to development to maintenance).</p>\n\n\n\n<p>If you work with a freelancer, your risks are a bit higher that they’ll disappear someday. It means vetting them is even more important than with an agency. But they also tend to move quickly and don’t juggle as many projects simultaneously. You also benefit from working with (typically) one person who knows everything about your project, and you don’t feel like you’re constantly getting bounced around between people.</p>\n\n\n\n<p>It’s possible to have a great relationship with a freelancer or agency. Which route is better typically depends on the client’s mentality and requirements.</p>\n\n\n\n<h3 id=\"views\">Pricing Views&nbsp;</h3>\n\n\n\n<p>It’s generally good to estimate how many unique views a website has to consider how much it will cost.</p>\n\n\n\n<h4>Unique views are:</h4>\n\n\n\n<ul>\n<li>The home page</li>\n\n\n\n<li>The archive page — although it could be category, search, and more, combined in one unique view</li>\n\n\n\n<li>The blog “post” page</li>\n\n\n\n<li>The generic “page” template, though it can be mashed with the post view</li>\n\n\n\n<li>Custom page templates — like fancy about us pages or a key landing page</li>\n\n\n\n<li>Custom post types — sometimes in the traditional archive/singular sense and other times the way it sits within another view, like how an FAQ content type may fit into a regular page</li>\n\n\n\n<li>Variable sidebars within sections of the website</li>\n</ul>\n\n\n\n<p>Unique views aren’t always evident. Depending on how discovery conversations go with the client, you can figure out more necessary unique views.</p>\n\n\n\n<p>What’s essential about unique views is that they’re excellent for estimating design time, and they can help guide estimating development time.</p>\n\n\n\n<p>If a unique view requires a comp (design preview for the client), then that’s a relatively set number of required hours for design. If it doesn’t require a comp, it’s still best to build in time for the designer to do a quality check after it’s developed, so they can make sure it looks good.</p>\n\n\n\n<p>Designing a unique view from the ground up could take a designer between four and 10 hours, depending on the complexity. For certain complex or innovative views, that number could hit upward of 20 hours just for design.</p>\n\n\n\n<p>Also, design requires a base set of hours to establish the overall tone of the website and to design things rarely considered with unique views, like the header, footer, and overall style guide. The website&#8217;s base elements and style guide could easily range between 10 and 100 hours. It’s a ridiculous range, but it&#8217;s necessary.</p>\n\n\n\n<p>So, we’ve established a framework for pricing the design of unique views. Developing them is a different story.</p>\n\n\n\n<p>You must carefully consider development. Generally, every design hour should get a development hour to go with it. But development hours can easily break that rule, especially when developing something complex.&nbsp;</p>\n\n\n\n<p>Development hours can be <em>literally anything</em> for wholly custom functionality, which is entirely outside this post&#8217;s scope. Development can cost millions of dollars.</p>\n\n\n\n<h3 id=\"content\">Pricing Content&nbsp;</h3>\n\n\n\n<p>With WordPress, you can add as many posts and pages as you want. But the more posts or pages the client’s existing website has (and expects to transfer to the new site), the more complex the new project will be.</p>\n\n\n\n<h4>Some levels to consider when pricing content:</h4>\n\n\n\n<ul>\n<li><strong>Less than 10 pages </strong>&#8211;<strong> </strong>No big deal</li>\n\n\n\n<li><strong>More than 30 pages</strong> &#8211; Start thinking about structure</li>\n\n\n\n<li><strong>Hierarchical pages (lots of parent &gt; child page relationships)</strong> &#8211; Require strategic thinking time</li>\n\n\n\n<li><strong>Hundreds of pages</strong> &#8211; Either a problem or a lot of strategy and design consideration</li>\n\n\n\n<li><strong>Thousands of blog posts, taxonomies (category/tag handling), and searches</strong> &#8211; Probably cost more</li>\n\n\n\n<li><strong>A lot of content</strong> &#8211; Navigation needs to be uniquely priced&nbsp;</li>\n\n\n\n<li><strong>Multi-author blog</strong> &#8211; Needs special consideration</li>\n\n\n\n<li><strong>Pages or posts need editorial workflow (section management, change or publishing approval, etc.)</strong> &#8211; Need special consideration</li>\n\n\n\n<li><strong>Current CMS isn’t WordPress &#8211; </strong>Migration requires special language and details to make it happen</li>\n\n\n\n<li><strong>Current CMS is WordPress</strong> &#8211; Understand plugins or custom code potentially creating shortcodes or weird content handling (maybe with custom fields) or what other bad practices may be present</li>\n</ul>\n\n\n\n<h3 id=\"time\">Pricing Time</h3>\n\n\n\n<p>Time is a huge factor to consider when building a website. Developers need to charge for the time a project will take to complete.&nbsp;</p>\n\n\n\n<p>Both freelancers and agencies factor time into their pricing. So the time spent researching a project, bidding on it, and meeting with the clients is built into the pricing structure. It’s not just the cost of the time spent working on WordPress website development, though that is the bulk of the cost.&nbsp;</p>\n\n\n\n<h3 id=\"factors\">Pricing Site Factors&nbsp;</h3>\n\n\n\n<p>Every website development project is different, and the goals of each website owner vary as well. The developer must consider each specification when determining the website&#8217;s cost.</p>\n\n\n\n<p>Additionally, the client is a huge factor in price. In short, if a client is going to be difficult, it affects the client multiplier on the overall project cost.</p>\n\n\n\n<h4>Client qualities that end up costing money are when the client:</h4>\n\n\n\n<ul>\n<li>Doesn’t have a single point of contact (multiple people always have to be looped into communication)</li>\n\n\n\n<li>Has to get some form of committee approval</li>\n\n\n\n<li>Isn’t decisive or is incapable of playing the “consultant advocate” role well internally</li>\n\n\n\n<li>Has a lot of red tape for decision making</li>\n\n\n\n<li>Payment schedules are awful (payment may take months)</li>\n\n\n\n<li>Is prone to huge email threads about small issues</li>\n\n\n\n<li>Wants daily or frequent phone calls or meetings</li>\n\n\n\n<li>Doesn’t have a clear business plan and will require a lot of advising</li>\n</ul>\n\n\n\n<p>These are mostly people and organizational things. They have little to do with the actual project.</p>\n\n\n\n<p>Let’s say the work for a project will be about $20,000. Add in these client qualities that could get costly from a project management perspective and apply them to the overall cost.</p>\n\n\n\n<p>In a $20,000 project, it’s not uncommon for $5,000 of that to be project management costs. If there are enough concerns to warrant 50% higher PM costs, the project gets a $2,500, or 12.5%, increase in overall project cost.</p>\n\n\n\n<p>Looking for client qualities that trigger higher costs is vital as a consultant. For potential clients, remember that your qualities (organizational and behavioral) affect your consultant’s price.</p>\n\n\n\n<h2 id=\"freelancerdevelopment\">Working with a Freelancer for Website Development&nbsp;</h2>\n\n\n\n<p>Freelancers can be an affordable option for website development, but not everyone enjoys working with them, and they aren&#8217;t the right fit for every project.</p>\n\n\n\n<h3>Pros and Cons of Freelancers</h3>\n\n\n\n<p>Working with freelancers can be good if you have a quick turnaround time. Unlike agencies, freelancers tend to work on one project at a time, so they can focus on your website until it’s finished. You’ll also only communicate with the freelancer during the project, unlike with agencies where you may speak to different departments in various project stages.&nbsp;</p>\n\n\n\n<p>But freelancers don’t always have the same schedule availability since they’re a smaller business operation. So, if you need updates in the future, it may take a long time to get on the freelancer’s schedule.&nbsp;</p>\n\n\n\n<p>Also, many freelancers work alone, leading to a more unstructured process, which means you may not know the project&#8217;s stage. The freelancer you work with will also likely be acting as their own project manager, so you won’t necessarily get as many updates or information about the project&#8217;s status while they’re working.</p>\n\n\n\n<h3>When a Freelancer is a Good Fit&nbsp;</h3>\n\n\n\n<p>In general, freelancers are great for jobs that fit the following criteria:</p>\n\n\n\n<ul>\n<li>Are small enough for one person to handle&nbsp;</li>\n\n\n\n<li>Have a tight timeline, and you want them to start quickly</li>\n\n\n\n<li>Are fine with informal communication channels&nbsp;</li>\n\n\n\n<li>Don&#8217;t need big contractor agreements, insurance, or other common big-business requirements</li>\n</ul>\n\n\n\n<h2 id=\"agencydevelopment\">Working with an Agency for Website Development&nbsp;</h2>\n\n\n\n<p>Agencies are a more established alternative to working with freelancers. They tend to have greater resources and an established process.</p>\n\n\n\n<h3>Pros and Cons of Agencies&nbsp;</h3>\n\n\n\n<p>Working with agencies can be good for a lot of reasons. Because they specialize in what you’re paying for, you have the potential to build a long-term relationship with them and will be able to come back to them for future projects. You’ll also have a project or client manager to usher you through the process and explain what’s going on with your website. Plus, agencies have dedicated processes, so you know nothing will be left out or forgotten.</p>\n\n\n\n<p>But there are still limitations to working with agencies. They work with a large number of clients, so that means you may have a waiting period before they begin your project. It can also lead to a slower project turnaround time.&nbsp;</p>\n\n\n\n<p>As your project progresses, you’ll have different points of contact for the various stages.&nbsp;</p>\n\n\n\n<p>Working with an agency also can be expensive since they have more overhead costs.</p>\n\n\n\n<h3>When an Agency is a Good Fit&nbsp;</h3>\n\n\n\n<p>In general, agencies are better when you:</p>\n\n\n\n<ul>\n<li>Don’t want to risk your consultant disappearing</li>\n\n\n\n<li>Are comfortable with a project structure you don’t define and following their process</li>\n\n\n\n<li>Can handle a multi-month project that takes two to six months</li>\n\n\n\n<li>Don’t mind waiting 30 to 90 days to start until you can fit into their schedule&nbsp;</li>\n\n\n\n<li>Want a dedicated project manager</li>\n\n\n\n<li>Have a large-scope or fast-turnaround project that requires multiple people working full-time on it</li>\n</ul>\n\n\n\n<h2 id=\"rates\">Comparing Freelancer vs. Agency Rates</h2>\n\n\n\n<p>For most projects, the consultant has to estimate the time it will take them to build and charge <em>at least</em> that. So the consultant probably isn’t charging much more than their cost.</p>\n\n\n\n<p>Whether the consultant is an agency or a freelancer, the developer only spends about half their day on the project. Also, that number is probably higher for your average web worker in an agency. It still works as an average because managers and PMs typically won’t hit 50%, and their time may not even factor into direct costs.</p>\n\n\n\n<p>Assume the freelancer is billing an end client, not subcontracting to an agency where their costs decrease considerably due to less PM and consistent work.</p>\n\n\n\n<p>Finally, utilize these hourly rates as if it’s for billable work and known costs. So, if the rate is $100 per hour and the design will take 50 hours and the development will take 50 hours, and you build in 25 hours for project management, it would be 125 hours, and the project would cost $12,500. Profits, overhead, and everything else are built into the internal hourly rate — just like if someone were billing the client hourly for the work.</p>\n\n\n\n<h3>Understanding Special Cases&nbsp;</h3>\n\n\n\n<p>Freelancers and agencies also break their own rules all the time. A great example is when you get an inquiry from a big brand. If it’s a competitive bid, and a consultant wants that brand as a featured client, they could easily drop their rates by a third or more to get it — hoping that that brand will make other folks want to work with them down the road.&nbsp;</p>\n\n\n\n<p>Sometimes this is effective. Other times it’s a terrible idea. Referrals can come from anywhere, and generally, bending your rates for a brand name is a bad idea, even though it&#8217;s tempting.</p>\n\n\n\n<p>Other times, consultants break their own rules or don’t follow their internal rates. Consultants may charge less if it’s a client they work with repeatedly and know the true costs better. Consultants may charge less for non-profit organizations, with a retainer, if work is slow or if they get emotionally invested in the bid. The list of ways to break the guidelines goes on and on.</p>\n\n\n\n<h3>Common Freelancer Rates</h3>\n\n\n\n<p>Freelance WordPress website developers today make $30 to $175 an hour, with the average developer charging $70 an hour. Freelancers with good experience, who are more in demand, and those with reputations as specialists charge more for their services.</p>\n\n\n\n<h3>Common Agency Rates</h3>\n\n\n\n<p>WordPress website development agencies charge anywhere from $3,000 to $75,000 or more to build a website, depending on your needs, their reputation, and the size of the market they serve. The better their reputation and the bigger, more high-profile projects they’ve completed in the past, the more they can charge. They also can charge more if they have a niche expertise.</p>\n\n\n\n<p>Market size is the difference between working in big towns or small cities (small market), cities that are thriving but not huge (medium market), or the type of city that’s got pro sports teams and more than a million people (large market). The bigger the market, the more an agency can charge. Agencies in mega markets, like New York and San Francisco, can charge much more.</p>\n\n\n\n<h2 id=\"started\">How to Get Your Website Development Started</h2>\n\n\n\n<p>Before you contact a web developer to build your website, there are some things to do to prepare. This list will help you be more intentional about your web development project and ensure you get what you need.</p>\n\n\n\n<ul>\n<li><strong>Assess Any Current Site Failings.</strong> What do you wish your site could do that it doesn’t? Are there any functions you absolutely need to add?</li>\n\n\n\n<li><strong>Identify Your Goals.</strong> Know what you want from a new site. This direction will help your developer build a better site for you.</li>\n\n\n\n<li><strong>Create a Comprehensive List of Needs. </strong>This list will help your developer create a website that works best for your business and help you determine what’s most important during the web development process.</li>\n\n\n\n<li><strong>Determine Your Budget.</strong> Knowing how much money you have to work with will help you choose a developer and understand what features you can afford.</li>\n\n\n\n<li><strong>Research Freelancers or Agencies. </strong>Think about your timeline and how you’d like the project to proceed. Find a developer that will work well with you.</li>\n\n\n\n<li><strong>Track Progress and Stay Connected.</strong> Know where your website is in the development stages. This tracking will help you stay on top of the project.</li>\n</ul>\n\n\n\n<h2>Do You Want to Learn More About WordPress Development?</h2>\n\n\n\n<p>Are you a WordPress pro or someone who works with WordPress pros? If so, you’ll want to connect with a greater WordPress community to learn from and share with. Where else can you talk in-depth about how much a WordPress website costs to develop? <a href=\"https://poststatus.com/#choose-membership\">Join Post Status</a> today and get access to members-only content and tons of WordPress news.</p>\n<p>This article was published at Post Status — the community for WordPress professionals.</p>\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}s:7:\"pubDate\";a:1:{i:0;a:5:{s:4:\"data\";s:31:\"Tue, 14 Mar 2023 15:30:30 +0000\";s:7:\"attribs\";a:0:{}s:8:\"xml_base\";s:0:\"\";s:17:\"xml_base_explicit\";b:0;s:8:\"xml_lang\";s:0:\"\";}}}s:32:\"http://purl.org/dc/elements/1.1/\";a:1:{s:7:\"creator\";a:1:{i:0;a:5:{s:4:\"data\";s:15:\"Brian 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INSERT INTO `wppf_options` VALUES (125816,'_site_transient_boldgrid_plugins','O:8:\"stdClass\":2:{s:21:\"boldgrid-inspirations\";O:8:\"stdClass\":24:{s:5:\"title\";s:21:\"BoldGrid Inspirations\";s:7:\"version\";s:5:\"2.7.5\";s:8:\"asset_id\";i:1283966;s:12:\"release_date\";s:19:\"2023-03-24 17:39:34\";s:19:\"requires_wp_version\";s:3:\"4.4\";s:17:\"tested_wp_version\";s:3:\"6.2\";s:8:\"sections\";a:4:{s:11:\"description\";s:377:\"<p>BoldGrid Inspirations is an inspiration-driven plugin to assist with creating a fresh new website, or to customize an existing website.</p>\n<p>The first phase is Inspiration; the guided tool creates your base website. 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href=\"https://github.com/BoldGrid/boldgrid-inspirations/issues/155\">#155</a></li>\n<li>Bug Fix: Object of class WP_Error could not be converted to int <a href=\"https://github.com/BoldGrid/boldgrid-inspirations/issues/153\">#153</a></li>\n</ul>\n<h4>2.7.3</h4>\n<p>Release date: September 7th, 2022</p>\n<ul>\n<li>Update: Prevent hidden categories from displaying in the sidebar during inspirations process.</li>\n</ul>\n<h4>2.7.2</h4>\n<p>Release date: August 8th, 2022</p>\n<ul>\n<li>Update: Increased image download timeout to 60 seconds.</li>\n</ul>\n<h4>2.7.1</h4>\n<p>Release date: July 8th, 2022</p>\n<ul>\n<li>Update: Updated dependencies (php 7.1).</li>\n</ul>\n<h4>2.7.0</h4>\n<p>Release date: July 7th, 2022</p>\n<ul>\n<li>New feature: Logo support.</li>\n<li>New feature: Nested menus.</li>\n<li>New feature: Taxonmy per post.</li>\n<li>New feature: Custom headers.</li>\n<li>Update: Updated dependencies.</li>\n<li>Update: Remove page headers on start over.</li>\n</ul>\n<h4>2.6.5</h4>\n<p>Release date: January 25th, 2022</p>\n<ul>\n<li>Update: Several php8 fixes.</li>\n<li>Update: Automated tests run against php 5.6, 7.4, and 8.0</li>\n</ul>\n<h4>2.6.4</h4>\n<p>Release date: October 18th, 2021</p>\n<ul>\n<li>Update: Add filters to allow dev installs of Crio and Crio Premium.</li>\n</ul>\n<h4>2.6.3</h4>\n<p>Release date: June 10th, 2021</p>\n<ul>\n<li>Update: Updated the way blogs are installed via Inspirations.</li>\n<li>Update: Updated the My Inspirations page with links to theme support.</li>\n<li>Update: Updated dependencies.</li>\n</ul>\n<h4>2.6.2</h4>\n<p>Release date: April 14th, 2021</p>\n<ul>\n<li>Update: Add support for footer-menu locations</li>\n</ul>\n<h4>2.6.1</h4>\n<p>Release date: February 16th, 2021</p>\n<ul>\n<li>Update: Disable custom menu by default.</li>\n<li>Bug fix: Add \"My Inspirations\" link in case js does not redirect.</li>\n</ul>\n<h4>2.6.0</h4>\n<p>Release date: January 25th, 2021</p>\n<ul>\n<li>New feature: Theme deployments can now include theme specific plugins.</li>\n</ul>\n<h4>2.5.2</h4>\n<p>Release date: December 8th, 2020</p>\n<ul>\n<li>Bug fix: Fixed Gutenberg detection, avoid errors when adding media.</li>\n<li>Bug fix: Avoid js errors when editor screens have no ability to add media.</li>\n</ul>\n<h4>2.5.1</h4>\n<p>Release date: October 23rd, 2020</p>\n<ul>\n<li>Bug fix: Fixed \"Only variables should be passed by reference\" in class-boldgrid-inspirations-purchase-for-publish.php.</li>\n</ul>\n<h4>2.5.0</h4>\n<p>Release date: October 17th, 2020</p>\n<ul>\n<li>New feature: Invoicing and Caching options added as Inspirations features.</li>\n</ul>\n<h4>2.4.4</h4>\n<p>Release date: September 22nd, 2020</p>\n<ul>\n<li>Update: Updated dependencies.</li>\n</ul>\n<h4>2.4.3</h4>\n<p>Release date: August 11th, 2020</p>\n<ul>\n<li>Bug fix: WordPress 5.5 compatibility changes.</li>\n<li>Update: Optimized usage of set<em>staging</em>installed.</li>\n<li>Update: Optimized \"get total coin cost\".</li>\n<li>Update: Updated links in login footer</li>\n<li>Update: Updated dependencies.</li>\n</ul>\n<h4>2.4.2</h4>\n<p>Release date: June 15th, 2020</p>\n<ul>\n<li>Update: Updated dependencies.</li>\n</ul>\n<h4>2.4.1</h4>\n<p>Release date: May 29th, 2020</p>\n<ul>\n<li>Update: Updated dependencies.</li>\n</ul>\n<h4>2.4.0</h4>\n<p>Release date: May 18th, 2020</p>\n<ul>\n<li>Update: Changes needed for Crio.</li>\n<li>Bug fix: Attribution page will not show excpert.</li>\n<li>Bug fix: Fixed display / position of BoldGrid Connect image search results.</li>\n</ul>\n<h4>2.3.1</h4>\n<p>Release date: March 12th, 2020</p>\n<ul>\n<li>Bug fix: Unable to click button on email confirmation page.</li>\n<li>Update: Removed \"Add new from GridBlocks\" feature.</li>\n</ul>\n<h4>2.3.0</h4>\n<p>Release date: December 17th, 2019</p>\n<ul>\n<li>Bug fix: Added noindex to the attribution page.</li>\n<li>Update: Changed the form plugin from WPForms to weForms.</li>\n<li>Update: Updated dependencies.</li>\n</ul>\n<h4>2.2.2</h4>\n<p>Release date: November 22st, 2019</p>\n<ul>\n<li>Update: BoldGrid Backup is now Total Upkeep - updating references.</li>\n<li>Update: Updated dependency boldgrid/library to 2.10.6.</li>\n</ul>\n<h4>2.2.1</h4>\n<p>Release date: October 15th, 2019</p>\n<ul>\n<li>Update: Updated dependency boldgrid/library to 2.10.4.</li>\n</ul>\n<h4>2.2.0</h4>\n<p>Release date: September 17th, 2019</p>\n<ul>\n<li>New feature: Recommend the BoldGrid Backup plugin for users needing to transfer a site.</li>\n<li>Update: Updating dependencies</li>\n</ul>\n<h4>2.1.1</h4>\n<p>Release date: September 5th, 2019</p>\n<ul>\n<li>Update: Updating dependencies</li>\n</ul>\n<h4>2.1.0</h4>\n<p>Release date: August 29th, 2019</p>\n<ul>\n<li>Update: Removed the \"Welcome to BoldGrid\" dashboard widget.</li>\n<li>Update: Add notice to dashboard widget.</li>\n<li>Update: Remove news widget from dashboard.</li>\n</ul>\n<h4>2.0.7</h4>\n<p>Release date: August 16, 2019</p>\n<ul>\n<li>Bug fix: Fixing compact warnings</li>\n</ul>\n<h4>2.0.6</h4>\n<p>Release date: August 1st, 2019</p>\n<ul>\n<li>Update: Updated dependencies</li>\n</ul>\n<h4>2.0.5</h4>\n<p>Release date: July 25th, 2019</p>\n<ul>\n<li>Update: Added a switch for toggling branding of the login page.</li>\n<li>Update: Cleaned up logic on purchase coins page.</li>\n<li>Update: Updated dependencies</li>\n</ul>\n<h4>2.0.4</h4>\n<p>Release date: July 2nd, 2019</p>\n<ul>\n<li>Update: Replaced the BoldGrid RSS feed widget on the dashboard with one in the updated library package.</li>\n<li>Update: Updated dependencies.</li>\n</ul>\n<h4>2.0.3</h4>\n<p>Release date: May 21st, 2019</p>\n<ul>\n<li>Bug fix: Fixing \"Call to undefined method getAttribute\" error.</li>\n<li>Bug fix: Replacing deprecated filter on login: login<em>headertitle / login</em>headertext.</li>\n</ul>\n<h4>2.0.2</h4>\n<p>Release date: Apr 23nd, 2019</p>\n<ul>\n<li>Bug fix: Fixing usage of php\'s empty function for php < 5.5</li>\n</ul>\n<h4>2.0.1</h4>\n<p>Release date: Apr 19th, 2019</p>\n<ul>\n<li>Bug fix: Fixing class property declaration for php < 5.6</li>\n</ul>\n<h4>2.0.0</h4>\n<p>Release date: Apr 16th, 2019</p>\n<ul>\n<li>Update: Made translation ready. Text domain is boldgrid-inspirations.</li>\n<li>Update: Inspirations process with full screen mode and design updates.</li>\n<li>New feature: Inspirations dashboard.</li>\n<li>New feature: German translations added - de_DE.</li>\n</ul>\n<h4>1.6.5</h4>\n<p>Release date: Jan 29th, 2019</p>\n<ul>\n<li>Bug fix: Pages fail to install on Pages > Add New.</li>\n</ul>\n<h4>1.6.4</h4>\n<p>Release date: Dec 5th, 2018</p>\n<ul>\n<li>Bug fix: Unable to save \"boldgrid<em>menu</em>option\" on settings page.</li>\n<li>Bug fix: Fixed updating plugin via ajax.</li>\n</ul>\n<h4>1.6.3</h4>\n<p>Release date: Dec 4th, 2018</p>\n<ul>\n<li>Bug fix: Coin Budget help was not toggling when clicked.</li>\n</ul>\n<h4>1.6.2</h4>\n<p>Release date: Nov 26th, 2018</p>\n<ul>\n<li>Bug fix: JIRA BGINSP-33 Fixed missing build for library dependencies; Updated production build process to use composer post-autoload-dump hook.</li>\n</ul>\n<h4>1.6.1</h4>\n<p>Release date: Nov 20th, 2018</p>\n<ul>\n<li>Update: JIRA BGCONN-20 Removed update settings; have been moved to the BoldGrid Library packages.</li>\n<li>Bug fix: JIRA BGTHEME-558 Fixed conflict between tgmpa plugin installer and the BoldGrid custom update classes.</li>\n<li>Bug fix: BoldGrid Connect Search / WP 5.0 fix.</li>\n<li>Bug fix: Attribution page not being rebuilt / WP 5.0 fix.</li>\n<li>Bug fix: BoldGrid Connect Search in the Customizer / WP 5.0 fix.</li>\n<li>Bug fix: Recommended image sizes not working as expected.</li>\n</ul>\n<h4>1.6.0</h4>\n<ul>\n<li>Update: Updated BoldGrid library to version 2.4.2.</li>\n<li>New feature: JIRA BGINSP-24 Log data when there may be a connection or Ajax error.</li>\n</ul>\n<h4>1.5.8</h4>\n<ul>\n<li>Bug fix: JIRA BGINSP-16 Warnings and notices within inspiration w/ Crio theme</li>\n<li>Bug fix: JIRA BGINSP-23 Fixed issue: Connect Search may load with connection notice.</li>\n</ul>\n<h4>1.5.7</h4>\n<ul>\n<li>Update: Updated to library version 2.3.5.</li>\n</ul>\n<h4>1.5.6</h4>\n<ul>\n<li>Bug fix: JIRA BGINSP-14 Fatal in PHP >=7.1.0 when creating internal preview builds.</li>\n<li>Bug fix: JIRA WPB-3767 Prevent invalid API calls for check-version.</li>\n<li>Update: JIRA BGBKUP-180 Auto update code moved to library and removed from Inspirations.</li>\n<li>Update: JIRA WPB-3730 Updated library dependency to ^2.0.0.</li>\n<li>Update: JIRA BGINSP-3 Forcing display of Connect Key prompt admin notice on the Inspirations page, even if dismissed, until key is entered.</li>\n<li>Update: JIRA WPB-3684 Updated composer.json, due to package changes.</li>\n<li>New feature: JIRA BGCNTRL-46 Added filters for manipulating Dashboard help in trial sites.</li>\n</ul>\n<h4>1.5.5</h4>\n<ul>\n<li>Bug fix: JIRA BGSTAGE-32 Fixed staging plugin install.</li>\n</ul>\n<h4>1.5.4</h4>\n<ul>\n<li>Update: JIRA BGINSP-4 Removed admin notice recommending plugin installations.</li>\n</ul>\n<h4>1.5.3</h4>\n<ul>\n<li>New feature: JIRA WPB-3643 Ensure that deployment does not install new wporg plugins if old ones are installed.</li>\n</ul>\n<h4>1.5.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-3587 Menu assignment after deployment broken in WP 4.9.</li>\n<li>Bug fix: JIRA WPB-3570 Inspirations Select button misplaced in WP 4.9.</li>\n<li>Bug fix: JIRA WPB-3593 Changes require to help Staging support new Customizer scheduler.</li>\n</ul>\n<h4>1.5.1</h4>\n<ul>\n<li>Update: Updates to library.</li>\n</ul>\n<h4>1.5</h4>\n<ul>\n<li>Update: Bump version.</li>\n</ul>\n<h4>1.4.11</h4>\n<ul>\n<li>Update: Bump version.</li>\n</ul>\n<h4>1.4.10</h4>\n<ul>\n<li>Bug fix: JIRA WPB-3336 All and Default categories do not align.</li>\n<li>Bug fix: JIRA WPB-3337 On a fresh install, Pages - New From GridBlocks fails.</li>\n<li>Bug fix: JIRA WPB-3333 Image search only searching one provider instead of all.</li>\n<li>Bug fix: JIRA WPB-3346 Edit Image button not working for attachment.</li>\n<li>Bug fix: JIRA WPB-3387 Loading GridBlocks just spins.</li>\n<li>Update: JIRA WPB-3352 Purchase coins through BoldGrid Central.</li>\n<li>Update: JIRA WPB-3355 Add data-image-url attribute.</li>\n<li>Update: JIRA WPB-3382 More descriptive creative commons icon.</li>\n<li>Update: JIRA WPB-3384 Add License details to attachment details.</li>\n<li>Update: JIRA WPB-3383 Filter out boldgrid-gridblock-set-preview-page.</li>\n</ul>\n<h4>1.4.9</h4>\n<ul>\n<li>Bug fix: JIRA WPB-3318 When forcing a preferred form plugin install, first check if plugin is installed before trying to activate.</li>\n<li>Bug fix: JIRA WPB-3312 Ensure activation of preferred form plugin. Added filter for preferred slug.</li>\n<li>Bug fix: JIRA WPB-3317 New page from GridBlocks not working.</li>\n<li>Update: JIRA WPB-3252 Disable \'default\' category and configure \'showcase\'.</li>\n<li>Bug fix: JIRA WPB-3332 New from gridblocks button not showing.</li>\n</ul>\n<h4>1.4.8</h4>\n<ul>\n<li>New feature: JIRA WPB-3200 Added WPForms support.</li>\n<li>Update: JIRA WPB-3292 Updated plugin URI.</li>\n<li>Update: JIRA WPB-3296 Add Inspirations as first menu item child.</li>\n<li>Bug Fix: JIRA WPB-3274 Plugins > Add New Updates fail in modals.</li>\n<li>New feature: JIRA WPB-3293 Resize images during deployment vs imgr server.</li>\n</ul>\n<h4>1.4.7</h4>\n<ul>\n<li>Update: JIRA WPB-3243 Change feedback admin notice display frequency.</li>\n<li>Update: JIRA WPB-3264 Adding twitch social media option.</li>\n<li>New Feature: Added BoldGrid Library to plugin.</li>\n</ul>\n<h4>1.4.6</h4>\n<ul>\n<li>Bug fix: JIRA WPB-3179 Gradient style being lost during normal deployment.</li>\n<li>Bug fix: JIRA WPB-3180 Open WordPress/BoldGrid links in attribution page in new tab.</li>\n</ul>\n<h4>1.4.5</h4>\n<ul>\n<li>Bug fix: JIRA WPB-3161 Fixed auto plugin update.</li>\n<li>Bug fix: JIRA WPB-3162 Fixed issue creating .htaccess file in deployment.</li>\n<li>Bug fix: JIRA WPB-3171 As an author, when installing a site I do not want background images to be processed.</li>\n<li>Bug fix: JIRA WPB-3176 Background gradient / url bug during deplyment.</li>\n</ul>\n<h4>1.4.4</h4>\n<ul>\n<li>Bug fix: JIRA WPB-3151 Added check and load before using get<em>plugin</em>data() for updates.</li>\n<li>Bug fix: JIRA WPB-3141 Fixed invalid updates for BoldGrid Prime theme.</li>\n<li>Bug fix: JIRA WPB-3158 Deployment\'s gallery updates are not saved.</li>\n</ul>\n<h4>1.4.3</h4>\n<ul>\n<li>New feature: JIRA WPB-3106 As an Author, I can set background images for elements.</li>\n<li>New feature: JIRA WPB-3095 Update generic builds to display per theme channel.</li>\n</ul>\n<h4>1.4.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2745 Fixed upgrade notices displaying when activation version was not recorded.</li>\n<li>Update: JIRA WPB-3019 Updating attribution link creation.</li>\n</ul>\n<h4>1.4.1</h4>\n<ul>\n<li>New feature: JIRA WPB-3044 Automatically get Unsplash attribution.</li>\n<li>Update: JIRA WPB-3043 Updating plugin description.</li>\n</ul>\n<h4>1.4.0.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-3232 Deploy Staging menu item missing.</li>\n<li>Bug fix: JIRA WPB-3233 BoldGrid Connect Search missing from new image widget.</li>\n</ul>\n<h4>1.4</h4>\n<ul>\n<li>Update: JIRA WPB-2936 Updating YouTube videos for BoldGrid Dashboard\'s new release.</li>\n<li>Bug fix: JIRA WPB-2927 Social media menu disappears.</li>\n<li>Update: JIRA WPB-2949 Configure blog using categories.</li>\n<li>Bug fix: JIRA WPB-2950 Added max height for reseller logos on login page.</li>\n<li>Bug fix: JIRA WPB-2925 Sidebar widgets don\'t match between preview and installed site.</li>\n<li>Bug fix: JIRA WPB-2951 Images in staging posts not being downloaded.</li>\n<li>Bug fix: JIRA WPB-2955 Backwards compatibility - maps taking up 200px empty space.</li>\n<li>Bug fix: JIRA WPB-2984 Attribution page 404.</li>\n</ul>\n<h4>1.3.9</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2912 Fixed issue when installing plugins from the Tools Import page.</li>\n<li>Bug fix: JIRA WPB-2916 Inspirations deploy fatal error if an old forked plugin had the original installed.</li>\n<li>Bug fix: JIRA WPB-2905 If installing via Author, do not update pages with survey data.</li>\n<li>Bug fix: JIRA WPB-2910 Unterminated entity reference bug.</li>\n<li>Update: JIRA WPB-2913 Validate email address in survey.</li>\n<li>Bug fix: JIRA WPB-2404 iframe timeout in step 2 of Inspirations.</li>\n<li>Bug fix: JIRA WPB-2173 Error deleting image and redownloading.</li>\n<li>Bug fix: JIRA WPB-2635 Start over staging affecting active site.</li>\n<li>Bug fix: JIRA WPB-2493 Publish private posts during staging deployment.</li>\n<li>Bug fix: JIRA WPB-2796 Social media urls end in /username, go to 404s.</li>\n</ul>\n<h4>1.3.8</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2892 Fixed plugin update checks for some scenarios (WP-CLI, Plesk, etc).</li>\n<li>Update: JIRA WPB-2900 Update verbiage of build coin cost.</li>\n<li>Bug fix: JIRA WPB-2901 Scroll bars not visible on preview iframe in Chrome.</li>\n<li>Bug fix: Removing CTA hooks.</li>\n</ul>\n<h4>1.3.7</h4>\n<ul>\n<li>Update: JIRA WPB-2819 Use switch instead of checkbox for Demo.</li>\n<li>Bug fix: JIRA WPB-2780 Theme screenshots opening directly, rather than within gallery.</li>\n<li>Update: JIRA WPB-2825 Adjust do not display formatting.</li>\n<li>Update: JIRA WPB-2829 Updating hook to resolve BoldGrid SEO plugin conflicts.</li>\n<li>Update: JIRA WPB-2837 Remove loading image after selecting theme in Gallery.</li>\n<li>Update: JIRA WPB-2839 Minor verbiage change for Add a blog.</li>\n<li>Update: JIRA WPB-2785 Entering words with apostrophe in it for Site title displays with a Backslash.</li>\n<li>Bug fix: JIRA WPB-2848 Customize link takes users back to Inspirations.</li>\n<li>Bug fix: JIRA WPB-2527 \'New from GridBlocks\' preview page appearing in cart.</li>\n<li>Bug fix: JIRA WPB-2862 Survey, invalid argument supplied for foreach.</li>\n<li>Bug fix: JIRA WPB-2601 Inspirations Internet Explorer/ Stuck on loading themes.</li>\n<li>Bug fix: JIRA WPB-2854 Downloading Image spinner never stops spinning.</li>\n</ul>\n<h4>1.3.6</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2772 PHP warnings on deploy in WordPress 4.3.7.</li>\n<li>Bug fix: JIRA WPB-2766 Plesk and WP-CLI were not getting private repo updates.</li>\n<li>Update: JIRA WPB-2763 Update email and address on Contact Us page.</li>\n<li>Update: JIRA WPB-2764 Remove option to add a map.</li>\n<li>Update: JIRA WPB-2765 Allow iframes for preview builds.</li>\n<li>New feature: JIRA WPB-2771 Update footer-company-details widget with survey data.</li>\n<li>New feature: JIRA WPB-2777 Add an Install sample blog checkbox.</li>\n<li>New feature: JIRA WPB-2778 Setup a blog during deployment.</li>\n<li>Bug fix: JIRA WPB-2792 Staged posts (private posts) are trashed when starting over active site.</li>\n<li>Update: JIRA WPB-2800 Ensure \'Install a blog\' works with Staging.</li>\n<li>Update: JIRA WPB-2801 Remove milestones classes.</li>\n<li>Bug fix: JIRA WPB-2779 Survey not working with Staging.</li>\n<li>Update: JIRA WPB-2805 Preview builds w & w/o blogs.</li>\n<li>New feature: JIRA WPB-2806 Add filter for Inspirations configs.</li>\n<li>Bug fix: JIRA WPB-2808 Do not request generic builds when requesting blog as well.</li>\n</ul>\n<h4>1.3.5</h4>\n<ul>\n<li>Testing: JIRA WPB-2744 Tested on WordPress 4.7.</li>\n<li>Update: JIRA WPB-2376 Filter the bgtfw contact blocks.</li>\n<li>Update: JIRA WPB-2476 Update case of Company name.</li>\n<li>Update: JIRA WPB-2747 Update Add a map verbiage.</li>\n<li>Update: JIRA WPB-2749 Add a map to my Contact page.</li>\n<li>Bug fix: JIRA WPB-2658 Fix spacing issues atop Inspirations.</li>\n<li>Bug fix: JIRA WPB-2751 Show all in the smaller view of inspirations doesn\'t work anymore.</li>\n<li>Bug fix: JIRA WPB-2757 Apostrophe and other strange characters installed via Inspirations.</li>\n<li>Bug fix: JIRA WPB-2759 DOMDocument::loadHTML(): htmlParseEntityRef: expecting \';\'.</li>\n</ul>\n<h4>1.3.4</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2696 Remove placeholders from survey.</li>\n<li>New feature: JIRA WPB-2697 Update phone numbers in widgets.</li>\n<li>New feature: JIRA WPB-2699 Use phone number entered during survey.</li>\n<li>Update: JIRA WPB-2704 Adjust format of how social media icons are saved.</li>\n<li>New feature: JIRA WPB-2705 Use survey social media items when creating menu.</li>\n<li>Update: JIRA WPB-2711 Show optional message in survey.</li>\n<li>Update: JIRA WPB-2712 Have plus sign toggle more social icons.</li>\n<li>Update: JIRA WPB-2723 Update phone in pages.</li>\n</ul>\n<h4>1.3.3</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2627 Back / next buttons should not be clickable.</li>\n<li>Bug fix: JIRA WPB-2625 Behavior of last image\'s next button in Inspirations.</li>\n</ul>\n<h4>1.3.2</h4>\n<ul>\n<li>Update: JIRA WPB-2582 Always show arrows in Inspirations gallery.</li>\n<li>Update: JIRA WPB-2583 Ensure first letter in theme\'s title attribute is capitalized.</li>\n<li>Update: JIRA WPB-2599 Add placeholder for 4th step to Inspirations.</li>\n<li>Update: JIRA WPB-2551 Duplicate images.</li>\n<li>New feature: JIRA WPB-2603 Add initial version of survey.</li>\n<li>Bug fix: JIRA WPB-2622 Inspirations - Step 4 - Go back button installs site.</li>\n</ul>\n<h4>1.3.1</h4>\n<ul>\n<li>Misc: JIRA WPB-2503 Added plugin requirements to readme.txt file.</li>\n<li>Bug fix: JIRA WPB-2539 Fix possible duplicate connection issue notice from ajax.js call.</li>\n<li>Bug fix: JIRA WPB-2558 Don\'t display feedback widget if user hasn\'t entered their key.</li>\n<li>Bug fix: JIRA WPB-2559 Don\'t allow widgets to drag into welcome box area.</li>\n<li>Bug fix: JIRA WPB-2555 Images in search results flicker.</li>\n<li>Update: JIRA WPB-2563 Convert Attribution page to use custom post type.</li>\n<li>Update: JIRA WPB-2568 Added fancybox and large previews to Inspirations.</li>\n<li>Update: JIRA WPB-2570 Milestone blogname change.</li>\n<li>Update: JIRA WPB-2574 Milestone Social Media Change.</li>\n<li>Update: JIRA WPB-2578 Milestone Contact Info Footer Change.</li>\n</ul>\n<h4>1.3</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2544 Disable \'Install\' button after clicking it.</li>\n</ul>\n<h4>1.2.13</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2531 Javascript error checking needed for mine count.</li>\n</ul>\n<h4>1.2.12</h4>\n<ul>\n<li>Update: JIRA WPB-2472 Added update notice for 1.3.</li>\n<li>Bug fix: JIRA WPB-2486 Incorrect page count on All Pages.</li>\n<li>Bug fix: JIRA WPB-2467 With staging disabled, Customize goes to \"Change Themes\".</li>\n<li>Update: JIRA WPB-2488 Remove \'Permanently delete pages instead of sending to trash\'.</li>\n<li>Update: JIRA WPB-2490 Move default option to \'install as staging\'.</li>\n<li>Update: JIRA WPB-2491 Add \'Customize > Active Theme\' navigation to Inspirations.</li>\n<li>Bug fix: JIRA WPB-2496 Require comment text in feedback form.</li>\n<li>Update: JIRA WPB-2229 Update error reporting when purchasing images.</li>\n<li>Update: JIRA WPB-2498 Change \'Company Name\' to theme name.</li>\n<li>Update: JIRA WPB-2497 Add new dashboard videos.</li>\n<li>Bug fix: JIRA WPB-2376 \'No search results\' method is not cleared in BGCS.</li>\n</ul>\n<h4>1.2.11</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2468 Switching between boldgrid admin menu and standard wp menu no longer works.</li>\n<li>Bug fix: JIRA WPB-2477 If you have an existing site non BG, no route for staging exists.</li>\n</ul>\n<h4>1.2.10</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2446 Fixed missing build id passed on site install.</li>\n<li>Bug fix: JIRA WPB-2426 Insert Gridblock button is missing.</li>\n<li>Bug fix: JIRA WPB-2443 When starting over, I get a blank page.</li>\n<li>Bug fix: JIRA WBP-2445 Inspirations is not fetching cached themes.</li>\n<li>Update: JIRA WPB-2458 Update \'Recommended\' verbiage in last step of Inspirations.</li>\n</ul>\n<h4>1.2.9</h4>\n<ul>\n<li>Misc: JIRA WPB-2420 Added EOF line breaks.</li>\n<li>Bug fix: JIRA WPB-2387 Fixed issue with AJAX theme updates and BG theme slugs duplicated in the WP repo.</li>\n<li>Bug fix: JIRA WPB-2324 Attribution should not show in 404 sitemap.</li>\n<li>Bug fix: JIRA WPB-2403 No plugins recommended still showing notice.</li>\n<li>Update: JIRA WPB-2416 Text changes for confirmation section of Inspirations.</li>\n<li>Update: JIRA WPB-2417 Add additional text to deployment success page for staging.</li>\n<li>Bug fix: JIRA WPB-2421 Message showing when it shouldn\'t - We\'ve recognized that you haven\'t installed...</li>\n<li>Bug fix: JIRA WPB-2112 BoldGrid Connect Search missing for galleries.</li>\n<li>Bug fix: JIRA WPB-2422 Fixed CSS Loading graphic animation in chrome to display properly.</li>\n<li>Bug fix: JIRA WPB-2401 Gallery not displaying correctly in Chrome && FF.</li>\n<li>Bug fix: JIRA WPB-2423 Trying to get property of non-object in ...stock-photography.php.</li>\n</ul>\n<h4>1.2.8</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2398 Error requesting free key.</li>\n<li>Bug fix: JIRA WPB-2399 Only show feedback widget to admins.</li>\n</ul>\n<h4>1.2.7</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2389 Fixed saving BoldGrid Settings.</li>\n<li>Bug fix: JIRA WPB-2388 Removed duplicate boldgrid_activate().</li>\n<li>Update: JIRA WPB-2390 Update verbiage for inspirations install success.</li>\n<li>Bug fix: JIRA WPB-2391 Hide BoldGrid Welcome Panel if key isn\'t entered yet.</li>\n<li>Bug fix: JIRA WPB-2392 If key is less than 32 char don\'t make call to validate.</li>\n<li>Bug fix: JIRA WPB-2393 Error messages should be removed when resubmitting keys.</li>\n<li>Bug fix: JIRA WPB-2394 Cursor for show/hide log should be a pointer.</li>\n<li>Update: JIRA WPB-2395 Update login page styling.</li>\n<li>Bug fix: JIRA WPB-2396 Remove staging from recommended plugin notices.</li>\n<li>Bug fix: JIRA WPB-2327 Check if framework is handling plugin recommendations before recommending.</li>\n</ul>\n<h4>1.2.6</h4>\n<ul>\n<li>Misc: JIRA WPB-2344 Updated readme.txt for Tested up to 4.6.1.</li>\n<li>Bug fix: JIRA WPB-2336 Load BoldGrid settings from the correct WP option (site/blog).</li>\n<li>Bug fix: JIRA WPB-2248 Removed \'New From GridBlocks\' button on edit submission page.</li>\n<li>Bug fix: JIRA WPB-2332 Reset scroll position on step 2 of Inspirations to top.</li>\n<li>Bug fix: JIRA WPB-2339 Remove notices from Inspirations page.</li>\n<li>Update: JIRA WPB-2208 Removed tutorials from Inspirations.</li>\n<li>Update: JIRA WPB-2359 Order \'Category Filter\' by category display order.</li>\n<li>Update: JIRA WPB-2360 Sort themes by category and then order within category.</li>\n<li>Update: JIRA WPB-2368 Read version constant from plugin file.</li>\n<li>Update: JIRA WPB-2361 Add BoldGrid Connect Search to Editor\'s background image tool.</li>\n<li>Update: JIRA WPB-2354 Preview button needs to always be visible in mobile view.</li>\n<li>Update: JIRA WPB-2355 Remove extraneous \'Preview\' button.</li>\n<li>Bug fix: JIRA WPB-2364 Inspirations not respecting theme release channel.</li>\n<li>Bug fix: JIRA WPB-2370 Color in screenshot does not match preview.</li>\n<li>Bug fix: JIRA WPB-2373 Duplicate themes in Inspirations.</li>\n<li>Bug fix: JIRA WPB-2379 Wrong budget passed when going form step 2 to step 1.</li>\n<li>Update: JIRA WPB-2380 Remove references to tutorials in deployment congrats message.</li>\n<li>Bug fix: JIRA WPB-2383 Image Search tab appears when clicking \'Add GridBlock\'.</li>\n</ul>\n<h4>1.2.5</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2325 Added wrapper to handle mb<em>convert</em>encoding() if mbstring is not loaded.</li>\n<li>Bug fix: JIRA WPB-2313 Disabled GridBlocks in network admin pages.</li>\n<li>New feature: JIRA WPB-2268 Changed to resized preview screenshots for Inspirations Design First concept.</li>\n<li>New feature: JIRA WPB-2287 Adjust device preview buttons in step 2 to behave like those in editor.</li>\n<li>New feature: JIRA WPB-2291 Auto install staging in final step if user chooses staging.</li>\n<li>Update: JIRA WPB-2290 Changed \'Install\' button to \'Next\'.</li>\n<li>Bug fix: JIRA WPB-2289 Continuously clicking category in step 1 shuffles themes.</li>\n<li>Update: JIRA WPB-2267 Added message to Inspirations when no generic themes are available.</li>\n<li>Update: JIRA WPB-2315 Added error handling for malformed ajax results for call to /api/build/get-generic.</li>\n<li>Update: JIRA WPB-2316 Add error handling for failures to fetch categories.</li>\n<li>Update: JIRA WPB-2317 Add error handling for failures to fetch pagesets.</li>\n<li>Update: JIRA WPB-2319 Check user capabilities before prompting for api key.</li>\n<li>Update: JIRA WPB-2320 Ensure user has permission to edit page before allowing download<em>and</em>insert<em>into</em>page.</li>\n<li>Update: JIRA WPB-2322 Sanitize user feedback before adding to options table.</li>\n<li>Update: JIRA WPB-2323 Allow admin notices to be dismissed per user.</li>\n<li>Update: JIRA WPB-2326 Update \'update\' class to utilize Admin Notices class.</li>\n<li>Update: JIRA WPB-2327 Check user capabilities before showing admin notices.</li>\n<li>Update: JIRA WPB-2331 Update confirmation messages.</li>\n</ul>\n<h4>1.2.4</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2269 Typo fix in Boldgrid<em>Inspirations</em>Dependency<em>Plugins::print</em>uninstalled_plugins().</li>\n<li>Bug fix: JIRA WPB-2270 New From GridBlocks became unavailable.</li>\n</ul>\n<h4>1.2.3</h4>\n<ul>\n<li>New feature: JIRA WPB-2172 For preview generic builds, added an option for identification for purges, etc.</li>\n<li>Bug fix: JIRA WPB-2263 For preview sites under multisite, set the admin email address using the network admin email address.</li>\n<li>Bug fix: JIRA WPB-2223 Reworked API key validation and connection issue notices, formatting.</li>\n<li>Misc: JIRA WPB-2256 Updated readme.txt for Tested up to: 4.6.</li>\n<li>Rework: JIRA WPB-2150 Moved API methods to a new class, formatting, and phpcs rework.</li>\n<li>Bug fix: JIRA WPB-2224 Hide the email address field when widget is loaded.</li>\n<li>Bug fix: JIRA WPB-2225 Fixed jQuery Migrate deprecated warning.</li>\n<li>Update: JIRA WPB-2245 Changed feed to pull from dashboard tag on blog.</li>\n<li>Bug fix: JIRA WPB-2265 Uncaught TypeError: IMHWPB.BaseAdmin is not a constructor.</li>\n<li>Bug fix: JIRA WBP-2236 Errors everywhere when logging in as an Editor.</li>\n<li>Bug fix: JIRA WPB-2234 Add current<em>user</em>can checks to Boldgrid<em>Inspirations->set</em>api<em>key</em>callback().</li>\n<li>Bug fix: JIRA WPB-2237 Limit ajax requests by user.</li>\n<li>Bug fix: JIRA WPB-2240 Limit printing of configs in head.</li>\n</ul>\n<h4>1.2.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2058 Added wrap class to the tutorials page.</li>\n<li>Bug fix: JIRA WPB-2184 In PHP 5.2, deactivate and die properly.</li>\n<li>New feature: Added BoldGrid news widget to dashboard.</li>\n<li>Bug fix: JIRA WPB-1994 Fixed issue with WP Theme Editor not being available.</li>\n<li>New feature: Added BoldGrid Feedback widget.</li>\n<li>Bug fix: JIRA WPB-2169 Connect Search defaults to smallest image size when no recommended sizes available.</li>\n<li>Bug fix: JIRA WPB-2192 Allow bug report to correctly show parent themes if submitted.</li>\n</ul>\n<h4>1.2.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2160 New From GridBlocks, multiple pages are installed.</li>\n<li>Update: Changed text of getting and entering connect keys.</li>\n<li>Security: JIRA WPB-2151 Disabled autocomplete for API key entry fields.</li>\n<li>Bug fix: JIRA WPB-2145 Fixing issue with theme screenshots on Chrome Ubuntu.</li>\n</ul>\n<h4>1.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2119 For asset downloads, when Imagick is loaded, set the thread limit to 1.</li>\n<li>Bug fix: JIRA WPB-2125 Fixing issue where theme was overwritten without version change.</li>\n<li>Bug fix: JIRA WPB-2104 Go back button hides all themes (Inspirations > Add Theme).</li>\n<li>Bug fix: JIRA WPB-2107 BoldGrid Connect Search overlapping footer (Dashboard > Media).</li>\n<li>Bug fix: JIRA WPB-2109 Session issues when starting over and importing active site.</li>\n<li>Bug fix: JIRA WPB-2116 Changes to the order of images in a gallery are not saving.</li>\n<li>Bug fix: JIRA WPB-2134 Staging\'s boldgrid_attribution option and \'Uninitialized string offset\' Notice.</li>\n<li>Bug fix: JIRA WPB-2135 Image not replaced in Page & Post Editor after using Connect Search.</li>\n</ul>\n<h4>1.1.8</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2058 Added wrap class to Inspirations, so admin notices are displayed at the top.</li>\n<li>Bug fix: JIRA WPB-2041 Fixed BoldGrid theme update check in WordPress 4.6.</li>\n<li>Testing: JIRA WPB-2046 Tested on WordPress 4.5.3.</li>\n<li>New feature: JIRA WPB-599 Added options for plugin and theme auto-updates via WordPress autoupdater.</li>\n<li>Update: JIRA WPB-2008 Deploy class updated to allow for is_generic flag.</li>\n<li>Bug fix: JIRA WPB-1950 Prevent a portait image from displaying atop \'Crop Image\' and \'Skip Cropping\' buttons.</li>\n</ul>\n<h4>1.1.7</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2032 Fixed issue when activating key. Added nonce to api key form.</li>\n<li>Rework: JIRA WPB-2030 Updated the \"I don\'t have an API key\" section.</li>\n<li>New feature: JIRA WPB-2029 Added TOS box to API key submission form.</li>\n<li>New feature: JIRA WPB-1905 Added capability for auto-updates of boldgrid-inspirations by API response.</li>\n<li>Bug fix: JIRA WPB-2002 Fixed theme update issue where upgrader says is up to date at times.</li>\n<li>Bug fix: JIRA WPB-2006 Pdes and Homepage not installing correctly on Inpirations Theme Only installs.</li>\n</ul>\n<h4>1.1.6</h4>\n<ul>\n<li>New feature: JIRA WPB-1839 Users can now change their theme release channel.</li>\n<li>Security fix: JIRA WPB-1977 Validate nonce for feedback form diagnostic data callback and form submit.</li>\n<li>Bug fix: JIRA WPB-1955 Fatal error: Class \'Boldgrid<em>Staging</em>Plugin\' not found.</li>\n</ul>\n<h4>1.1.5</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1914 Staged image used on Active page not showing in cart.</li>\n</ul>\n<h4>1.1.4</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1886 Fixed feedback notice being displayed too often (more than a week after submitting).</li>\n<li>New feature: JIRA WPB-1183 Refresh the Library Tab after downloading an image.</li>\n<li>Update: JIRA WPB-1865 Update style of \'Transactions\' pages to better incorporate BoldGrid Staging\'s nav menu.</li>\n<li>Update: JIRA WPB-1884 Passed WordPress 4.5.1 testing.</li>\n<li>Bug fix: JIRA WPB-1855 Do not display feedback notice on update or setting pages.</li>\n<li>Bug fix: JIRA WPB-1860 Fixed horizontal line through screenshot in step 2.</li>\n<li>Bug fix: JIRA WPB-1863 Cart does not look for watermarked images used within staged pages.</li>\n<li>Bug fix: JIRA WPB-1891 View / Download of images within receipts not working for images purchased via Staging.</li>\n<li>Bug fix: JIRA WPB-1893 JS errors in console when viewing attachments.</li>\n<li>Bug fix: JIRA WPB-1900 Attribution shows in menu when menu generated using wp<em>page</em>menu.</li>\n</ul>\n<h4>1.1.3</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1824 Fixed order of plugin deactivation and uninstall in Start Over process.</li>\n<li>Bug fix: JIRA WPB-1814 Fixed PHP notice in page and post editor for In Menu when there is a corrupted nav menu array.</li>\n<li>Bug fix: JIRA WPB-1823 Fixed display of \"Themes\" H1 and the additional themes bar when choosing active or staging before installing a theme.</li>\n<li>Bug fix: JIRA WPB-1840 Fixing thumbnail presentation in inspirations and add new theme.</li>\n</ul>\n<h4>1.1.2.3</h4>\n<ul>\n<li>Update: Sync version. See version 1.1.1.1.</li>\n</ul>\n<h4>1.1.2.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1833 Fixed checking for previously downloaded assets in deployment when using multisite (wp-preview).</li>\n</ul>\n<h4>1.1.2.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1817 BoldGrid Connect Search: Was not being added when changing a header image in the Customizer.</li>\n<li>Rework: JIRA WPB-1541 Removed feedback form bug report diagnostic report items.</li>\n<li>Bug fix: JIRA WPB-1816 Fixed update class interference with the Add Plugins page.</li>\n</ul>\n<h4>1.1.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1809 Fixed undefined index \"action\" for some scenarios. Optimized update class and addressed CodeSniffer items.</li>\n<li>Rework: JIRA WPB-1541 Reworked admin feedback notice.</li>\n<li>Rework: JIRA WPB-1751 Removed analysis processing and optional logging capabilities. Added support for XHProf.</li>\n<li>Bug fix: JIRA WPB-1805 Now adds theme update info on the Customizer Themes page.</li>\n<li>Rework: JIRA WPB-1785 Enabled and reworked image caching for the preview server.</li>\n<li>Rework: JIRA WPB-1751 Reworked analysis processing.</li>\n<li>Update: JIRA WPB-1658 Storing more reliable install data through inspirations.</li>\n<li>Bug fix: JIRA WPB-1787 When not using BoldGrid menu, cart does not dynamically update total page price.</li>\n<li>Update: JIRA WPB-1754 Remove attribution page from search results.</li>\n<li>Bug fix: JIRA WPB-1788 webkit css missing from \'new from gridblocks\'.</li>\n<li>New feature: JIRA WPB-1806 Add \'BoldGrid search\' tab when replacing an image.</li>\n</ul>\n<h4>1.1.1.1</h4>\n<ul>\n<li>Bug Fix: Fixing logo display on login screen.</li>\n</ul>\n<h4>1.1.1</h4>\n<ul>\n<li>Bug fix: Fixed analysis include for preview server.</li>\n<li>Bug fix: New From GridBlocks: Asset download issues.</li>\n</ul>\n<h4>1.1</h4>\n<ul>\n<li>New feature: JIRA WPB-1751 Added analysis processing and optional logging capabilities.</li>\n<li>Bug fix: JIRA WPB-1781 Removed boldgrid<em>dismissed</em>admin_notices from Start Over cleanup.</li>\n<li>New feature: JIRA WPB-1541 Added feedback notice.</li>\n<li>Bug fix: JIRA WPB-1747 New From GridBlocks: For non BoldGrid themes, only load grid css.</li>\n<li>Bug fix: JIRA WPB-1760 New From GridBlocks: Ensure page title shows on preview page.</li>\n<li>Update: JIRA WPB-1779 New From GridBlocks: Update verbiage for \'Downloading GridBlocks\'.</li>\n</ul>\n<h4>1.0.12.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1710 Fixed missing device preview tabs on Add New Theme preview modal.</li>\n<li>Bug fix: JIRA WPB-1710 Fixed notice dismissal checking.</li>\n<li>Bug fix: JIRA WPB-1749 On start over, staging menus are not deleted.</li>\n<li>Bug fix: JIRA WPB-1755 Gallery images not showing in cart.</li>\n</ul>\n<h4>1.0.12</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1740 Fixed \"In Menu\" messages in editor when staging plugin is not active, and fixed saving menu selections.</li>\n<li>New feature: JIRA WPB-1726 Added optional feedback for GridBlock Add Page.</li>\n<li>Removed Ft: JIRA WPB-1710 Removed Inspirations Add Pages; replaced by GridBlocks.</li>\n<li>Misc: JIRA WPB-1361 Added license file.</li>\n<li>New feature: Don\'t assign footer contact widget if using base pagesets.</li>\n<li>Bug Fix: JIRA WPB-1732 Fixing css issues on login screen (firefox).</li>\n<li>Bug Fix: JIRA WPB-1687 Image search: Title, Caption, Alt Text and Description do not display on new pages.</li>\n</ul>\n<h4>1.0.11</h4>\n<ul>\n<li>New feature: JIRA WPB-1699 Added optional feedback for theme activation.</li>\n<li>New feature: JIRA WPB-1690 Adding BoldGrid themes to All themes install menu.</li>\n<li>Bug fix: JIRA WPB-1686 Limited items loaded in network admin pages.</li>\n<li>Improvement: JIRA WPB-1604 Added a \"Cancel\" link to the \"In Menu\" section.</li>\n<li>Improvement: JIRA WPB-1603 Display menu locations in the editor \"In Menu\" section.</li>\n<li>Bug fix: JIRA WPB-1602 Corrected capitalization of \"None\" under \"In menu\" in the editor.</li>\n<li>Improvement: JIRA WPB-1664 Gets api<em>key and site</em>hash from configs instead of get_option.</li>\n<li>Bug fix: JIRA WPB-1597 Fixing indefined index error</li>\n<li>New feature: JIRA WPB-1649 Added reporting of PHP version and mobile ratio.</li>\n<li>Bug fix: JIRA WPB-1598 \'Mine\' count on \'all pages\' is incorrect.</li>\n<li>Bug fix: JIRA WPB-1647 JS error with easy-attachment-preview-size.js.</li>\n<li>Bug fix: JIRA WPB-1651 When the BG menu is turned off, Appearance link should take you to themes.</li>\n</ul>\n<h4>1.0.10</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1632 Fixed handling of subcategory<em>id in deploy</em>page_sets.</li>\n<li>New feature: JIRA WPB-1510 Moved adhoc functions.php to class-boldgrid-inspirations-utility.php (class Boldgrid<em>Inspirations</em>Utility).</li>\n<li>Rework: JIRA WPB-1553 Updated require and include statements for standards.</li>\n<li>Bug fix: JIRA WPB-1563 Updated pages in which wp<em>iframe-media</em>upload.css is loaded.</li>\n<li>Bug fix: JIRA WPB-1549 Resolve attribution page missing attribution for several images.png.</li>\n</ul>\n<h4>1.0.9.2</h4>\n<ul>\n<li>Bug fix: Add GridBlock Sets feature disabled.</li>\n</ul>\n<h4>1.0.9.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1553 Fixed support for PHP 5.2 to deactivate plugin.</li>\n<li>Bug fix: Prevent click of links in add<em>new</em>page_selection previews.</li>\n<li>Bug fix: JIRA WPB-1554 Fixed undefined JavaScript variable pagenow for customizer link.</li>\n</ul>\n<h4>1.0.9</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1554 Fixed theme link in network dashboard nav menu.</li>\n<li>Bug fix: JIRA WPB-1590 Fixed JavaScript error for undefined screen info in network dashboard.</li>\n<li>Bug fix: JIRA WPB-1535 Fixed theme deployment issues.</li>\n<li>New feature: JIRA WPB-1584 Added an opt-out feedback payload delivery system.</li>\n<li>New feature: JIRA WPB-1580 Added optional feedback for customizer_start.</li>\n<li>Bug fix: JIRA WPB-1571 Removed plugin dependency admin notice when editing an attachment (image).</li>\n<li>New feature: JIRA WPB-1579 Added feedback opt-out in BoldGrid Settings, hidden for now.</li>\n<li>Bug fix: JIRA WPB-1575 Addressed an issue causing mismatch color palettes on cached previews</li>\n<li>New feature: JIRA WPB-1514 Add new pages offers page templates to choose from.</li>\n</ul>\n<h4>1.0.8.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1553 Fixed PHP version check condition (<5.3).</li>\n</ul>\n<h4>1.0.8</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1561 Fixed missing get<em>plugin</em>data on update calls.</li>\n<li>New feature: JIRA WPB-1511 Added dependency plugin notice on editor pages.</li>\n<li>Bug fix: JIRA WPB-1553 Added support for <strong>DIR</strong> in PHP <=5.2.</li>\n<li>Bug fix: JIRA WPB-1371 JSON encoded image data for media download requests.</li>\n<li>New feature: JIRA WPB-1332 Swapping loading GIF to CSS loading image.</li>\n<li>New feature: JIRA WPB-1072 Storing static pages on install</li>\n<li>New feature: JIRA WPB-1539 When deleting a page, remove it from any applicable menus as well.</li>\n<li>New feature JIRA WPB-1542 Manage menu assignment within editor.</li>\n<li>New feature JIRA WPB-1555 Add wp-image-## class to images during deployment.</li>\n<li>New feature JIRA WPB-1557 Add wp-image-## class to images when adding gridblocks.</li>\n<li>Bug fix: JIRA WPB-1506 Theme naming missing in preview.</li>\n<li>Bug fix: JIRA WPB-1443 Extra page listed under \'Mine\'.</li>\n<li>Bug fix: JIRA WPB-1560 Install options not available on preview server</li>\n</ul>\n<h4>1.0.7</h4>\n<ul>\n<li>Rework: JIRA WPB-1533 Ensured activation data is sent after first login.</li>\n</ul>\n<h4>1.0.7</h4>\n<ul>\n<li>Rework: JIRA WPB-1533 Ensured activation data is sent after first login.</li>\n</ul>\n<h4>1.0.6</h4>\n<ul>\n<li>Rework: JIRA WPB-1411 Added more output to the deploy log.</li>\n</ul>\n<h4>1.0.5</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1462 Fixed position of dependency plugins admin notice. Also limited to Dashboard and plugins page.</li>\n<li>Bug fix: JIRA WPB-1290 Fixing issues with galleries leaving empty spaces</li>\n<li>Bug fix: JIRA WPB-1471 Made deployment plugin installation respect release channel.</li>\n<li>Rework: JIRA WPB-1452 Remove unneeded call to \'boldgrid<em>activate</em>framework\' during deployment.</li>\n<li>Bug fix: JIRA WPB-946 Fixed margin bug on step 2 additional themes.</li>\n<li>Bug fix: JIRA WPB-1384 Increase width of select input on image search modal.</li>\n<li>Bug fix: JIRA WPB-1508 BoldGrid Image search box size is inconsistent.</li>\n</ul>\n<h4>1.0.4</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1442 Fixing inspiration border styles for wordpress 4.4</li>\n<li>Bug fix: JIRA WPB-1461 Updating login button styles for wordpress 4.4</li>\n<li>Bug fix: JIRA WPB-1411 Added initialization and checks for empty image queues in deployment.</li>\n<li>Bug fix: JIRA WPB-1406 Attribution page still showing in \'All Pages\'.</li>\n<li>Bug fix: JIRA WPB-1451 Active images are showing in Staging attribution page.</li>\n<li>Bug fix: JIRA WPB-1466 Tabs on tutorials page too small at 1035px - 1482px.</li>\n</ul>\n<h4>1.0.3</h4>\n<ul>\n<li>New feature: JIRA WPB-1363 Updated readme.txt for WordPress standards.</li>\n<li>New feature: JIRA WPB-1389 When starting over theme mods are saved with a flag to recompile sass</li>\n<li>Bug fix: JIRA WPB-1420 Content of Attribution page is overwriting page saves.</li>\n</ul>\n<h4>1.0.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1395 Adjusted theme update data; now gets theme uri from theme style.css, download url from api data.</li>\n<li>Rework JIRA WPB-1374 Updated activation timestamp to use GMT/UTC.</li>\n<li>Bug fix: JIRA WPB-1377 Reseller option is now set on first call to either the front end or wp_login.</li>\n<li>Bug fix: Adjusted handling for image purchases when errors occur.</li>\n<li>Bug fix: JIRA WPB-1365 Purchase link on editing a page goes to wrong link.</li>\n<li>Bug fix: JIRA WPB-1368 Inspirations step 0 text refers to nonexisting help tabs.</li>\n<li>Rework: JIRA WPB-1378 Adjusted formatting of footer in Dashboard.</li>\n<li>Rework: JIRA WPB-1369 Update minus signs on \'Transaction History\'.</li>\n<li>New feature: JIRA WPB-1379 On the transactions page, show the reseller that processed the credits.</li>\n<li>Bug fix: Count of \'All\' pages inaccurate on \'All pages\'.</li>\n<li>Bug fix: JIRA WPB-1367 Updated link for \'Lost your BoldGrid Connect Key?\'.</li>\n</ul>\n<h4>1.0.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1374 Updated activation timestamp to include timezone in UTC.</li>\n<li>Bug fix: Attribution page shows style tags.</li>\n<li>Bug fix: Strict Standards fix for wp<em>kses</em>allowed_html.</li>\n<li>Bug fix: Fixed incorrect link.</li>\n</ul>\n<h4>1.0</h4>\n<ul>\n<li>Initial public release.</li>\n</ul>\n\";s:14:\"upgrade_notice\";s:311:\"<h4>1.3</h4>\n<p>Version 1.3 has been released with a redesigned Inspiration phase. For more information on this change and others, please visit our blog at https://www.boldgrid.com/boldgrid-1-3-released/ .</p>\n<h4>1.0.2</h4>\n<p>Users should upgrade to version 1.0.2 to ensure proper BoldGrid theme 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Inspirations\";s:4:\"slug\";s:21:\"boldgrid-inspirations\";s:17:\"short_description\";s:135:\"BoldGrid Inspirations is an inspiration-driven plugin to assist with creating a fresh new website, or to customize an existing website.\";s:12:\"last_updated\";s:19:\"2023-03-24 17:39:34\";s:6:\"author\";s:65:\"<a href=\"https://www.boldgrid.com/\" target=\"_blank\">BoldGrid </a>\";s:5:\"icons\";a:3:{s:2:\"1x\";s:71:\"https://repo.boldgrid.com/assets/icon-boldgrid-inspirations-128x128.png\";s:2:\"2x\";s:71:\"https://repo.boldgrid.com/assets/icon-boldgrid-inspirations-256x256.png\";s:3:\"svg\";s:71:\"https://repo.boldgrid.com/assets/icon-boldgrid-inspirations-128x128.svg\";}s:5:\"added\";s:10:\"2015-03-19\";s:3:\"url\";s:25:\"https://www.boldgrid.com/\";s:15:\"active_installs\";b:1;s:13:\"download_link\";s:109:\"https://api.boldgrid.com/api/open/getAsset?id=1283966&installed_plugin_version=2.7.5&installed_wp_version=6.2\";}s:16:\"boldgrid-gallery\";O:8:\"stdClass\":24:{s:5:\"title\";s:16:\"BoldGrid Gallery\";s:7:\"version\";s:5:\"1.5.1\";s:8:\"asset_id\";i:1118061;s:12:\"release_date\";s:19:\"2020-07-27 20:25:23\";s:19:\"requires_wp_version\";s:3:\"4.4\";s:17:\"tested_wp_version\";s:3:\"5.8\";s:8:\"sections\";a:4:{s:11:\"description\";s:82:\"<p>BoldGrid Gallery is a standalone plugin used for slideshows and galleries.</p>\n\";s:12:\"installation\";s:183:\"<ol>\n<li><p>Upload the entire boldgrid-gallery folder to the /wp-content/plugins/ directory.</p></li>\n<li><p>Activate the plugin through the Plugins menu in WordPress.</p></li>\n</ol>\n\";s:9:\"changelog\";s:3079:\"<h4>1.5.1</h4>\n<ul>\n<li>Bug fix: Fix update class.</li>\n<li>Bug fix: Trying to access array offset on value of type bool.</li>\n</ul>\n<h4>1.5</h4>\n<ul>\n<li>Update: Bump version.</li>\n</ul>\n<h4>1.4.3</h4>\n<ul>\n<li>Update: JIRA WPB-3292 Updated plugin URI.</li>\n</ul>\n<h4>1.4.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-3161 Fixed auto plugin update.</li>\n</ul>\n<h4>1.4.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-3151 Added check and load before using get<em>plugin</em>data() for updates.</li>\n<li>Update: JIRA WPB-3112 Updated wc-gallery: 1.52 => 1.55.</li>\n</ul>\n<h4>1.4</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2912 Fixed issue when installing plugins from the Tools Import page.</li>\n</ul>\n<h4>1.3.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2892 Fixed plugin update checks for some scenarios (WP-CLI, Plesk, etc).</li>\n<li>Testing: JIRA WPB-2744 Tested on WordPress 4.7.</li>\n<li>Misc: JIRA WPB-2503 Added plugin requirements to readme.txt file.</li>\n</ul>\n<h4>1.3</h4>\n<ul>\n<li>Update: Bump Version.</li>\n</ul>\n<h4>1.2.3</h4>\n<ul>\n<li>Misc: JIRA WPB-2344 Updated readme.txt for Tested up to 4.6.1.</li>\n<li>Bug fix: JIRA WPB-2336 Load BoldGrid settings from the correct WP option (site/blog).</li>\n<li>Update: JIRA WPB-2368 Version constant is now set from plugin file.</li>\n</ul>\n<h4>1.2.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2310 Removed broken plugin Settings link. Pending review on WPB-2309.</li>\n</ul>\n<h4>1.2.1</h4>\n<ul>\n<li>Misc: JIRA WPB-2256 Updated readme.txt for Tested up to: 4.6.</li>\n<li>Rework: JIRA WPB-1825 Formatting.</li>\n</ul>\n<h4>1.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-2114 Fixed gallery displaying in editor on wordpress 4.6.</li>\n<li>Bug fix: JIRA WPB-2114 Fixing ordering of gallery items.</li>\n</ul>\n<h4>1.1.2</h4>\n<ul>\n<li>New feature: JIRA WPB-2037 Added capability for auto-updates by BoldGrid API response.</li>\n<li>Update: JIRA WPB-2024 Updated wc-gallery: 1.48 => 1.52.</li>\n<li>Misc: Updated editor.js to pass JSHint.</li>\n</ul>\n<h4>1.1.1</h4>\n<ul>\n<li>Update: JIRA WPB-1884 Passed WordPress 4.5.1 testing.</li>\n<li>Bug fix: JIRA WPB-1893 JS errors in console when viewing attachments.</li>\n</ul>\n<h4>1.1.0.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1816 Fixed update class interference with the Add Plugins page.</li>\n</ul>\n<h4>1.1</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1809 Fixed undefined index \"action\" for some scenarios. Optimized update class and addressed CodeSniffer items.</li>\n</ul>\n<h4>1.0.4</h4>\n<ul>\n<li>Misc: JIRA WPB-1361 Added license file.</li>\n<li>Bug Fix: JIRA WPB-1646 Fixing Issues where masonry gallery was not WYSIWYG.</li>\n</ul>\n<h4>1.0.3</h4>\n<ul>\n<li>Update: JIRA WPB-1611 Updated wc-gallery: 1.40 => 1.48.</li>\n<li>Rework: JIRA WPB-1617 Updated require and include statements for standards.</li>\n</ul>\n<h4>1.0.2</h4>\n<ul>\n<li>Bug fix: JIRA WPB-1553 Changed <strong>DIR</strong> to dirname( <strong>FILE</strong> ) for PHP <=5.2.</li>\n<li>Misc JIRA WPB-1468 Updated readme.txt for Tested up to: 4.4.1</li>\n</ul>\n<h4>1.0.1</h4>\n<ul>\n<li>New feature: JIRA WPB-1363 Updated readme.txt for WordPress standards.</li>\n</ul>\n<h4>1.0</h4>\n<ul>\n<li>Initial public release.</li>\n</ul>\n\";s:14:\"upgrade_notice\";s:1:\"\n\";}s:7:\"siteurl\";s:24:\"http://www.boldgrid.com/\";s:13:\"compatibility\";s:2163:\"{\"5.4\":{\"1.4.3\":[100,95],\"1.5\":[100,95]},\"4.8.1\":{\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.7.5\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.7.4\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.7.3\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.7.2\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.7.1\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.7\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.6.6\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.6.5\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.6.4\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.6.3\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.6.2\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.6.1\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.6\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.5.9\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.5.8\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.5.7\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.5.6\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.5.5\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.5.4\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.5.3\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.5.2\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.5.1\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.5\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.4.9\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.4.8\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.4.7\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.4.6\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.4.5\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.4.10\":{\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]},\"4.3.1\":{\"0.4\":[100,12],\"1.0\":[100,12],\"1.0.1\":[100,12],\"1.0.2\":[100,12],\"1.0.3\":[100,12],\"1.0.4\":[100,12],\"1.1.0.1\":[100,12],\"1.1.1\":[100,12],\"1.1.2\":[100,12],\"1.2\":[100,12],\"1.2.1\":[100,12],\"1.2.2\":[100,12],\"1.2.3\":[100,12],\"1.3\":[100,12],\"1.3.1\":[100,12],\"1.3.2\":[100,12],\"1.4\":[100,12],\"1.4.1\":[100,12],\"1.4.2\":[100,12],\"1.4.3\":[100,95],\"1.5\":[100,95],\"1.5.1\":[100,95]}}\";s:6:\"rating\";i:100;s:11:\"num_ratings\";i:100000;s:4:\"tags\";a:4:{s:7:\"gallery\";s:7:\"Gallery\";s:6:\"slider\";s:6:\"Slider\";s:9:\"slideshow\";s:9:\"Slideshow\";s:7:\"masonry\";s:7:\"Masonry\";}s:7:\"banners\";a:2:{s:3:\"low\";s:53:\"//repo.boldgrid.com/assets/banner-gallery-772x250.png\";s:4:\"high\";s:54:\"//repo.boldgrid.com/assets/banner-gallery-1544x500.png\";}s:11:\"new_version\";s:5:\"1.5.1\";s:4:\"name\";s:16:\"BoldGrid Gallery\";s:4:\"slug\";s:16:\"boldgrid-gallery\";s:17:\"short_description\";s:74:\"BoldGrid Gallery is a standalone plugin used for slideshows and galleries.\";s:12:\"last_updated\";s:19:\"2020-07-27 20:25:23\";s:6:\"author\";s:67:\"<a href=\"http://www.boldgrid.com/\" target=\"_blank\">BoldGrid.com</a>\";s:5:\"icons\";a:3:{s:2:\"1x\";s:66:\"https://repo.boldgrid.com/assets/icon-boldgrid-gallery-128x128.png\";s:2:\"2x\";s:66:\"https://repo.boldgrid.com/assets/icon-boldgrid-gallery-256x256.png\";s:3:\"svg\";s:66:\"https://repo.boldgrid.com/assets/icon-boldgrid-gallery-128x128.svg\";}s:5:\"added\";s:10:\"2015-03-19\";s:3:\"url\";s:24:\"http://www.boldgrid.com/\";s:15:\"active_installs\";b:1;s:13:\"download_link\";s:78:\"https://api.boldgrid.com/api/open/getAsset?id=1118061&installed_wp_version=6.2\";}}','no'),(125850,'_site_transient_timeout_wp_remote_block_patterns_70faba806cb72474aad6d437de1091da','1680710035','no'),